Brand Strength Under The Crisis Of Spring Shoes And Clothing

The reporter learned from the Quanzhou economic and Trade Commission that after the Spring Festival, the electricity consumption of Quanzhou increased gradually, and the maximum load reached 22 kilowatts on the 3 million 466 thousand day, which returned to normal load in previous years.

Wei Jianyi, deputy director of Quanzhou economic and Trade Commission, told reporters that the use of electricity shows that Quanzhou's industrial enterprises have strong confidence and start working.

Reporters learned that the Quanzhou Municipal Development and Reform Commission recently conducted a survey of the start-up situation of enterprises, and came to the same conclusion: enterprise confidence is strong enough to start.

Last Friday, the reporter saw in the Quanzhou Municipal Development and Reform Commission's comprehensive department, the responsible person was writing a report on the investigation of the business start.

"This week, we chose to make a thorough investigation of the start-up situation of some enterprises in Jinjiang, Nanan and Huian. The overall situation is quite good."

The responsible person stopped his work and chatted with reporters about the start up of Quanzhou enterprises after the Spring Festival.

The person in charge said that the most obvious thing to visit dozens of enterprises is to face the "cold winter" of the global economy. Quanzhou's scale enterprises are still strong, and take the lead in riveting and running.

The demand for effective consumption has shrunk dramatically, but the scale enterprises in Quanzhou, especially the brand enterprises, are still keeping their production and sales booming.

The situation reflected by the Jinjiang development and Reform Bureau showed that as of February 10th, the traditional textile enterprises such as textiles, clothing and footwear had reached more than 85%.

In Nanan, since the 2th day of the first month of the Chinese lunar calendar, more and more enterprises such as Chang plastics, Song Li strip and Huiyuan Group have started construction. By February 9th, the scale of industrial scale enterprises such as plumbing valves, ceramics, machinery fittings and so on has reached more than 95%.

In order to spend money widely, enterprises have their own "recruit".

These days, the marketing department of a garment company in Jinjiang has been busy receiving customers from across the Pacific.

The US subprime mortgage crisis has led to a weak consumer market in the United States, and the company's us orders are on the contrary.

According to the introduction, this is mainly due to the company's reduction of circulation intermediate links, directly with the major stores in the United States "doing business".

Compared with the PRD, Quanzhou's industrial enterprises started more after the Spring Festival.

Chen Yanfei, vice president of Quanzhou Federation of industry and commerce, thinks that there are two main reasons: first, the promotion of brand enterprises.

Quanzhou has 31 well-known trademarks in China, which are identified by SAIC, and a group of "Chinese famous brand" enterprises.

Brand enterprises have strong ability to resist risks, so as to ensure their share in the "snatch war" of domestic and international markets.

Secondly, the confidence of the vast majority of entrepreneurs comes from the local culture of Quanzhou, especially the spirit of Southern Fujian, which is "fighting hard to win", so that the majority of entrepreneurs do not admit defeat or defeat. When others fall, we are still strong.

Editor in chief: Xu Qiyun