Infusion Of Technology And Brand Into Linen Blood

In March 27th, the five five enlarged Council meeting of the Chinese textile industry association was held in Beijing.

Nearly 100 Chinese textile industry association representatives attended the meeting.

Zhang Shiping, chairman of the China Linen Textile Industry Association, said that "we should pour the technology and brand into the blood of hemp spinning".

Under the current situation, it has become an urgent need for the development of the hemp textile industry to improve the level of scientific and technological innovation and promote the creation of influential brands of hemp textiles.

In 2007, the export volume of hemp fiber, hemp textiles and products was 785 million US dollars, down 3.4% compared to the same period last year.

It is the first negative growth in the export of hemp products in recent years.

Zhang Shiping believes that the negative growth of exports is mainly affected by external economic and environmental factors, but to a certain extent, it reflects the problems existing in the textile industry in terms of industrial structure, technology and product innovation, market development and industrial chain improvement.

It can be predicted that in 2008, the market competition for similar products will become more intense in Ma textile products, and some enterprises with small profits will face greater difficulties, and enterprises will have further differentiation.

China's Hemp textile enterprises should maintain an appropriate amount of operation, change the way of economic growth and economic growth according to the changing market situation, increase technological innovation and product development, rely on the competition level of new technologies and new products, digest the pressure of rising costs, and improve economic efficiency.

Some textile enterprises said they should increase product innovation and avoid mass production of homogeneous products, and seek greater development in the differentiated competition of products.

Tackling key problems in science and technology and industrialization are two important aspects of enterprise innovation.

Zhang Shiping believes that the technological innovation of China's textile enterprises should increase their R & D investment and actively strive for the support of national policies.

At present, the state's macro guidance policy is also actively guiding enterprises to pform into technology and brand enterprises.

For example, the enterprise income tax law and the implementation regulations promulgated and implemented in January 1, 2008 provide preferential tax policies for water and energy conservation, sewage treatment, cleaner production, comprehensive utilization of resources and safety in production and technological progress. The State Ministry of science and technology encourages small and medium enterprises to declare innovative projects, and the State applies financial incentives to energy conservation and emission reduction projects and pollution control projects.

Ramie products were listed in the catalogue of "China famous brand" in 2008.

China's Linen Textile Association will vigorously promote the famous brand strategy of linen textile, promote the consumption culture of linen textile, cultivate and expand the consumption market of domestic hemp textiles, and do a good job in the selection and evaluation of the "Chinese famous brand" of ramie products.

Xu Wenying, vice president of China Textile Industry Association, Zhang Qiwei, deputy director of the Ministry of light industry and textile department of China International Engineering Consulting Corporation, and Yan Yan, deputy director of the national textile product development center, have carried out a profound analysis of the current development of China's textile industry. It is pointed out that only by increasing technological innovation and brand innovation can the hemp industry have broad room for development.