Spring Spinning Shoes And Clothing Enterprises To Fight Domestic Market
Internationally accepted financial crisis Affected, Quanzhou textile industry export profits decline, 20% of enterprises implemented "and" "turn". In response to the crisis, these enterprises adjust their structure in time and actively explore the domestic market.
This year, China's textile industry encountered Severe winter 。 On the one hand, due to the impact of the US subprime crisis and the appreciation of the renminbi, the export of the industry has declined significantly. On the other hand, the cost of raw materials and labor has been rising, and the cost of enterprises has risen sharply.
Internal and external factors, textile industry Is at the juncture of internal and external troubles. As the first pillar industry in Quanzhou, Fujian Province Textile and clothing Industry, how to spend the winter?
Quanzhou textile clothing The industry started in the 80s of last century. After more than 20 years of development, it has formed a complete industrial chain and huge industrial cluster from spinning, weaving, dyeing and finishing to clothing production, becoming the most dominant pillar industry in the region, and has become China's largest leisure men's wear, children's clothing and sports clothing production base.
Relevant information shows that there are more than 8000 households in Quanzhou now. Textile and clothing There are about 500 thousand employees in manufacturing enterprises. The huge textile and garment industry with an annual output value of over 100 billion yuan, accounting for 1 / 4 of the total industrial output value of Quanzhou, accounts for 27.5% of the total value of the total exports of the city, and accounts for 70% of the total output of the province, accounting for 10% of the total.
"2008 is the most difficult year for textile enterprises in Quanzhou. On the one hand, the implementation of the labor contract law has increased the labor cost of some labor-intensive textile enterprises; on the other hand, the appreciation of RMB has accelerated this year. For the export enterprises that are settled in US dollars, the sales profit margin of the textile and garment industry will decrease by 2% to 6% every 1% appreciation of the RMB exchange rate. Besides, the US subprime mortgage crisis and the rise in crude oil prices will also affect textile exports. Because of the above changes, the profits of the whole industry have declined.
目前,對于許多企業來說,都是‘平進平出’。”泉州市紡織服裝商會會長周少雄說。在人民幣升值情況下,以出口低附加值為主的、沒有自主接單能力的小型企業將退出出口市場,與之相關的低附加值產品出口也受到極大打擊,在產業調整的進程中,20%的企業實行了“并”“轉”。
New policy to speed up structural adjustment
Quanzhou City Textile and clothing Zhou Shaoxiong, President of the chamber of Commerce, told reporters: "recently, the central government's support for the credit policy of textile industry is very important for stabilizing the development of the industry. This is timely rain for small and medium-sized enterprises that rely on bank loans to maintain operation, especially for the support of enterprises' liquidity.
Improve the export of textile and clothing Tax rebate rate The abolition of all sorts of unreasonable charges involved in light textile enterprises can inhibit the decline of export trade for the textile industry; the adjustment and pformation of value-added tax will directly increase the current value added tax input tax of enterprises and reduce the value-added tax burden of enterprises. Through these measures, we can speed up the restructuring of enterprises and bring the industry hope to get out of the predicament.
In addition, the increase of the domestic demand market, especially the income of urban and rural residents, has led to an increase in clothing consumption, a large number of housing increases, and the construction of Railways and highways has greatly stimulated the consumption of household textiles and industrial textiles.
"Enterprises should shift the focus of development to core businesses, enhance the level of technological innovation, develop new products with high added value, and enhance profitability. This is especially important for private textile and garment enterprises. Only by firm objectives, rapid change of product structure, improvement of technology, and active expansion of new markets, especially domestic market, can enterprises hope to pass through the severe winter, in which independent innovation and brand management are the only way to go. Wang Guozhen, general manager of Haitian Textile Group, said: "every time the" trade storm "hits, those who fall first must be those with low profit margins, and those who produce high value-added products are strong enough to withstand wind and waves.
Haitian Group has been working with the US DuPont Co in 2004 and has officially authorized DuPont. The Haitian textile group of Quanzhou uses DuPont Sorona (R) polymer to develop, produce and sell PTT staple fibers, yarns and their fabrics. Haitian textile becomes the first and second PTT short fiber factory in mainland China licensed by DuPont Co. The group has gained the leading position in the research and development of short fiber series fabrics and other fabrics. This has created a new field which is different from traditional textile fabrics. It not only opened up international and domestic markets, but also brought huge profits to enterprises.
Opening up domestic demand market prospect
In the past, because of the uncertainty of domestic trade, many enterprises in Quanzhou were keen on doing foreign trade market. This year, with the international economic situation, Reverse The foreign trade market is not optimistic, and the growth of domestic economy has made most textile and garment enterprises shift their focus to the domestic market.
With a large number of foreign trade enterprises pforming the domestic market, it is hoped that "walking on two legs" will become the way out for the enterprises. Yang Huayang, general manager of Fujian Ben Da Textile Co., Ltd. said: "actually, the domestic market is much larger than that of the foreign market. The gold and silver yarns produced by the company are all exported before, but with the increase of foreign market risks, the profits of the products are decreasing.
In the past two years, the company has placed the main market in the domestic market. It is not expected that sales will be several times or even dozens of times of the foreign market, and the development prospect is very promising. The company has focused on developing more domestic customers next year. "
Wang Zongfeng, Secretary General of Quanzhou chamber of Commerce, analyzed: the domestic demand market of textile industry will maintain more than 20% growth in 2008, and the main driving force of textile industry will gradually shift from export to domestic consumption market.
Reporters have learned that the brand clothing enterprises in Quanzhou have put their focus on the domestic market, and nine enterprises, seven cards, strong drivers, seven wolves, [10.46 -6.52%], and so on have set up stores or outlets in major cities of China, and have hired spokesmen for gold.
Wang Zongfeng reminded enterprises that although the prospect of foreign trade clothing turning into domestic market is attractive, the risk is not small, because after all, many enterprises are not familiar with the domestic market, and enterprises should pay attention to choosing their own development mode.
Editor: vivi
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