Wenzhou Shoe Line Is Heading For Financial Crisis.

Reporter recently arrived Wenzhou clothing When interviewed by the chamber of Commerce, it turned out that the relatively casual chamber of commerce is now bustling with excitement. The staff of the chamber of commerce are making plans for tension. President Zheng Chenai is calling the enterprise continuously.

After waiting for a long time, Zheng Chen AI put down his cell phone and said, "I will take part in 1 next year." Hongkong Fashion Festival We should take more enterprises to explore the market. "

In an interview with reporters in Wenzhou, reporters learned that financial crisis As a result, enterprises here are also faced with practical difficulties such as reduced orders, declining profits and tight funds. But local industry is focusing today. The association should take the initiative to pioneer the market, strive for policies and work together with enterprises to tide over difficulties.

The Wenzhou clothing chamber of Commerce has formulated the response of the state to invest and expand the market. Crisis strategy 。 Zheng Chenai told reporters that participating in international exhibitions is the main way for foreign trade enterprises to expand their overseas markets.

7 of us are here this year. Hongkong Fashion Festival We organized 50 enterprises, organized a number of enterprises to participate in the exhibition, and reached a cooperation intention with 300 customers. Next year's 1 exhibitions, we have 80 people, ready to organize 32 industries to participate in the exhibition, during the exhibition will also carry out a Wenzhou clothing trade fair, the last 300 households to pull over, to expand the market.

In the domestic market, under the leadership of the Wenzhou clothing trade association, some garment enterprises have joined together to invest in the two or three line cities and rural areas of China, and set up clothing stores, allowing products to enter the retail terminal directly from manufacturers, reduce operating costs and start the domestic demand with the most intensive shopping mall mode. "At the same time, the chamber of Commerce has also strengthened ties with 500 thousand Wenzhou clothing distributors all over the country, asking them to help to make Wenzhou clothing enterprises' domestic market." Zheng Chenai said.

While helping the enterprises to develop the market, the Wenzhou shoe and leather industry association has also set up a decision-making advisory group within the association, studying the current economic situation and major issues, guiding enterprises how to deal with them, and establishing confidence for enterprises to tide over difficulties.

"To fight against the international financial crisis The establishment of enterprise confidence is very important. Xie Rongfang, Secretary General of Wenzhou shoe leather industry association, said that after the outbreak of the international financial crisis, the association immediately organized a decision-making advisory group to agree on the measures to be taken. The 10 policies of the State Council to stimulate domestic demand were also studied immediately.

Through the correct judgement of the situation and the rapid transmission of favorable policies, we can enhance the confidence index of enterprises. crisis Under pressure, we require enterprises to burst their potential in pressure. crisis Opportunities arise. Businessmen in Wenzhou should take the courage to eat crabs, build up morale and build confidence. " "As long as the lighter product has not disappeared in the world, I have confidence." Zhou Dahu, chairman of Wenzhou tiger cigarette lighter and chairman of Wenzhou cigarette smoking Industry Association, uses such words to cheer up his colleagues.

With international financial crisis The impact of the real economy in depth, many enterprises or trapped in the face of collapse or collapse. Wenzhou Industry Association actively appealed to enterprises to join together to tide over difficulties.

Wenzhou shoe leather industry association called on big enterprises to help small businesses and share the market. After many years of hard work, Zhejiang giant one group Co., Ltd. has established a good brand image in the international market. Under the current crisis, the company's business is still booming.

"Now many enterprises do not have an order, but I can not finish my order. Under the call of the association, I send some orders to some of the more difficult enterprises in Wenzhou, so that they can overcome the difficulties." Pan Jianzhong, general manager of gigantic group, said that there are 600 thousand pairs of orders sent out by giant one, which saved four or five small factories and enabled more than 1000 workers to work.

The Wenzhou Clothing Trade Association calls on clothing enterprises, even if the order is not enough, do not cut staff easily, they can communicate with workers, and tide over difficulties through ways such as taking turns off holidays and lowering wages.

Editor: vivi