Niu Gensheng: A Drop Of Tears Worth 16 Billion

Niu Gen lost a tear, and Mengniu became the focus again.

Consumers are not concerned about the quality of Mengniu products after melamine incident. They are no longer the crisis management of Mengniu. The concern is that Mengniu is in deep danger of being bought by foreign investors. It is whether another national brand will be reduced to foreign capital after Huiyuan.

Niu Gensheng held high the banner of the nation and inadvertently blurred the netizens' tears from the iron tough man.

It is a crusade or sympathy. Consumers are in a dilemma.

Niu Gensheng, chairman of the Mengniu Dairy Company, faced with an entrepreneur gathering, faced with many Chinese entrepreneurs such as Liu Chuanzhi, Fu Chengyu, Tian Suning, Ma Yun, Guo Guangchang, Yu Minhong and so on. He talked about Mengniu's control right and may drop tears when he left foreign capital.

A man has tears to play.

Niu Gensheng really encountered an insurmountable threshold: the stock price plummeted, resulting in the shrinkage of Mengniu shares, and the stock of the old ox foundation, which was mortgaged to Morgan Stanley global brand network, was also faced with the danger of being sold, and some overseas capital predators were eager to move.

Although UBS has made a sale rating on Mengniu in its previous research report, UBS sang more than one side.

In August 22nd, the shareholding ratio of UBS was 7.99%, which had been reduced to 7.71% before and after Mengniu's suspension. However, after continuing to sing for Mengniu, in September 25th, UBS suddenly bought, with a shareholding ratio of 12.23%.

This shows that in the case of more scattered shares and lower stock prices, many foreign investors who are interested in Mengniu are likely to become potential acquirers. As long as someone takes advantage of this opportunity, the acquisition of shares of Mengniu mortgages in Morgan Stanley will be lighter and easier to carry out than the 26.48% stake of Niu Gen Sheng and his management, thus gaining the actual control power of Mengniu.

"Even if they send them to the brethren, they are not willing to be bought by foreigners!"

With tears in his eyes, Niu Gensheng did not forget to add a righteous expression.

Niu Gensheng's tears are really valuable.

Immediately received the support and assistance of many heavyweight entrepreneurs in China. Liu Chuanzhi held the board of Lenovo holdings overnight, and hit 200 million yuan to the account of the old ox foundation.

Yu Minhong, without a word, rushed globrand.com to send 50 million yuan; Jiangnan Chun did not hesitate to come up with 50 million yuan to save the emergency; CNOOC general manager Fu Chengyu vowed that CNOOC prepared 250 million yuan when he needed to take it.

Tian Suning, Ma Yun, Guo Guangchang, Yu Feng, Wang Yusuo and so on all call, whenever and wherever possible, can help.

At least when it came to tears, it had been exchanged for at least 1 billion yuan support.

The value of Niu Gensheng's tears is far from that. The tragedy of the old cow made the domestic entrepreneurs suddenly join forces. In November 5th, the old cow fund, established by Mengniu Dairy (2319) chairman Niu Gensheng, had redeemed the 4.5% Mengniu stock that was mortgaged to Morgan Stanley.

In order to avoid fluctuations in stock prices, the fund has lifted the mortgage loan of the company through funding from Lenovo and other institutions.

Lenovo has replaced Morgan Stanley's loan to Mengniu to quell the crisis of Mengniu's possible takeover.

The emergency assistance from these domestic leaders gave Niu Gensheng more confidence.

In fact, the annual turnover of Mengniu has reached about 16000000000 yuan before the incident of toxic milk powder. It can be imagined that if the stock market shrinks and is choked by the stock sea, how much RMB will be cut off in China's account?

In this way, the tears of Niu Gen Sheng should be the most expensive person in history.

Of course, another great achievement of Niu Gen Sheng is that a drop of old tears easily lifted the brotherhood of Chinese consumers to break bones and tendons. Chinese consumers have already forgiven the Mengniu's occupational failure in the milk powder incident.

In fact, it is not a bad thing to let Mengniu tide over difficulties. Milk farmers also look forward to getting billions of milk from Mengniu, and thousands of prairie people are looking forward to Mengniu to help them get rid of poverty and become rich.

Besides, the rapidly developing China needs entrepreneurs who dare to forge ahead. They must have the courage to forgive them for their careless mistakes.