Hamilton Joined Hands With Reebok'S New Technology To Invest In Its Training Equipment.
In July 1, 2008, the famous international sports brand Reebok Reebok and F1 Hamilton Lewis Lewis (Hamilton), at the big press conference held in Amsterdam, Holland, at the headquarters of Reebok Reebok Europe, announced that the two sides will become long-term partners from now on. At the press conference, Reebok Reebok showed the global media a new training equipment tailored for its own equipment, Hamilton Athlete within the Driver, which is demanding for The. Hamilton also introduced to the media the use of Reebok Reebok's proprietary technology Smoothfit's new training equipment to provide him with unprecedented comfort and help him better train.
"To a certain extent, Lewis is a real challenger. This is the perfect embodiment of Reebok Reebok's brand spirit. Reebok Uli global president and chief executive officer Uli Becker said: "he is so different, just like our brand advocating personality, whether in sports or in life. We encourage people to make their own choices. Lewis is such a driver. We produce products that fit people's lives, and Lewis is also perfect for the Reebok Reebok brand. We look forward to this long and pleasant cooperation. "
At the scene of the event, Reebok Reebok and Hamilton showed their professional training plans to the media, unveiled the movements of every muscle used by Hamilton in the competition, and how the good performance of Reebok Reebok's Smoothfit technology helped him perform better.
According to a large number of surveys conducted by Reebok, Hamilton's cardiovascular system is facing tremendous pressure in competition. Therefore, a set of advanced training programs is undoubtedly of great importance. For example, in an ordinary racing match, his heart rate is equivalent to playing two world class football matches. Similarly, his blood pressure will rise and maintain at a certain level, equivalent to a 1 hour and 50 minute roller coaster ride.
"If you want to be a top racing driver, you have to have cardiovascular function and muscular endurance of different people," Hamilton said. "I work hard to adapt myself as much as possible. I have a comprehensive training schedule, including running and muscle training. When Reebok Reebok told me how Smoothfit will help me better train and improve performance, I am very eager to try this technology. I am very happy that Smoothfit is really comfortable beyond imagination, and it is totally different from my previous training uniform.
Smoothfit is a unique technology that eliminates all visible joints and reduces friction between shoes and feet, between body and clothing. This provides the wearer with the ultimate comfort and enables him to avoid the heat and irritability, and to take longer training.
Speaking of global partner Reebok Reebok, Lewis Staw Yan: "just like some other top athletes, such as Thierry Henry (Thierry Henry), Yao Ming, Allen Iverson (Allen Iverson), Amir Khan (Amir Khan), Carolina" Kluft ", etc., I am very excited to be the newest member of the Reebok Reebok family. The athletes from all over the world built Reebok Reebok family in their own way, and they came forward to express their inner thoughts for the world. Similarly, the excellent sports equipment Reebok Reebok has built for them provides them with an absolute competitive advantage.
Lewis Hamilton is the latest heavyweight spokesman to join Reebok Reebok. Reebok Reebok also owns basketball stars Yao Ming and Allen Iverson (Allen Iverson), FC Barcelona Club striker Thierry Henry (Thierry Henry), women tennis players (Jelena Jankovic), Hockey League star (Alexander Ovechkin), legendary Swedish track and field athletes, (India), cricket player and Yao Ming.
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