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    Super Cheap Clothing Store Triggering "Hot Clothes"

    2008/5/7 15:12:00 22

    Super Low Price Clothing Stores Trigger "Hot Clothes."

     

      

    When some people are still looking at the "expensive clothes" in the shopping mall windows, some smart consumers have turned their attention to the wholesale clothing market and discount stores scattered around the city.

    A few days ago, the reporter found that in some of the surrounding areas of Beijing, there have been a lot of clothing market with low price clothing and low discount, attracting more and more "scamper".

    Full collection of cheap clothes

    The reporter found that according to the different grades of clothing provided, the newly developed clothing wholesale and discount market around Beijing can be roughly divided into three categories: general clothing wholesale, brand clothing discount and mass brand ultra low discount.


    The wholesale market of common clothing in Beijing was formed and developed earlier, such as zoos, Dahongmen, Muxiyuan, etc., but basically in the mature business circles in the city.

    Recently, some clothing wholesale markets have emerged in such areas as Daxing and Tongzhou. By comparison, the clothing prices of these wholesale markets in remote areas are more attractive.


    At the weekend, the reporter came to a clothing wholesale market near Tongzhou orchards around the island.

    Just over 10 a.m., this place is already crowded with people who come to Amoy clothes.

    The reporter saw that a sweater that needs at least seventy or eighty yuan to buy on the market, only twenty or thirty yuan here, and a few hundred yuan boots for other places, and only 90 yuan here. Many sales promotions, such as "one price", are still in front of many stalls, indicating that the price has dropped to the lowest level.

    Miss Wang, who has just bought a sports suit, excitedly told the reporter: "the clothes here are very cost-effective. I can see such a sports uniform at 100 yuan, and here is only 75 yuan!"


    Compared with the wholesale clothing market, although the brand discount store has developed late, but it has developed rapidly, it has become a must for many young people to wash clothes.

    In a brand discount shop located on the four ring road, the reporter saw the promotional slogans of two yuan clothing store hanging "20 yuan for 10000 pieces of special clothes".

    Some of the most popular brand clothes are here. Some brands do not offer discounts all year round, but they can be discounted all year round.

    For example, women's clothing ESPRIT, CARA, FINITY, Ma Tiannu; men's Sabatini, Xin Bailin, Sonkano, OSS Cardin; sports brand Nike, Adidas, CONVERSE, Puma, KAPPA, Lining, Columbia, BLACKYAK and so on.

    The shopping guide told reporters that the price of the brand generally has a discount, the new clothing is between seven and ten percent off, the price of the old style can be as low as half off, compared with the sports brand, there will not be a big discount, and the casual brand will usually have more discounts, sometimes less than half off.


    In addition to these brand discount stores, there are also stores selling ultra-low discount brand clothing in Changping, Shunyi and Tongzhou, Beijing.

    It is understood that these stores are generally sold like ONLY, JACK&JONE such a popular brand, the discount rate is lower than the general brand discount stores, and some can be as low as one or two fold.

    Reporters at a JACK&JONE discount shop in Tongzhou saw that a jacket with a price of more than 500 yuan would only cost 100 yuan after the discount.

    Behind the cheap clothing store

    It is understood that the new clothing wholesale market around Beijing can offer such a low price. Besides the location of the store is located in remote areas, the land price is cheaper, reducing the cost of sales, and because of its stable production, supply and marketing integration structure.

    Experienced clothing enterprises purchase stalls in the wholesale market, and set up garment processing plants near Fengtai and Daxing, forming a "pre shop and factory" mode, so that products can quickly follow the market, grasp the consumption trend and reduce circulation costs.

    At present, hundreds of garment processing factories have been concentrated in Daxing District, which have become the steady source of clothing wholesale market.


    Unlike the wholesale and marketing mode of production and marketing, brand discount stores rely more on sourcing channels for space.

    According to industry sources, the main source of clothing for brand discount stores is foreign trade tail goods and merchant inventory.

    The foreign trade tail goods are mostly some of the products left by the domestic garment manufacturers after completing the orders from foreign businessmen, which are sold to the clothing stores at a low price by the manufacturers.

    In addition, businesses will also treat outdated or broken stock products at low prices.

    With a low price source, brand discount stores can not only guarantee quality, but also guarantee lower prices.

    "Wash clothes" also need to talk about skills.

    At the same time, low price clothing stores are being touted, many people also reflect that they do not feel comfortable buying clothes in these places.

    Amoy clothes "veteran" Cheng told reporters: "some places are more complicated. People who are not familiar with the situation can not only get low prices, but sometimes they will also encounter inferior products."

    She suggested that everyone should also pay attention to skills in washing clothes, not only to learn to bargain, but also to pay attention to the quality of clothes.


    Speaking of the "wholesale price" in clothing wholesale market, Miss Chang, who often washes clothes, can ask her friends who are familiar with the situation to accompany them, so that they will not be "slaughtered" at the bottom of the price. She also said, "to go to the wholesale market, you can prepare some" outfits "for cleaning clothes, take a bigger bag or big black plastic bags, and pretend to be wholesale clothes; besides, when you look at clothes, you must not say" buy "to say" take ", so people know that you are an expert and you dare not cheat you.


    Can the quality of clothes bought at low prices be guaranteed?

    Insiders say that because of the loopholes in market management, some counterfeit and inferior products are easy to take the opportunity to mix into the low price clothing market and cause losses to some consumers.

    In this regard, experienced "old hands" remind people that they should pay attention to the quality of clothes while bargaining.

    As for the brand discount stores, because these name discount stores basically put forward harsh conditions such as not changing or changing, consumers should carefully examine the quality and cleanliness of clothing before buying, such as sleeves, buttons, etc. if there are any defects, consumers can try script src=>

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