Forecast Of Ten Growth Industries In 2008
In order to make a big event, it will be a great event. It is important to choose the right opportunity for business and marketing. Early death and late regret will lead to the Olympic year 2008. What industry will develop faster in the year?
The ten industries mentioned below may not be strange to you. Perhaps business opportunities are in it. It depends on how to grasp it: 1, the sports industry 2008 is the Olympic year. There is no doubt that the sports industry will show blowout development, and sports shoes, sports equipment, sportswear and other related industries will face unprecedented opportunities.
Many manufacturers are in the Olympic Games this marketing card, everyone is walking this single log bridge.
But to become an Olympic sponsorship partner, it will cost at least 5 million dollars, that is, about 30000000 yuan. Not every enterprise has such financial resources.
In China, sports are often at the competitive sports level, winning gold medals for the country, and the real folk sports and sports population is not large, most of them are fans and spectators.
Look at the main group that causes physical exercise is the elderly. Young people and children are rare. In the face of such a situation, more sporting goods companies can use the banner of the Olympic Games and combine the outline of the national fitness program to carry out a series of promotional activities on their key markets and terminals, changing the pattern of the past often relying on high altitude advertising and terminal promotion.
At the level of product development, it is necessary to develop some sports protective equipment and so on. In this regard, many sporting goods manufacturers are not concerned about it, but it is worth developing. Now, due to improper sports activities, the bodily harm is still very great. The two friends of the author are suffering from the tragedy of blindness because of playing basketball and playing badminton, and hitting the ball with the ball.
In addition, the current popular yoga exercise is said to have fewer than 30 million people practicing in the country, but because of improper exercise, muscle sprains, joint injuries and dislocations have occurred frequently. It is necessary for manufacturers to carry out research and development of products so that visitors can become mobile customers, so that Chinese people who do not like to move really move.
Due to the large differences in climate between China and the north and the obvious differences between individuals, we should develop suitable personalized sports products according to local conditions and timing according to different age, gender and social strata. For example, the development of electronic table tennis machine can achieve the effect of sports without additional sports venues, and it is worth innovating.
In short, the development of the sports industry is not only a simple way to sell sporting goods, but also to guide and promote the movement of the target consumers and to form the key to life style. It avoids the fact that Hongxing Ke is running in a part of the two or three line market and is running by the nose of its competitors.
2, organic food industry, organic food, as the highest level of food safety, has always been hidden in the body. Few people ask for more than 90% of its output. But with China's GDP surpassing Germany, it ranks third in the world. China's organic food market will surpass Germany. With the emergence of Chinese consumers, especially the one hundred million middle class in coastal areas, organic food has become a harmonious and environmentally friendly lifestyle in Beijing, Shanghai, Guangzhou and Shenzhen.
However, it is worth noting that enterprises entering the industry must make their own brand positioning, channel selection and market education, because at present, the main organic retail organizations, such as LOHAS city and the same pulse, all appear unreasonable product line structure, price dislocation, targeted consumer service, terminal operation mode is dull, lack of effective mode of stimulating consumer demand, and so on, which greatly affects the popularization and promotion of organic food in China.
In particular, it is worth noting that many organic food enterprises have locked the target consumer group in the high-end dignitaries. Foreigners who have lived in China for a long time have neglected the fact that organic food benefits the special populations of chronic diseases, pregnant women, cancer patients, slimming people, infants, skin allergies and so on. After a long time investigation, the group accounts for at least 40% of the proportion of organic food consumption. Therefore, for organizations engaged in organic promotion, the market and consumer groups must be effectively subdivided, so as to concentrate on doing a good job in a market, so as to avoid unnecessary shooting and bring unnecessary economic losses.
What is worth noting is that some domestic financial, energy and real estate predators are constantly entering the market. Even Li Jiacheng has invested in organic bio fertilizer projects. The market will radiate in the surrounding areas of Shanghai, Guangzhou, Shenzhen and Beijing, and even the "Gome" of organic food will appear. The investors who intend to enter the industry must fully understand the industry background and trend before they can intervene.
3 and online games are not only games for young people and children. According to the author's understanding, diplomats and business executives who are exceptionally busy in our eyes are busy playing games and adjusting themselves.
This shows that the popularity of online games is wide.
It has quietly become a globalized lifestyle, changing the consumption pattern of the world.
In 2008, there are also interesting games, which is also a topic of concern for many online games fans. The online game itself has become a high-tech, creative and high capital three high industry.
How to get rid of the homogeneity of games has become the most troublesome problem for many online game operators. What is worth mentioning is that the online games that have been listed on NASDAQ in the United States have pioneered to a certain level of players, providing the monthly salary of virtual currency, attracting and stabilizing a large number of players.
On the basis of free online games, a new mode of interaction with players' interests has been realized.
In the traditional game mode of busy upgrading, beating up, cutting down bosses and organizing group fights every day, online games companies should not only attract new players to join, but also try their best to keep the old players. They are the core consumers of the game that can be profitable.
The virtual game society constructed by the Internet has become a platform for many new and old players to communicate, make friends and cooperate with each other, and many players even form a hundred years in them.
Therefore, online games companies should combine the latest social hot spots with the players' consumption psychology to carry out online and offline activities exchange, turn online games into an organic social organization, not only rely on games to attract people, but also rely on emotional care, warm people, infect people, retain people, and continue the life cycle of the game, thus becoming an irreplaceable and indispensable part of the target consumer's life.
4, home textile industry, the home textile industry, which has been neglected in recent years, has been incredibly fast developing in recent years.
In 2006, the output value of China's home textile industry was about 654 billion yuan, and the quality and efficiency of the industry increased steadily, and the domestic and foreign market was developing at the same time.
At present, the consumption concept of Chinese textile products is gradually changing. With the gradual improvement of the design and technology level of our enterprises, the huge consumption potential of the home textile market will be released. In the next few years, China's home textile market is expected to increase by 200 billion -3000 billion yuan.
As one of the three largest products in the textile industry, home textiles have been developing rapidly since 2000, with an average annual growth rate of over 20%.
There are 10000000 new couples every year in our country to get married each year to the new couple of new married people in the household textile consumption of 2000 yuan per pair of new people in the home textile consumption of 2000 yuan per year in the market capacity of the market capacity of the domestic textile industry in the future development of domestic textile industry in the future of domestic textile industry in the future. With the development of space and market capacity, the home textile industry will be the main driving force for the growth of China's textile economy.
Despite the emergence of a large number of well-known enterprises in the home textile industry, such as Luo Lai, mercury, Fu Tian and Jie Li Ya.
However, the overall market concentration is relatively low, and the regional development disparity is significant. In many two or three line cities, it is still a blank market until now, such as the Shaoshan area in Guangdong.
In the view of towels, such a daily household textile product, there are more than 2000 enterprises in the whole country. However, the quality problems of towels exist for a long time. The towels and the products that can be completely reached the national standard are not more than 30%. As a product with more than 100 processes, some towel processing enterprises can do everything they can to reduce the cost. They really achieve 100% cotton content, and the harmful reactive dyes which are harmful to human body and the pH value of towels often exceed the standard.
The towel will also be like bedding, from basic daily needs to multi-level needs, such as wipes, hairdressing, child towels, kitchen towels and so on.
Of course, it is far from enough. Towels must match and explore new market demands from the aspects of styles, fabrics, colors, patterns, functions and uses, not just the development of technology and flower design.
We can see that the home textile industry will have a deeper and more sustainable development in 2008.
Shanghai Jin Xie consulting believes that for the past home textile enterprises with foreign trade oriented, we must go through three trials. The export products will be pformed into a style suitable for domestic sales, and the export order mode will be pformed into an internal marketing system.
It will be very dangerous to pass these three barriers together.
For newly entered home textile investors, whether they are manufacturers or distributors, they must be psychologically prepared. The home textile industry is not a small industry in the short term. It will be rewarded for the market, for demand, for the region, for the crowd, to develop marketable products, and to create long-term and stable relations with consumers, and to strengthen inventory management and storefront shopping guide system.
5, family medical devices, because of China's entry into the aging society, at least 120 million of hypertension and tens of millions of diabetic patients in the whole country, the demand for family medical devices is urgent. And with the improvement of people's health consciousness, the "mini electrocardiograph" and "oximeter" commonly seen in hospitals have entered ordinary families.
The industry will grow rapidly, but these enterprises are often technology oriented enterprises. They lack the necessary understanding of the market and consumers, so that some high-tech household medical devices are not accepted by the market. The key lies in the fact that they are totally different from those used by people and machines, and that the humanized, simple operation style and easy to understand product descriptions are very critical. In addition, the pricing strategy must combine with the market demand and maturity, and the product function is not necessarily high.
China has entered the era of high pressure competition. Along with the advent of aging, we must understand the market changes and launch products and solutions that aim at cervical spondylosis, improve sleep quality, Alzheimer's disease and the needs of special populations, and open up a potential market with service marketing.
6, health care industry, health care industry, not only refers to the usual nutrition and health products, but also has a wide range of fields, such as towels, beverages and even electric vehicles.
Now, many people who sell health products think that health care products have been overdone, but in fact, the market demand for him is still huge, but more and more consumers are being cheated. The whole industry is in the dark before dawn. The cost of Amway, which costs 8 yuan, is billions of dollars, not only has a unique marketing mode, but also in product quality, and establish long-term mutually beneficial interaction with consumers.
You may not know that a major crisis in the United States now lies in the adjustment of the health insurance system for the whole people. The high medical cost has caused hundreds of millions of Americans to have a headache. The cost of one day's hospitalization, even if they do not check up, do not injections or take medicine, is also equivalent to the daily salary of the average American. What is more serious is that 87% of the people who engage in health care in the United States are Zhu Geliang, who is engaged in medical treatment.
Even under such circumstances, among the top 500 companies in the United States, there is also an enterprise that sells health care products, namely, the health group of cardinal, ranking fifty-first in the world's top 500, with sales of 81 billion 895 million 100 thousand dollars.
Ranking is more than what we know everyday.
- Related reading
- Instant news | Sports Brands Are Booming And Brands Are Younger.
- Instant news | Shoes Ring Fire, Nice Pour Oil.
- Instant news | 3 Live Broadcast Of Goods 170 Million, Why Is Sydney Not Satisfied?
- Instant news | Shanghai Fashion Week Xintiandi Show Pick: New Elegant Aesthetics Of Oriental Charm
- Instant news | Anta Sports Market Capitalization Exceeded 200 Billion Hong Kong Dollars, A Record High
- Fabric accessories | "Textile Light" Cotton Textile Industry Key Energy Saving And Emission Reduction Key Achievements Promotion Activities Will Be Held Soon
- Fabric accessories | The United States Has Renounced The "Retreat Group". But The Cost Of "Hai Tao Clan" Will Rise By 164%.
- Fashion shoes | SOPHNET.X N.HOOLYWOOD X Japanese Version Of CONVERSE All Star 100 Hi Three Party Joint Shoe Rack
- Fashion shoes | CONVERSE X Jenkem Mag Combined With Jack Purcell Shoes On The Shelves, Full Of Texture.
- Fashion brand | BAPE X F1 New Joint Series Domestic Sale Details Release, Experience A Speed And Passion
- The Happiest And Most Profitable 9 Professions
- Green Cosmetics Store
- 10 Fashion Items To Earn Men'S Money
- Shawn Huang: It'S A Place To Open A Shop.
- 2007 The Most Potential Entrepreneurial Projects
- The Seventeenth National Congress Provided The Best Entrepreneurial Opportunities For Entrepreneurs.
- The 3 Most Profitable Industries That Can Be Invested In The Future
- "Waiting For Wife" Special Hall Hall Earn Twenty Thousand Monthly
- Open Workshop, Handmade Leather Workshop, Making Good Money
- Entrepreneurship: Which Industry Will You Invest In The Ten Big Profits Industry?