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Qinghai "Snow Boat" Brand Of Beef Products Sales Volume First

2008/4/21 16:13:00 26

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Qinghai'S "Snow Boat" Brand Series Of Beef Products Is The First In The Country.

Qinghai snow boat three Cashmere Group, the first famous brand in China, firmly establishes brand awareness and continuously promotes brand promotion and enterprise strategy. The sales of "Xue Zhou" series of products have been in the first place in the country for 6 years. The products are sold to Southeast Asia, Europe, America, Taiwan, Hongkong and other regions of China, and about 20000000 US dollars for foreign exchange.

Founded in 1997 by several Salar youth peasant organizations, the snow boat triad group of Qinghai was founded in the early days as a small factory with only a few hundred thousand yuan.

At the end of 2002, the group successfully purchased the former Qinghai Wool Textile Industrial Corporation and realized the first great leap forward in the development of the enterprise.

In February 2006, the Group invested 180 million yuan to build a new Xining Qinghai snow boat international carpet carpet raw material trading center and a group industrial park.

At present, the group has become the largest group in the country with the largest number of beef, wool and garment design, R & D and production base, and rough and fine processing and internal and external sales.

In 2002, the "snow boat" brand was recognized by the State Administration for Industry and commerce as China's well-known trademark. The staff of the group cherish the brand and cherish the brand, and strive to maintain the brand with greater efforts.

Demonstrate the spirit of "hard work, hard work, scientific management, pursuit of excellence" and the corporate image that contributes to the society. In science and technology, through efforts, the production technology and key equipment have the international advanced level. The research and development of the series of products is at the leading level in the country, and a number of patented technologies with independent innovation have laid a solid foundation for the continuous upgrading of the "snow boat" brand value.

Interview notes

Whether you want to face it or not, China's economic development has reached the age of brand winning.

Whether well-known trademarks or famous brand products, they are important resources, factors and forces, and play a more and more significant role in promoting scientific and technological progress and industrial development.

In recent years, through the joint efforts of the enterprises and the business sector, a number of famous brand products have been sprung up in our province. These brands with distinctive Qinghai personality can not be replaced by other works to improve the visibility of Qinghai at home and abroad and promote the strategy of strengthening the brand.

Therefore, further strengthening brand awareness through brand development, prospering the city and prospering the province should be placed on the important agenda of the whole province's economic work.