PEAK Shoes Jointly Dream Eight Soul Leaders To Create Another International Basketball Myth
2008 the Beijing Olympic Games have just come to a successful conclusion. Chinese athletes have also achieved excellent historical achievements, won 51 gold medals and won 51 gold medals. In August 25th, when the whole nation was still immersed in a joyous atmosphere, PEAK finally held a news conference in Beijing, and unveiled the mystery of X-MAN to the public about the PEAK's signing of the NBA star. When X-MAN appeared, there were a lot of cheers and screams on the scene. Who was he? He is neither Kobe nor Yao Ming. He is the soul leader of the "dream eight team" of the Olympic Games. Today, the most comprehensive player of NBA technology is the most frequent three player in the active service, Jason Kidd.
Dream eight captain Kidd appeared in the Beijing public and film base, jointly held the "basketball expert" PEAK held a media meeting to jointly answer questions from the public. Kidd, who just won the championship, said excitedly: "the champion feels so great. We have passed the championship many times. This time, through the efforts of our team, we finally got the champion back. And I will sign a contract with PEAK in October this year. I will shoot some advertisements for PEAK in the one or two days. I hope to tell all the fans who support me through these advertising films, no matter what they do, they must be willing to try, innovate, meet with great difficulties and setbacks, and don't give up easily, so long as they are confident and diligently, they will succeed.
Jason Kidd, who was born in 1975, was selected by the Dallas Mavericks in the second round of the first round of the draft in 1994. He has played the role of calf, Feinikesi sun and New Jersey basketball team in his career. Now he is back to the Dallas Mavericks. With the sensitive passing vision, the unparalleled overall view and the unique ability to organize fast attack, it can be called one of the greatest point guards in NBA history. At the 2000 Olympic Games in Sydney, it was precisely because of Kidd's excellent performance that the "dream four" team won the gold medal of that Olympic Games. After eight years, Kidd led the "dream eight" to dominate the world basketball circle again.
Yesterday afternoon, the summit between the dream eight and the Spanish bullfighter at the Wukesong basketball hall, Xu Zhihua, general manager of PEAK, went to the scene to witness the brilliant moment of the eight team of the American dream. If in 2000, young Kidd was a well deserved king by virtue of his excellent basketball skills and offensive and defensive skills, Kidd today played a more important role as a spiritual leader. Every team will have a soul figure. If there is no spiritual leader such as Kidd, the big players of "dream eight" can hardly gather together to play ball games. Xu Zhihua, general manager of PEAK, said: "no matter on the court or off the court, Kidd is respected by everyone. His spirit of self confidence coincides with PEAK's brand proposition" I CAN PLAY ". That's why we are determined to invite him as spokesperson. Signing with Kidd is only part of our deepening of internationalization strategy. In the days to come, we will continue to strengthen cooperation with NBA and strive to send more outstanding Chinese young people to NBA training, spare no effort to promote the common development of basketball industry at home and abroad, and realize the Chinese people's basketball dream.
When a live reporter asked Kidd why he chose PEAK? Kidd told reporters: "in the competition, having a good pair of shoes will be one of the keys to your winning the game. And I need a better and more professional basketball shoes to protect me. I will wear PEAK in my NBA08-09 season for my generation of boots. After communicating with the designers of PEAK, I learned that these shoes could help me to perform well on the basketball court. I can't wait to put on these shoes. I believe in PEAK's speciality, so I chose PEAK. In the future, I will often come to China to share my experience with Chinese fans.
PEAK joined hands with Kidd. It is bound to take another step on the road of brand internationalization. The brand culture of PEAK will be upgraded to a new height. "I CAN PLAY" will also be accompanied by the arrival of Kidd and get a new sublimation. We also expect PEAK to continue writing the basketball myth.
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