Seven Principles To Make Shop Business Flourishing
Is there any secret to making the business flourishing?
Yes.
To sum up, there are altogether seven principles.
Although they are often encountered problems, but if we insist on using, it will produce wonderful results.
First, striving for innovation and innovation, only shops that strive to innovate will have a future, stick to the rules or imitate others, and they will fail in the end.
Every shop can produce additional value only by showing its own characteristics, nor can it increase customers continuously.
There are always difficulties and setbacks in doing business, so we must rely on ourselves to make breakthroughs. We should not make excuses for unsalable goods, nor can we sell them easily.
You must take the courage and determination to seek opportunities in innovation.
Second, pursue growth.
If you do not pursue growth or challenge to higher goals, you will not be able to taste the joy and fulfillment of a businessman.
If a businessman just wants to eat and eat together, if he does not care about Chengdu, people who work under him will naturally be very disorganized.
The growth of business is usually measured by turnover.
If we want to expand our turnover, we must strengthen all related activities, such as sales, procurement, stores, subordinates, funds and so on.
And this strengthening work must be based on a sound overall management concept.
Third, to ensure a reasonable profit.
Business must be reasonable and profitable.
You can't attract customers in a cheap way.
You must get better service to get a normal profit.
In order to provide better services and better products to customers in the long run, we should take part from normal profits to invest in our businesses.
Fourth, take customer as the starting point.
In order to make him buy what he wants, he must start with the eyes of customers.
The values of customers are not necessarily the same as ours. Besides, customers are divided into men, women and children. Therefore, we should not be able to understand the needs of customers and then satisfy them.
A shop must sell itself as a shop for customers, in order to understand the needs of customers.
Therefore, knowing customers is the first step in opening a shop.
Fifth, listen to customers' opinions.
As mentioned above, we must understand the needs of customers.
How can we do this?
Of course, the best way is to listen.
In order to manage business, we should conform to nature, brainstorm ideas, and then do what we should do.
If you only sell goods, but you can not listen to customers' opinions, you will not be popular with the public.
In daily business, we should always listen to our customers with a humble attitude. As long as we stick to it, business will flourishing day by day.
Sixth, seize the opportunity.
The key to success in business is whether we can grasp the opportunity.
If we want to grasp the opportunity, we must always pay attention to choosing the right time to investigate the customers' purchase items and the timing of purchase, so that we will be more convenient in selling.
Take the electrical appliance store as an example.
No matter when you go to a customer's house to deliver or repair, do not turn your head when things are done. You'd better take a look at the electrical appliances at home and see if they have any minor problems. At the same time, do a little simple service. This will surely improve your customers' sense of dependence.
When you install air conditioners to customers' homes, you must show a friendly and careful attitude in the process of installation.
At the same time, ask the customer if any friend you know has to buy an air conditioner. If he feels good about you, he will introduce you to the business.
Seventh, play a special role.
Shops that sell the same stuff are everywhere. There must be some special features to get customers to come.
The characteristics of shops are like the characteristics of everyone.
Shops do not have characteristics, become worthless, it is very difficult to have customers willing to patronize.
If two stores display the same goods, but if the service is different, it will make the goods look different, which is the difference between the characteristics of the goods.
The characteristics of the shops are, of course, compatible with the needs of customers.
As for how to play, individual considerations should be taken into consideration.
Besides paying attention to regional factors and opening conditions, we should also consider the income level and cultural level of the region.
If shops are located in areas where workers are concentrated, it is best to remain open on Sunday or holidays.
When necessary, business hours can also be appropriately extended.
But sometimes it may be limited by the realistic factors such as space, personnel, skills, funds and so on. Therefore, we should start with the possible issues and step by step to make full use of the characteristics.
For example, it would be a good idea to focus on familiar, competitive products, or introduce customers to customers by more professional managers.
In fact, the characteristics are not limited to commodities. Other services such as good service, luxuriant stores and sincere staff are enough to attract one or two customers if they play their own characteristics.
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