Li Xiaolu Endorsed Baofeng To Join The Military Domestic Market.
In January 5th,
Baofeng
New international convenes the footwear salesmen's convention in Quanzhou.
More than 100 distributors from all over the country and many provinces and foreign media gathered here.
"Movie and dance songs"
Li Xiaolu
As a spokesperson for the signing of Baofeng, he also went to the scene to help.
People in the industry pointed out that the investment conference is the first brand launches for the first big lineup in China, and will open China.
footwear industry
The third pole is the prelude to wealth.
In recent years, it is the largest in the world.
Footwear market
The investment of leather shoes and sports shoes has always been a favorite item pursued by many businessmen. However, in 2008, due to the impact of the world economic crisis, China's traditional footwear profits fell by 8% compared with the same period last year, and many dealers "tightened their investment confidence".
Below, the slipper Market as a virgin land is valued by Quanzhou Baofeng shoe industry.
Baofeng shoe industry realized that in twenty-first Century, people began to pay attention to the material, style and brand of slippers with the pursuit and improvement of people's taste. Slippers brand became an inevitable trend.
而在國內(nèi),這是一塊巨大的“蛋糕”。專家預測,拖鞋品牌化運作將迅速催生一個高達1000億的“財富藍海”。而這一切的背后,需要一個實力雄厚的重量級企業(yè),需要強大的市場推廣手段、科學化的品牌定位包裝和強大的媒體攻勢。
As Asia's largest flagship producer of slippers - Quanzhou
Baofeng shoe industry
Relying on its own strength, it resolutely announced that it has entered the domestic market in an all-round way and invested a lot in the operation of the market. It has launched powerful media such as CCTV, satellite TV and mainstream newspapers and magazines to make full use of the 100 billion market of "the third pole of the footwear industry", and invited Li Xiaolu, a movie and TV triad queen, to endorse the brand image and aspire to build the first brand of Chinese slippers.
Meanwhile, Hongkong's CITIC Capital, which enjoys high credibility in Asia, has announced tens of millions of dollars to be spent to boost Baofeng's domestic market.
Zheng six, chairman of Baofeng footwear industry, said that although the current economic crisis has certain impact on the export of enterprises, it also shows Baofeng's strong market adjustment ability and fighting capability.
From another point of view, it is no doubt also a good opportunity to seize the market at this time.
It is understood that Quanzhou
Baofeng shoe industry
With more than 50 million pairs of annual production capacity, 150 thousand pairs of slippers are sold around the world every day.
According to incomplete statistics, only one in ten Americans wears Baofeng slippers in the United States alone.
In March last year, the EVA dragging sandals industry standard formulated by Baofeng was approved by the national development and Reform Commission. In September, Baofeng enterprise was approved to prepare the National Standardization Technical Committee.
These show that Baofeng grasps the leading power of the industry standard setting and has strong market competitiveness.
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