Ten Mistakes That Chinese Entrepreneurs Are Prone To Commit

It is wrong to choose a wrong friend. It is a worse mistake to choose the wrong enemy, and to choose the wrong idol is the worst mistake.

Wrong direction, faster running is even more unfortunate.

It is wrong to see that opportunity is wrong. It is a worse mistake to see that the sky is full of opportunities. Too late diversification is wrong, premature diversification is a worse mistake.

Unless you have done the top three in the professional market, don't be too busy.

It is wrong to keep the strategy unchanged. Too fast a strategy is a worse mistake.

Many Chinese enterprises (especially private enterprises) always seem to have no strategy, but in fact they are not because they will not formulate strategies and have no strategy, but because they lose their strategy because of the rapid change of strategy.

It is wrong to make use of China's national conditions, but to make use of China's national conditions is a worse mistake.

If all the core competitiveness of an enterprise is related to the national conditions, even if the enterprise has some competitive advantages today, this competitive advantage will become weaker and weaker in the future, and such enterprises can not have a future.

It is wrong to ignore income and profit, and not to look at cash flow is a worse mistake.

It's wrong to look at cash flow only.

It is wrong to ignore the intangible assets, and exaggerating the value of intangible assets is a worse mistake.

The value of any valuable asset must ultimately be reflected in your income and profits, which is reflected in your cash flow. Otherwise, you will have no advantage in owning Coca-Cola brand.

It is wrong to avoid tax avoidance in accordance with the law. It is a worse mistake to mess up ourselves for tax avoidance.

Many private enterprises have more than one set of statements. The statements of the Inland Revenue Department have folded and reduced the profits. When they introduce the situation to potential investors, they will directly compare the real pre tax profits by 1 to 3 times as their after tax profits to illustrate their profitability.

When an entrepreneur has many books in his mind, the biggest risk is not to be found by the enemy, but to confuse himself.

It is wrong for those who are not strong enough to hire, but those who do not have strong professional standards and moral bottom line are worse mistakes.

To be an enterprise is to be a man at last. If the people you invite do not have the basic ability of being a man, maybe he can bring you ten million today, but he can make you lose one hundred million tomorrow.

It is a mistake for an enterprise to sell early, and selling late is a much worse mistake.

In the investment banking industry, too many late selling enterprises are seen, which is just like the internal medicine doctors see that the cancer cells have spread and pferred.

It is wrong for the company to be listed on the market. It should be a worse mistake not to be listed on the market.

The listing should be done in a respectable way, so that we can get sustained attention and support from the capital market after listing. This is also the fundamental purpose of listing.