ABC Brands From Taiwan Upgrade Cultural Diversity

With the theme of "love brand, Thanksgiving China", "Taiwan ABC brand 09" ready for spring and summer new product conference and brand strategy upgrading conference "opened in Wenzhou, Zhejiang.

It also presents a wonderful cultural feast for more than 400 agents and guests from all over the country.

"Honor, charity, paternity marketing, brand strategy" started simultaneously, and September 18th is an important memorial day for ABC.

The most striking highlight of this year is --ABC Rong Yong, the 2008 National Textile and clothing culture innovation award, which is the only brand of children's shoes.

At the same time, "ABC joined hands with the master - Youth commonweal Education Forum" opened. The famous educational Master of China, Professor Lu Shizhen, vice secretary of China Youth University for Political Science, and vice chairman of the China Youth Research Association, went to the scene to present a brilliant report on how we should be a parent for the guests. From the modern children's behavior psychology to health education, they used vivid examples to do a wonderful interpretation of the sitting agents and guests. This coincides with the consistent concept of "ABC brand's" love brand and education is king "; then it is held for the donation of public donations from Sichuan children to Wenzhou children.

The experts of the China Fashion Color Association announced the "children's analysis report on the trend of China Fashion Color Association 2009"; "how to identify and seize the new round of children's clothing development opportunities", "product promotion research" and "retail shop scientific order analysis" forum; the completion of the Industrial Park was held in Wenxi Industrial Park, Wenzhou, Zhejiang.

The "ABC children's show" jointly held by Wenzhou TV station has attracted the participation of outstanding national children's models from Shandong, Zhejiang and other places. At the same time, it has released 09 years' spring and summer clothing of Taiwan ABC brand.

The fresh, bright and high-end positioning of clothing has brought enough confidence to the national agents.

The 7 outstanding retailers of the year said in an interview with our reporter that both the color of the goods and the combination of the goods, especially the fabric and texture, are very satisfied. I believe this brand upgrade can be recognized by many mothers in the market.

This cultural feast must be remembered and must be returned to training.

Luo Zhengming, director general, said that culture is the necessary foundation and derivation of brand promotion. Taiwan ABC is stepping up its international brand strategy, and its market strategy and means are more rigid.

Although the preparation for this conference is obvious to all, it needs more solid and steady investment and implementation.

It is reported that Taiwan ABC brand was founded in 1983 in Taiwan, and entered the domestic market in 1990.

It is made up of wholly foreign-owned, Suzhou AI Xi Garments Co., Ltd., Jinjiang Dingli Shoes Co., Ltd., Wenzhou Harley Shoes Co., Ltd. and Zhejiang Qingtian Huahua Shijia Shoes Co., Ltd.

The completion of Wenxi Industrial Park is undoubtedly an important sign of the upgrading of ABC brand expansion.

Chairman Zhang Limin, a young entrepreneur who has a reputation as "European shoe king" in European trade, said in an interview that this is just the beginning. ABC brand action will also increase and become more robust. Creating a first-class international children's brand is the ultimate goal of ABC.

At the same time, the group has begun to integrate and optimize the asset structure and organization, and strive for listing in 2010. Now it is already in progress. This is one of the other major goals in the near future.