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    Hermes Launched A Series Of Summer Men'S Wear By Chinese Designers

    2024/4/9 13:50:00 0

    AmpHermesH&M


    It is reported that H&M announced that it is going to carry out in-depth cooperation with Shanghai Fashion Week, and plans to launch a new Chinese designer cooperation series in 2024. As the best communication platform for the development and promotion of Chinese original design, Shanghai Fashion Week has attracted many excellent designers and brands at home and abroad over the years, and is also an important stage for Chinese designers to show their heads and go international. Taking this cooperation as a new opportunity, H&M will work hand in hand with Shanghai Fashion Week to integrate cutting-edge design and creativity, diversified business channels and other types of fashion industry resources, call for more attention and support for China's contemporary fashion forces, and also implement the brand's concept of sustainable fashion. At that time, H&M and Shanghai Fashion Week will jointly launch a new series of Chinese designers during Shanghai Fashion Week in the autumn of 2024.

    Recently, Marco Bizzarri, former CEO of Gucci, announced to invest in Italian fashion brand Elisabetta Franchi. Marco Bizzarri left Gucci in September 2023. In March this year, Marco Bizzarri set up a new fashion investment company, Nessifashion. It is reported that Elisabetta Franchi is the first brand invested by Marco Bizzarri after leaving Gucci. Marco Bizzarri said, "Elisabetta Franchi is a successful and tenacious entrepreneur with a clear vision for the future development of the company." After breaking the 100 million euro mark in 2016, this high profit brand is expected to achieve 170 million euros in sales in 2023, of which 50% will come from overseas, with an operating profit margin of 31.8%. According to its manager, this investment is an asset with "great expansion potential in Europe and internationally".

    The 2024 Summer Men's Fashion Show aims at lightness. Everything touches the heartstrings: preciseness and joy, flow and structure blend. Refreshing breath seeps into the heart, releasing the unquestionable sensual temptation. New tailoring, intimate texture, subtle color, bold superposition, avant-garde silhouette, collide and interweave with each other. Clothing deduces architectural aesthetics. Light and shadow play and chase in the show space, outline graceful patterns, or touch the skin and wear leather on both sides; Or awaken perspective; Or show ingenious overlapping and three-dimensional materials; Or highlight the shirt style inspired by the twill scarf, and the sharp contrast between silk, cotton, technology fabrics and cashmere materials. Sand yellow, steam color, ice crystal color, rat tail green - mineral tones blend, echo and refract each other. A vivid picture of Shanghai is slowly presented here: actors, chefs, directors, dancers, curators, architects, athletes, designers; They started with the models. Hermes has built a playground full of architectural aesthetics, bringing the men's clothing series in the summer of 2024 into a different artistic conception. Male World Art Director Ve ? Located in the riverside area with a long history, ronique Nichanian starts a fashion journey in the grand space of the West Bank Art Center.
    According to Bloomberg, insiders said that L'Oreal Group was negotiating to acquire a minority stake in Amouage, an Omani luxury perfume brand. The parent company of Amouage, Sabco Group, valued the transaction at more than 3 billion euros. Amouage's retail sales in 2023 will exceed 210 million dollars, with a growth rate of more than 24%. At the end of last year, Amouage opened its first flash boutique in China.
    Nicolai Marciano, chief creative officer of Guess, recently launched a new brand called Guess Jeans. It is reported that the brand combines the brand elements of the 1980s with modern style. Guess Jeans' products will be launched on the e-commerce platform and global retail stores in June this year, and will be launched in about 800 stores in Europe, including Galeries Lafayette, as well as some major retailers and independent stores in the United States. At the same time, Guess Jeans will start to open its own brand stores around the world. The first Guess Jeans store will open at the end of May this year in Amsterdam, the Netherlands, and then in July in Berlin, Germany. Other stores in London, Milan, Barcelona and Tokyo will follow suit. The store of this brand will be consistent with the environmental awareness and sustainable development concept of the new brand to attract young consumers.
    Fable Investments, a venture capital fund of Natura&Co. Group, has acquired shares of skin care brand Eadem, but the specific shareholding ratio is not disclosed. The brand is mainly for people of color, mainly for the problem of skin color. Eadem was launched in May 2021, making its first appearance in the United States. At present, it has launched products such as freckle essence, exfoliating toner and brightening cream.
    Recently, Sima, a national lifestyle brand, landed at Shanghai Fashion Week, and joined hands with Hu Bing, China's top supermodel, to perform an urban "travel from the field". Integrating classic pieces and comfortable matching into multiple scenes, we can meet the needs of consumers of different identities and ages with versatile texture clothing, continue the brand mission of Sima to make mass families easily realize quality life, and let people find simple and real happiness through clothing. The theme of this show is "travel in the field". "At the show, Sima also expressed its understanding of the real quality of life with a wealth of costumes. In order to bring comfort and quality to the citizens of more age groups, Sima upgraded its design language, texture first, and subtracted from the trend. While retaining the practical functions of clothing, it abandons the complicated elements, improves the overall quality sense through low saturation colors, and provides more relaxed, simpler, and more universal clothing items with the concept of colorful, comfortable, inclusive, and self pleasing to meet the needs of consumers of different ages and identities.
    Serena Williams launched the personal cosmetics brand Wyn Beauty. She cooperated with the investors Good Glamm Group and Ulta Beauty to launch this pure and cruel cosmetics brand, which has also settled in 680 Ulta Beauty stores. Wyn aims to provide high-performance products that can adapt to an active lifestyle. At present, it has 10 products and 96 SKUs, including 20 shades of concealer, mascara, eye liner, eyebrow pencil, lip and cheek makeup, matte and satin lipstick, with prices ranging from $18 to $29. Jojoba oil, sunflower extract, squalane and other moisturizing ingredients are added to its base makeup and lip products to provide nourishment during use. Although neither Williams nor Ulta commented on the sales forecast, industry insiders expect Wyn's sales in the first year of listing to be between 40 million and 50 million dollars.
    Recently, Inditex Group announced that Lorena Rodr í guez will replace Ana Risue ? o as the new director of Zara Woman's department. Lorena Rodr í guez previously worked in Zara Circular, which provides products for Zara's three women's wear departments. At the same time, Inditex Group announced that in the future, Zara Woman will form the women's clothing product line of Inditex brand flagship store together with the brand Basic series and TRF series. It is reported that in the future, the Zara women's wear department will be managed by Beatriz Pad í n as a whole. She joined the group in 1985. She is an executive with a broad career in the group and has a close relationship with the Ortega family. So far, the reason for Ana Risue ? o's resignation has not been disclosed, but relevant sources show that resignation is a personal requirement of senior executives.
    Maxalto, a brand of B&B Italia Group, together with the modern classic design series of "transcending eternity", held the first offline product preview activity in China - Maison Maxalto in the garden house at No. 10 Dongping Road, Shanghai from March 27 to 28, shaping an elegant and luxurious scene inspired by the "House of Paris", showing the brand's unique modern and elegant aesthetic style. The two-day Maison Maxalto brings many meaningful works and the latest works of the brand to this quiet space full of historical stories and rich cultural heritage. The famous architecture and designer Antonio Citterio has designed and coordinated a series of classic works for Maxalto since 1995, telling the elegant attitude that has lasted for nearly half a century, And in the contemporary context to talk. As the first landing exhibition of Maxalto in China, the architecture, space and design works complement each other, presenting exquisite and restrained home scenes. The functional products such as tables, chairs, armchairs, sofas, beds and lockers together form the ideal "life culture".
    Uniqlo announced the end of Ines De La Fresrange 2024 on Wednesday, April 3. This series highlights the relaxed Parisian style of the designer Ines de la Fresange, who is a symbol of French fashion and a fashion icon for women all over the world. This is the end of the long-term cooperation between Ines de la Fresrange and Uniqlo, which has been sold in offline physical stores, handheld Uniqlo, and the official flagship store of Uniqlo Tmall. It is reported that the cooperation between Uniqlo and Ines de la Fresange began in the spring and summer of 2014 series, and this 2024 final work is the return of basic French style, echoing the theme of the 10th anniversary, focusing on the preference of Ines de la Fresange for comfort. The light denim jacket is made of cotton, soft and comfortable. Linen cotton pleated skirts with loose silhouettes and classic cotton shirts are timeless representatives of Ines de la Fresrange. Yanai Kangzhi, senior executive director of Fast Retailing Group, said: "Our cooperation has lasted for ten years and is one of Uniqlo's partners with the longest cooperation time. In the whole process of our cooperation, Ines de la Fressange has always expressed a style that resonates with French fashion. It is a simple and fashionable style without losing vitality, and also a synonym for her.
    In Milan in spring, during the two grand events of MIART and Salone del Mobile, Anest Collective carefully planned an art exhibition under the name of "Cabinet of Curiosities - NATURA – MATERIA". This exhibition carefully selects five pieces of ready to wear works in the Autumn and Winter 2024 series of Anest Collective, and gathers them into five core units in the form of interactive matching of clothing works, works of art, and designs. These core units revolve around four themes and categories - Artificalia, Naturalia, Exotica Scientifica (scientific instrument), five pieces of art installation works are placed in different "display boxes", which together constitute an exhibition space comparable to the concept of "rare collection room". Clothing works and artistic creation echo in this symphony, and the viewer can also immerse in it, feeling the blend and collision between art, design and fashion. The exhibition will be held from April 12 to 15 at Daniela Gerlini's Studio, 8 San Andrea Street, Mulan
    M · A · C customized flawless foundation ushers in the new Studio Fix 2.0 series, a new generation of Pro-3 fluid skin friendly technology, dynamic skin care, intelligent oil control, creating a 24H long-lasting fog face makeup effect; Contain 80% skin nourishing essence, sugar kelp extract naturally controls oil, red algae extract and hyaluronic acid make your skin moist, and make your makeup bright and not dull; Three star color codes - NW11 white, N12 natural white and N18 natural, specially customized for Asian skin, presenting natural and healthy natural color, and 16 professional color codes meet more skin color choices.
    In this season's series, Ao Yes continues to paint original portraits, salute wisdom through brand perspective, and reinterpret the image of intellectuals. The set of the show and the clothes together become the image of the contemporary wise man, conveying the idea of "the one who reaches the goal is the first and the teacher is the teacher". This season focuses on showing the avant-garde and sophisticated image of intellectuals and teachers, and exploring teachers' style wardrobe. This series is not only a tribute to the past wise, but also a continuation and exploration of wisdom. Clothing is a reflection of the environment, and the once brilliant intellectuals in the early 20th century have also become the wind vane of the times. Their knowledge, dress style, etc., all reflect the respect and presentation of wisdom and culture.


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