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AOKANG Shoe Helps Consumers Create "Inside And Outside" Fashion

2008/8/15 8:36:00 5

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Recently, MSN Chinese net exposure, in the recently released "Olympic champion dress fashion list", Liu Xiang pressed Guo Jingjing, Wang Nan and many other beautiful women, became the most dressed Olympic champion in China.

The reason why Liu Xiang is listed as "flying man" is that his sensitivity to fashion is no less than that of entertainment stars. He can choose different fashion brands on different occasions.

The word "fashion" is very popular in itself. English is fashion. It almost always hangs on our lips and frequently appears in the major media.

The pursuit of fashion has become a common practice.

But what is fashion?

Is it a brand name with a trendy hairstyle?

Or is mouthwash the most popular topic nowadays?

"This is all external fashion," fashion people say. "The internal fashion comes from every bit of life.

For example, we should pay attention to the fashion of green, technology and humanities, and care for the public, humanity and morality.

It is reported that AOKANG delivered to the Olympic Organizing Committee of Beijing Olympic Games ceremonial shoes in July 1st. In order to reflect the concept of Green Olympics, AOKANG fully considered the selection, processing and production of leather materials, and used non-toxic glue. In the technology Olympics, the latest development of nanotechnology was used to inhibit the growth of bacteria; in the Humanistic Olympics, the standard of standing and walking for the Olympic flag bearers and etiquette ladies was taken into consideration, and the comfort and health of the products were strengthened, so as to relieve fatigue.

According to another report, AOKANG group has donated more than 100 million yuan to the community, the dream of the poor college students, the dream of rebuilding the home of the people in the round disaster area, the dream of the Olympic champion's welfare, the round of consumers watching the Olympic Games and Liu Xiang's dream of refueling.

AOKANG is making every effort to create "inside and outside" fashion for social groups and consumers.

Fashion people continue to say that fashion can not be enjoyed by money, some fashions will be out of fashion, others will never.

Fashion is not a vulgar enjoyment, but a refined taste. It is not a whimsical, waiting for a rabbit, but opening up the mind to create a situation; it is not complaining at all times, but a struggle against time, not too much tension, but self expression.

These inner fashions originate from life.

The existence of the spirit of upstream (like "dreams come out") is fashionable.

And this fashion is eternal and never falling behind.

Liu Xiang is indeed a leading Olympic champion, not only because of his proper dress, but also because of his extraordinary attitude towards life: "flying men" talk about hurdles, that is not all life; talk about pressure, say that they do not seek a doctor; talk about expectations, said to take the subway to return to Pu Tong people.

Lobos P, the world record holder of the men's 110 meter hurdles, arrived in Beijing. That is to say, the Olympic Games can be rewritten again. The 12 hurdles and 86 lines have not put the defending hurdles Liu Xiang in the eye.

In the face of the strong opponent's provocation and the high expectations of the Chinese people, and the tremendous pressure of the two nuclear fusion collisions, Liu Xiang only found a few teammates to ease "landlords" to resolve them.

This is China's Taiji style of life of 42 gold coins.

With such a wonderful attitude towards life, who is the best fashion Olympic champion?

For Liu Xiang, the dream is running out.

But whether it's coming out or running out, it's all about explaining - dreams, to be interpreted in a peaceful way.

So even if Liu Xiang failed this time, AOKANG still maintained: "the pace has not stopped, the heart still has the dream, is forever champion!"

AOKANG's proposal coupled with AOKANG's popular "Xiang series" limited edition leather shoes, which was launched by AOKANG, is another "inside and outside" fashion created by AOKANG for social groups and consumers.

Fashion is the combination of "time" and "advocation".

In this extremely simplified sense, fashion is the life advocated and the life attitude advocated by people in a certain period of time.

This involves all aspects of life, such as dressing, eating, behavior, living, and even emotional expression and thinking.

Pursuing fashion is an art.

Imitation and conformity are only "primary stages", and its ultimate realms should be separated from the trend of fashion, extracting its essence and true meaning, correcting its attitude towards life, enriching its aesthetic taste and creating its own fashion template.

Fashionable tentacles go deep into all aspects of life. It brings pleasant feelings to people. It is an elegant, pure and extraordinary attitude towards life, giving people different temperament and charm, showing commonness and revealing personality at the same time.

The pursuit of fashion does not consist in passive pursuit but in rational and skilled control.

Recently, people's Daily Overseas Edition entitled "China's back shoes sell well in Europe and the United States, the price of each pair has reached 50 euros."

Not only that, the most authoritative fashion magazine "ELLE" French edition also "wrote books" for its "fans" across the performing arts and fashion circles.

There is no coincidence.

On the streets of Paris, a group of young people came out of the Brooklyn store (a French multi brand chain store). They wore a fashionable dress with a common feature. They all wore "ancient" brand shoes from China.

"How could it be!"

More and more people are beginning to reflect on why the authentic Chinese goods have become so fashionable and popular in foreigners' hands.

It is said that it is a marketing method of business hype, and it is said that the ability of brand reengineering of foreigners is said to be that of foreigners.

These are the epitome of "made in China" in the process of value redevelopment, but all embodies the spirit connotation of "dreams come out".

At the same time, foreigners are attracted by the goods that our people do not care about. Although they have not yet identified the real incentives, they also reflect the unique perspective of foreign fashion personas and the life attitude led by a unique perspective.

It is worth noting that these attitudes coincide with those of AOKANG.

In the late 80s and early 90s, AOKANG leather shoes were equivalent to the past strength and leaps. They were not attracted worldwide attention and appreciation. But up to now, AOKANG brand value has reached 5 billion 967 million yuan, and it was sponsored by the China Times recently. CCTV and the Central People's broadcasting station and other 30 media strongly supported the "30 years, who has changed the brand of our lives" in the large-scale brand publishing and awarding ceremony.

These are all evidenced by AOKANG's efforts to create a good brand effect both inside and outside fashion.

AOKANG has established the long-term vision of "century AOKANG and global brand". AOKANG will be more perfect in the world stage after receiving the global brand management right of Italy's first brand Wanli wade in 10 early 08.

AOKANG is helping global consumers create "inside and outside" fashion.