Shoe Companies Are Calling For An Increase In Export Rebate Rate Due To Declining Orders.
"The shoe industry is now in cloudy and rainy weather, and there may be a rainstorm next, and it is not known when we will see the sun." Massimo Donda, chairman of Italy footwear retailers Association, recently accepted the first financial daily interview at the eighth Dongguan international shoe fair.
From the GDS exhibition of the world's first big shoe exhibition held in September and the Dongguan international shoe exhibition, which just ended on 1, to the 104th Canton Fair, the three major exhibitions show that the export situation of Chinese shoes is not optimistic, and the order is declining next year. Shoe companies called on the state to raise the export tax rebate rate to help businesses tide over difficulties.
Wang Hong Hong, director of Dongguan bejia shoe factory, said in an interview that the export market was faced with great cost pressure due to factors such as exchange rate, wages and raw material prices. Now it is experiencing a shortage of export orders and customer payments. This year, the company's exports fell by 20%. "We have always hoped that the export tax rebate rate can be raised, but in the list released by the state last month to raise the export tax rebate rate, no tariff code for shoes products has been found," said Wang Hung Hong. "Even if the percentage is raised by one percentage point, this is mainly a psychological function to increase the export confidence of the footwear industry."
Lin Mingbiao, managing director of the Zhejiang Limited by Share Ltd (Group) Limited by Share Ltd, reflects that the company mainly exports 5~6 leather products of low and middle grade. According to the current situation, orders and profits are falling, customers have a certain stock is not in a hurry to purchase, and the recent Euro and yen have depreciated against the US dollar. When these customers exchange their dollars to Chinese suppliers, the purchasing cost becomes higher and the price is more ruthless. The fourth quarter of this year to the first quarter of next year will be the real cold winter for the Chinese footwear industry. I hope the state can raise the export rebate rate of shoes products by 2~4 percentage points to help enterprises.
The Chinese shoe industry, which is under unprecedented pressure, has encountered bad news in recent days. First, the European Union announced the anti-dumping review of Chinese leather shoes at the beginning of October, making Chinese footwear enterprises temporarily unable to get rid of the anti-dumping duty imposed by 16.5%, followed by the 3486 export export tax rebates of textiles, clothing and toys announced by the state in October 21st. Insiders pointed out that although raising the export tax rebate rate can alleviate the current cost pressure of shoe enterprises, it may also give enterprises more space to compete at low prices and cause more trade friction. The state has not included shoes in the two export tax rebate adjustment this year, which is related to the complexity of the export situation of shoes.
The reporter learned from relevant channels that the export situation of labor intensive products such as textiles, clothing, shoes and hats and so on is not optimistic. Chen Deming, Minister of Commerce, will go to the three phase of the Canton Fair for on-site investigation, and may attend a forum on textile export situation analysis held on 4. Due to the superposition of various factors, shoe manufacturers in Guangdong, Jiangsu and Zhejiang have been closed down, especially in the Pearl River Delta. Footwear export enterprises in the Pearl River Delta have seen a marked decline in their performance. In the first half of this year, the footwear enterprises with export performance in the Pearl River Delta dropped from 5043 in the same period last year to 2617 in the first half of this year, a decrease of 2426, with a drop of 48.1%.
Wang continuous red said that although the shell family encountered difficulties in the export market, but since the expansion of the domestic market in 2004, this business has been growing steadily. Now it has accounted for 20% of the total sales of the company. Next, it will further accelerate the spread of retail channels and expand the domestic market with the help of the network sales platform.
Zhu Yulun, chairman of Hongkong Ya style exhibition company, said that the Pearl River Delta footwear enterprises are mainly processing exports and lack of brands, so the impact of the changes in the international market is the biggest. The whole industry will be depressed for two or three years, but for some enterprises who focus on product design and independent brand, it may be an opportunity. In addition, the rising number of emerging market buyers such as Russia and Malaysia, as well as the huge domestic market in mainland China, have created conditions for the diversification of enterprises.
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