Experts Point Out: Self Starting Business Has Three Qualities.

4050 the project paved a way to "boss".

However, some people want to be bosses, but they think they are "disadvantaged groups".

The 4050 project of Shanghai has entered its third year.

This government built and social participation in the development of entrepreneurship platform cumulative development of more than 2000 projects, gave birth to more than 10 thousand small boss.

But the road to the "boss" is not all that smooth.

With the further development of the 4050 project, some unnoticed problems gradually emerged.

A famous foreign invested enterprise launched a digital photography production project, and an entrepreneur came to a high grade business building in Nanjing West Road. This company was wearing a pair of slippers, and the security guard stopped him. He made a lot of noise, and a "I am the 4050 person I fear!"

When he entered the company for consultation, he did not even have the most basic conversation politeness, manners and etiquette, but also scramble for other people's table.

There are several owners who join some water purification chain enterprise. They can still manage the business, but feel that they are not making much money. They will pick the tenderer's prickles and say that the equipment is defective and they need to claim.

Equipment quality problems can be found in the quality and Technical Supervision Bureau to detect, economic disputes can go to court, they do not go, is to find the city opening guidance center, find the government to solve.

They said, "we are a disadvantaged group, and the government is going to help us!"

The staff of the city and district opening and guidance center have become "old uncle". They are busy with mediation disputes all day.

When a lady joined a food processing enterprise, the equipment was damaged because of improper use, resulting in damage to the equipment worth more than 3 yuan. She must invite the tenderer to compensate for all the expenses including equipment, store rent and decorating fee about 100000 yuan.

When the tenderer dispatched repair personnel to repair the equipment on site, she turned off two repairmen, and only when the other party agreed to compensate for it was he willing to let him off. The repairman was 110 to get away.

There are also entrepreneurs who believe that anything can be done as long as they are good for themselves.

An entrepreneur who joins a skincare chain can steal more information from his tenderer in order to have more customers for his own shop.

So what qualities do independent entrepreneurs have?

Sheng Zuhuan, the city's opening guidance center, believes that entrepreneurs need self-confidence first.

4050 of the staff now have a sense of inferiority.

His advice to self startups is: "poor people start businesses, they can't be short."

In other words, when you go out of this business step, do not regard yourself as a "vulnerable group", nor do you recognize the "weakness" in the industry.

The second is risk awareness.

It is wrong to think that the government's projects must be guaranteed.

In fact, as long as it is entrepreneurship, there will be failure. The elimination rate of small enterprises in developed countries is 20% to 30%, and the informal employment labor organizations in Shanghai fail and quit about 20%.

This is related to the entrepreneur's own conditions, market and surrounding environment changes, and it is also a market rule.

Third is ability.

Mr. Wang Chuikang, who has been engaged in the 4050 item assessment for the past 3 years, believes that entrepreneurs have two roles: investors and operators.

Investors should have the ability to manage finances. Operators should understand the law, understand business, understand the market and be kind to others.

That is to say, if we want to go out to "practice", we can not do without certain skills.

Other qualities also include etiquette training, ideology, psychological quality and so on.

Of course, if you want to succeed in business, chances are also essential.

The 4050 project of the government is to create an environment that provides opportunities for people with entrepreneurial potential.