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    Leisure Book Bar

    2007/6/12 0:00:00 12

    The leisure book bar has the advantages of library, bookstore and teahouse. It can turn over fashion magazines or popular novels when people drink tea and chat, and also can make people forget the fatigue and pressure of study, relax their body and mind, and also be a good place for communication and gathering.

    Opening a leisure book bar is not very demanding. Now there are many similar bookstores in China, but they are doing very well.

    In the 5 floor of times square in Guangzhou, after the home corridor of tables and chairs and flower saucers, there is a place where you can read books, drink coffee, and rest your feet.

    The total volume of books is not large. There are only 1000 volumes, mainly in the books of fashion, life, books and magazines, such as design, tourism, literature, photography and so on. Apart from book selling and Book rental, it also provides coffee and tea supporting services, especially with professional coffee utensils.

    The federal coffee shop is known as "business clear port and white-collar world".

    In the afternoon, design salons are often held here.

    If you open a leisure book, you need not put too much money into it. The area is 20-40 square meters. Because the consumers are mainly students and white-collar workers, the service price should not be too high. At the same time, the rent should not be too high.

    Take Changsha as an example, rent a 30 square meter facade near the University, the rent is about 20 thousand yuan a year.

    The book bar decoration is simple and bright, and can be decorated with famous paintings, calligraphy and other cultural atmosphere.

    Shop decoration is around 20 thousand yuan.

    In addition, the purchase of books, magazines, tea utensils, food, beverages and other expenses will cost about 5000 yuan, plus license fees and a total investment of about 40 thousand yuan to open business.

    In the aspect of highlighting the bookstore's personality, he can learn the excellent bookshop in Guangzhou. This bookstore is undoubtedly a banner bearer of the personality bookstore. With its "learning excellence, it can be official, can do business, can go deep into scholarly research, and can travel freely."

    The creed is widely concerned.

    There are two shops, and new stores and old shops are near Zhongshan University.

    There is always a very warm atmosphere in the exhibition of paintings, the Iraq war thematic exhibition, the postgraduate entrance examination, the new book poster and so on.

    The characteristics of the book bar must be reflected in the service. For example, when providing charge services such as drinks, fruits, snacks, etc., each reader will only charge about 10 yuan, and can also provide books, subscription and other services for readers.

    After reading the books, readers will definitely want to take them back and read them carefully, so they can buy the most satisfying books, save their expenses and cultivate potential customers for the books.

    In addition, the book bar is best to collect all kinds of best-selling books in time. If necessary, a bestseller list can be compiled to provide readers with timely and useful information.

    In order to cultivate a stable customer base, most book clubs have membership service. They can offer readers' membership cards. They can enjoy 20 percent off discount by holding membership cards. They can borrow books for free while keeping books clean, or enjoy the complimentary discount at the end of the year.

    At present, the library card of some professional libraries cost about 300 yuan a year. If we take preferential discounts in the book bar, it will be very cost-effective for the guests.

    Books are different from the sale of food and daily necessities, and shopkeepers are not competent enough for certain cultural knowledge level.

    At present, there are many bookstores near major universities in China, but there are few really good ones.

    There are several reasons for this. One is that many bookstores do not have the awareness of brand and special operation, but all kinds of books are not perfect.

    Secondly, there is a lack of cultural atmosphere.

    People who buy books value not only books themselves, but also the atmosphere and experience of bookstores.

    If there are no special services, such as cultural exchanges, celebrity discussions and other popular activities, there is no advantage in price, so it is very difficult to do well.

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