China's Largest Garment Manufacturer Shenzhou International Market Has Risen 60 Times.

As the performance continues to grow, China's largest knitwear manufacturer Shenzhou International and Tencent as bullish, the stock price has risen 60 times, becoming the "clothing industry Tencent".

Despite the low profit margins in recent years

Manufacturing industry has declined, but Shenzhou International, backed by Nike, UNIQLO and moat, has risen to become the first market capitalization of more than US $100 billion.

Group.

According to the monitoring, Shenzhou International Group Holdings Limited (02313.HK) continued to rise more than 1% to 91 yuan per share yesterday, a record high, and the group product overall growth is much higher than that of its competitors.

Some industry analysts pointed out that the reason why Shenzhou International can maintain its share price growth is due to its strong profitability.

In the 017 fiscal year, the sales volume of the group was 18 billion 85 million yuan, up 19.8% from the same period last year, and the gross profit margin was 31.4%. The net profit increased 27.6% to 3 billion 760 million yuan.

Its rival Jingjing International Group Limited had a revenue of only 2 billion 178 million yuan last year and a gross margin of 20.31%.

During the period, sales of sporting goods accounted for about 66.6% of total sales, up 22.8% year-on-year; sales of leisure products accounted for about 25.4% of total sales, an increase of 18.4% over the same period; sales of underwear products accounted for about 7.2% of total sales, an increase of 0.7%.

As Shenzhou international market has gradually expanded from Japan to Asia Pacific and European and American markets, some analysts have pointed out that Shenzhou International vertical integration production line, diversified products, customers and

It can effectively reduce the group's business risk and enhance its overall competitiveness.

Shenzhou International was founded in 1989 by Ma Jianrong, chairman of the board of directors, and President Ma Renhe of Guan Yunlin.

It mainly produces knitted sports products, casual wear and underwear garments.

Ma Jianrong's ambition can be seen from the name of the organization.

"Shen" is the abbreviation of "Shanghai". "Zhou" means "mainland", which means that he has ambitious business in five continents.

The real turning point of Shenzhou International is in 1997.

At the worst time of the Asian financial crisis, the group won a production order of up to 350000 units in UNIQLO, which must be completed within 20 days.

If it does not meet the deadline, it will face the risk of closure.

Eventually, the order was successfully completed, and Shenzhou International won the trust of UNIQLO.

The two companies have been working together for more than 20 years.

Shenzhou International also went public in Hongkong in November 24, 2005, and signed three international brands such as Adidas, Nike and Puma, and listed in Hongkong in November 24, 2005.

According to Bloomberg data, the four largest customers of Shenzhou International, UNIQLO's parent company accounted for 21.2%, Adidas accounted for 20%, Nike accounted for 19%.

In addition, new customers such as Ralph Lauren and New Balance have contributed more and more to the group's revenue.

After the release of Shenzhou International Financial Report last year, Morgan Stanley and Citibank remain optimistic about the prospects of Shenzhou International. It is estimated that Shenzhou International orders will continue to grow in 2018, and the output growth is expected to exceed that of its competitors.