Where Is Startups Chen Fengwei Failed In Entrepreneurship?
It is only half a year since the announcement of the "business empire" from the suspension of study and the opening and closing of shops.
Chen Fengwei still believes in detention: if he is not arrested for fraud, he can make Tang electric well.
In fact, before he was arrested, Tang electric company was already unable to make ends meet, and borrowed money from college students.
According to insiders, the company accounts for hundreds of yuan, and the money he owes may be tens of millions or even millions of dollars.
So where did Chen Fengwei lose his venture?
For more than half a year, reporters have been following the student to start their own business as a "Star".
Chen Fengwei lost all his attention.
At the end of last year, Chen Fengwei first faced the grand blueprint facing reporters: in 5 years, we should make "Tang electric electric" become a listed company; the annual sales amount should reach 800 million yuan, occupy 80% of the market share of Nanjing Xianlin University City, and expand the business to catering, entertainment, electronic commerce and other fields.
It is almost a common problem for young people to have high standards, but Chen Fengwei's "high eye" is too high to be overdone.
Chen Fengwei lost two in the view that entrepreneurship is financing.
Chen Fengwei would have to raise millions of dollars without any sense of responsibility.
Financing must control risks and act according to their own projects and ability to repay debts.
Why did he do business to the media?
Why do you want to donate 5000 yuan to the civil affairs cause in Nanjing?
Why do I repeatedly ask reporters when he will start his business?
This is very much like a kind of people in the society who blow a commercial bubble out of nowhere, and then go around to raise money and repay the old debts with new debts. When the commercial bubble can not be blown down again, the swindle will be exposed.
Chen Fengwei lost three in the positioning error.
According to 120 thousand college students in Xianlin District of Nanjing, the annual market share of mobile phones, notebook computers and digital products reaches 360 million yuan. It is deduced that if 18% of the students choose to buy in his shop, he will have a market share of 64 million yuan. With this idealized data, he will build a commercial empire. He does not know that the idea of college students is "if you buy high-end electronic products, you will feel more comfortable in those big stores and famous stores".
Chen Fengwei lost four in the vicinity of the famous celebrities.
"I recently went to Shanghai with President Yan," "Yan chairman called last night", "Yan chairman said to give financing guarantees", "business failure has the bottom of the Pacific (Group)", "big deal to the Pacific to make a deputy general dry"......
For a time, Chen Fengwei had a Pacific Ocean.
Yan Jiehe's view is that it is "kid talk", and Chen Fengwei finally believed that the Pacific would help him to finance his guarantee.
Chen Fengwei lost five in the enjoyment of pleasure.
He rented a villa in a villa in Xianlin, Nanjing, for rest and office. He hired a small car outside to take a walk, and he didn't earn enough money to enjoy it.
Chen Fengwei said that this venture was a failure.
But if we can sum up our lessons and stand up from the ground where we fall, we will have no failures.
Because Chen Fengwei is still young and has a long way to go.
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