6 Years To Write The Success Of The New Internet Rich.
Out of the campus, he came to Shanghai with only 400 yuan in his pocket. That year, Loretta Lee was 20 years old.
Coming out of a small mountain area in Huaibei, Anhui, like many rural children, Loretta Lee is not only a young man's persistent pursuit of ideals and career, but also an urgent hope to change the current situation of family poverty.
Working, earning, financially independent and improving life is the most desirable thing that young man wanted to achieve at that time, and Shanghai's dazzling and magnificent metropolis is the place where she longs to change her destiny.
With the help of relatives, Loretta Lee successfully found her first job and entered the post office assistant office of Su Cheng group. However, the monthly salary of less than 1000 yuan did not change her life predicament to a great extent.
In a flat house of less than 15 square meters in Gaoqiao Town, Shanghai, Loretta Lee has to pay a certain amount of wages to his family every month to remove the necessary living expenses such as food and pportation.
The rest often has only one poor or two hundred yuan. At the end of every month, Loretta Lee often faces a dilemma of not having a meal.
The hardship of life is not a blow to this optimistic and cheerful young man. Her poor background has exercised her more tenacious will than her peers.
She secretly decided to make a career in Shanghai, and then return home in Shanghai: buying a house, buying a car, buying a house in her hometown, and taking the whole family out of the mountain area.
The harder it is, the more Loretta Lee tells himself: "what others can do, I can do it. I will never be worse than others!"
Sales and opening up: the opening of life's first wealth door to Shanghai water Shun Technology Development Co., Ltd. is an important turning point in Loretta Lee's life.
In 2003, Shui Shun Ke www.chuangyezg.com technology recruited network sales personnel for the society, and Loretta Lee, who graduated from computer group for more than half a year and worked as a member of computer science, was selected successfully. He was lucky to stand out from the 50 candidates at that time.
Before that, Loretta Lee had not been deeply involved in the sales profession. However, she soon found that she was so fit for sale, like selling, even a rare sales person.
Starting from 400 phone calls a day, Loretta Lee began to communicate with customers in a row for a few months in addition to eating time.
It is not easy to do a good job in sales. 400 phone calls a day, less than 5% are willing to communicate with her; the number of customers who directly deal through telephone is even less.
What seems to be a blow to self confidence and patience is another idea in Loretta Lee's view.
Instead of discouraging her refusal, she was interested in studying her success.
From the telephone communication, she gradually learned to explain and listen more patiently, learn how to stand on the other side's point of view, recommend the products that are most suitable for them, take the contract from Pudong for three hours to Songjiang, sign for customers, and be refused by the customers, and learn how to adjust their mindset and understand the customers; because one minute late, they lost a Japanese customer's twenty thousand odd list, and she learned to be punctual and not be late, even if it was only a short minute.
After two minutes, Loretta Lee's sales performance has made a qualitative leap.
The performance of that month ranked the top 10 in the company's nearly 300 salesmen, and after that, it has entered the top three of the company's sales performance several times.
After the company's selection of outstanding employees, she was rated as the best employee in the company every quarter. She also trained hundreds of employees in sales skills.
And her duties in the company also increased from business representatives, senior business representatives, business engineers, project managers, and eventually to sales managers, with the continuous improvement of their performance.
When asked about the successful sales experience, Loretta Lee said: "always stand at the customer's point of view, considering the greatest value that our products and services can create for our customers is the success of this salesperson.
During more than two years of sales, she has developed many large and large enterprises at home and abroad. Through the products she introduced and the overall network marketing program, she has witnessed many small businesses grow and grow from 20 thousand yuan a year to tens of millions of dollars a year.
Some customers even regarded Loretta Lee as their company's "God of wealth", because the products she recommended helped the enterprises develop faster and better, and realized the good help of network marketing.
In the two years of the "Shui Shun", Loretta Lee improved his economic situation to a great extent through the excellent performance, and amassed certain material wealth.
What is more beneficial to her is that her mental wealth has been unprecedentedly enriched over the past two years, and many of the knowledge she learned during this period has benefited her so far.
She knows what sales are, how to do well sales, sales management, team management, network promotion, website building, and how to communicate with top executives and different levels of people. This knowledge is very helpful to her later venture, including the current website.
Loretta Lee is a new starting point for career development. He has a keen sense of market opportunities. This is precisely the old saying, "opportunity is reserved for those who are prepared."
In 2003, she helped a friend who acted as a violin player to contact the brilliant violin net, and eventually helped her friend to cooperate in a brilliant advertisement. So he also met Chen Nan, the founder of the violin net.
After the negotiation, she did not terminate the contact with Chen Nan.
The active advertising campaign of her friend made her realize that this website should have a strong attraction and must be a good website.
After her research, she found that the violin net is the most visited website in the piano industry, and it has a very strong popularity.
But as the founder of the website, Chen Nan is a high school music teacher, did not work in the market and sales, in the market operation of the website is not good at the site, so the website in advertising and profit model development is not satisfactory.
So Loretta Lee soon got in touch with Chen Nan and proposed the idea of her acting as the general agent of the violin net.
Loretta Lee's successful experience in marketing and marketing also made Chen Nan value it very much, so Chen Nan's agreement was soon obtained, and the cooperation agreement of the general advertising agency of the violin net was signed.
In the first year of cooperation, Loretta Lee brought about 100000 yuan advertising revenue to the violin net, which was several times the annual income of the splendid advertisement. At that time, she was only a part-time job.
Loretta Lee's ability to promote the website and market direction is complementary to Chen Nan's bias towards the internal communication and atmosphere of the website. One to the inside and one to the outside, if we can reach more in-depth cooperation, will be more helpful to the development of the brilliant violin net.
So in 2005, Chen Nan volunteered to hope that Loretta Lee could join in the brilliant violin net.
At that time, Loretta Lee had left water technology company and started to start his own business with his friends.
When she had accumulated a year's experience in business management and website operation, in 2006, Loretta Lee joined the violin net as a general manager and became a full-time website operator.
Now the brilliant violin net has been pformed from a personal website into a professional piano website with market operation, and has set up its own enterprise management team.
From the recruitment of personnel organizations to the website market development, project cooperation negotiations and other aspects of the content, Loretta Lee personally pro.
Joining the splendid violin network so far, in just a few years, Loretta Lee realized the daily average traffic of the website increased from 100 thousand to 1 million, the membership expanded from 10 to 200 thousand, and the annual income of the website increased from less than 50 thousand in 2004 to three breakthrough in 2007, which created over one million myths in musical instrument industry website.
Under her guidance, the violin net has set up the earliest professional website from the Chinese piano industry, and has been promoted to the only website of the Chinese language 500 in the musical instrument industry.
In 2005, it was suggested that the violin net should be purchased by 2 million. In 2006, some people would buy more than 10 million, and the virtual property appraisal agency would evaluate the value of the violin net by 50 million.
Faced with the temptations of the outside world, Loretta Lee and Chen Nan have always insisted on their position on the development of the website.
How to better use his years of experience accumulated in the management and market development of the website is Loretta Lee's biggest consideration now.
The ultimate goal: to return home to build the most influential private university in China as a member of the post-80s generation. Loretta Lee has a mature and restrained distance from his real age.
She has different views and perspectives on problems from her peers, but she does not feel that she is a member of the outliers.
In her opinion, everyone's life and experience are different, especially those who have already done more successes. They must have experienced many untold bitterness. These experiences are the wealth that they grew up, and also created their success and wonderful.
He talked about the desire to make a career and return home.
I thought she would show some pride and satisfaction, because the desire to buy a car in Shanghai and let her parents live in a new house out of a small mountain village has already been realized.
However, Loretta Lee said that the desire at that time was realized, but now he has a greater desire.
She hopes that one day, she can return to her hometown, Xingguo, Huaibei, Anhui, and build a private university with the most influential, the most powerful and the master's degree and bachelor's degree in the country.
And he can use his accumulated wealth to do as much charity as possible.
And before doing so, she must make the present enterprise well, so that she can have the ability to repay the society further.
At present, the violin net is now embarking on a new project, and is preparing to build the largest chain of piano education and training in China through the resources and advantages built up by the website in 8 years.
Loretta Lee said that China now has more than 36 million people's piano players. Last year, China's piano education market reached 96 billion of the market share. We have reason to believe that we can start from the piano and music art training, to make this market bigger and stronger, which is no less inferior to the current "New Oriental" training chain education institution that has already done well.
This project has been brewing for nearly two years, and now it has reached a substantive stage of implementation.
Loretta Lee happily told China that after the project came out, dozens of venture capital and private capital were sought after.
As the project starts with a plan of RMB 15 million, there are already a number of private capital and famous international venture capital institutions that are willing to contribute, and even some private capital gives more than this millions of dollars, and does not require additional shares.
Loretta Lee said that prudently, for the choice of investors, in addition to the strength of the funds, but also hope that the other side in the management and injection of various resources can also have certain strength.
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