Direct Marketing Innovation Should Be Far Away From Pyramid Schemes, And Not For Conservatism And Pyramid Selling From New Packaging.
Being afraid of it, and not abandoning the pyramid sales as a real innovation, some people in the direct selling industry began to compare "packaging" as an innovation.
Today, I would like to review and summarize what ten kinds of innovative packaging have been used in the past few years, but still can not avoid being beaten. Even 07 years ago, there were more than ten lessons of "super packaged" pyramid selling fund-raising enterprises have been shot successively, which can be used for reference by the enthusiasts who use packaging as innovation.
Before the microscopic analysis of pragmatic cases, we should first talk about macro principles.
Because the small truth of the world is ultimately governed by great principles.
The correct outlet for direct selling mode is to completely abandon the way of pyramid selling, and innovate the new marketing mode that breaks through pyramid schemes instead of being suspected.
Unfortunately, some people think that leaving the essence of pyramid selling is mistaken for the fact that there are no other feasible ways to make use of the multiplication method at all. Therefore, the conclusion is that stubbornly persisting in the pyramid selling road must be called "Greece". It is only a single emphasis on persisting in adhering to the characteristics of the original definition of the international market.
In order to keep up with the old and innovate, it is necessary to pack more and more ingenious ways to protect pyramid schemes again and again. It is expected that the new packaging innovation mode can hide the essence of pyramid selling from industrial and public security, so as to escape from the supervision of the state.
The author thinks that any direct selling mode innovation that does not touch "no pass" is a new way to wear new shoes, go or sell pyramid.
The theme of innovation in direct selling mode should be how to help enterprises stop being suspected of pyramid selling and talk about sustainable development.
And in the operation of the new mode multiplication method, eliminate the three major scourge points of pyramid selling, how can we confuse the eyes of the industry and public security?
They are professionally researching the nature of pyramid selling for more than ten years.
In a word, they are not the 72 things your Sun monkey can do to intimidate the past.
As long as undercover detectives grasp the iron evidence of your bonus distribution, internal real payment, qualifying, and multilevel marketing team's remuneration behavior, you won't commend your 99 packages for so many benefits even if you have 99 long wooden cask.
With your short sale of a pyramid scheme bonus distribution system, it is enough to accurately identify the pyramid schemes, and you will end up sleeping.
It can not solve the direct marketing innovation which is far away from pyramid selling. Finally, it is still the initiator who suffers from losses. It also wants to create a batch of unfortunate enterprises and enter more direct selling high persons, which will harm a large number of refugees, and how many of them will affect the official career of a number of good leaders.
1. From the prohibition of pyramid selling Ordinance, pyramid schemes have three major scourge points. Can you ban them in your innovation mode?
1, for the development personnel to calculate and pay remuneration (including material rewards and other economic interests, the same below) on the basis of the number of personnel who develop directly or indirectly, and seek illegal benefits.
2, it is required that the developer be paid the fees in disguised form or pay the fees in the disguised form of subscription commodities, and obtain the qualification to join or develop other personnel to seek illegal profits.
3, form the relationship between the upper and lower lines, and calculate and pay the remuneration on the basis of the sales performance of the following line, and seek illegal benefits.
Two, from the "Direct Selling Management Ordinance", there are three main points in direct selling. Can you get the norm in your innovation mode?
1, is it a way of selling products directly to the ultimate consumers?
Most of them did not turn to pyramid schemes.
2, is it not necessary to buy goods as a condition of becoming a salesperson?
Don't they pay?
3, did any individual not recruit direct salesmen?
No one is developing offline?
We can not prohibit these characteristics of pyramid selling, and can we talk about what has been innovated in direct selling mode?
To engage in direct marketing innovation, and not to study how to ban pyramid selling three points, standardize the three points of direct selling, is this innovation reliable?
Three points can not be settled, just avoiding three points. Can the ostrich tactics ensure that the innovation mode of direct selling is not suspected of pyramid selling?
The author thinks that the innovation of direct selling mode is the responsibility of ensuring that these three characteristics are no longer suspected of pyramid selling.
Let's review and summarize the ten major innovative packaging schemes in China:
1, the most primitive packaging: look at the company's style, net head authority, product quality, certificate gold cup, decoration and other hardware.
2, the level of MLM innovation has reached a level higher than that of culture, such as high culture, manual, product manuals, dealer's manual, exquisite printing and loose leaf thickness up to 5 centimeters. As a result, you are fooled. The company is really powerful. Such a great soft system is more important than that hardware. It is too easy to pull off the line.
Because our real pyramid selling soul is selling products!
Our selling point is selling opportunities and selling ideas.
Anyone who cares about the products of your factory, where they are noble in concept, full in reason, good in expression and good in packaging, will be handed in one by one, and the offline money will be handed over to them. The boss of the pyramid selling company has already known that the so-called salesmen of the company are not real consumers. Pyramid selling is not a consumer behavior, nor will it be protected by "elimination". It simply means selling the concept of life and selling culture, obtaining illegal financing, raising funds, and distributing money to all levels of the team.
But then we all worked hard to sell culture.
Think this is only a pediatrician, and have to innovate packaging pyramid selling.
3, innovation into the Great Hall of the people's great hall and the big page bombing of the people's daily, making it feel that the company is certainly not a Pyramid Sale!
If we can get into the top political arena and the central newspapers and periodicals, we must have been approved by the central government. This is not a violation of the law. Let's hurry to invest in this company and make a lot of money.
What about the result?
Because pyramid selling genes have not changed, they rely on the political venues and the top media to pack up and deceive the masses. They are also stopped by the business and public security departments for the pyramid selling enterprises that have held the hall. About a dozen of the large pyramid selling enterprises that have been powerful have been closed for a long time.
4, the mode innovation of medium and small pyramid selling enterprises is to go all over the world on the basis of a bonus system, because their financial resources and forces are not big enough.
Look at that piece of paper. The least expensive one in a company in Guangzhou is ten thousand yuan, and it really works. The reason is: the more advanced innovation is the simplest. The more complicated and comprehensive the Chinese backward people, the less he understands. The most advanced planning is naked: do you want money at the bottom?
This piece of paper is clear, and with good eloquence and passion, there is no uncertain fool.
The poor need it too much.
In fact, the complex and insidious bonus system, the bonus system that is full of numerous traps!
How many refugees were lost by the innovation of this piece of paper, and the original poverty returned to the end of life.
The innovation of direct selling is so cruel that it only fatten the system designer, on-line and boss.
5、創新特務技巧:楊玉勇告誡團隊在記錄電話號碼時,必須將最后的四個數字要對調反過來寫,比如3819應寫成1938,業內早有潛規則——電話邀約新朋友時對外應該三不講,不講公司怕識別從事傳銷、不講產品怕識破高價、不講制度怕識辨金字塔欺詐,電話里只能用最激動的口氣說機會、說發財,用神秘感善意的騙他來而迅速掛機;只要他能來到OPP會場,就準能把他套住,因為聽課一小時后,氣場、人場、情場、錢場的影響力,肯定他會馬上回家、就是借錢也要買個發財的點位資格;還嚴格規定團隊內部 “三不講”原則:不講真實姓名,不講真實住址,不講上線是誰,還有不準用匯款方式、只準使用現款等等。
This kind of trick to professional public security and industrial and commercial play has increased the difficulty of solving cases. But the more you cover up, the more public security, industry and commerce are not interested in detective you.
They are not vegetarians. Their career pursuit is that cats are the most popular pyramid selling pyramid mice.
The bosses who plan to raise people, superstitious pyramid schemes, and then use this kind of package innovation that are not completely broken with pyramid schemes to protect pyramid schemes, and how long do they want to linger and prolong?
It will only multiply more disasters and entrap itself.
6, packaging pyramid schemes into legitimate business models.
"Backdoor" legal status is popular and false promises.
Then, in the way of "brainwashing", the participants believe that this way is a legitimate business activity with the prospect of becoming prosperous.
"Product oriented, first sold to offline marketing".
"Sell to a business as a guide, eager to change the status quo".
"Opportunity oriented, selling to job seekers,"
"Concept oriented, flickering the common people worship".
"The pursuit of service is the only way to catch up. Lying can be turned into truth ten times."
This package has a set of complaints against government action against pyramid schemes.
Take full advantage of the new and emerging companies that have not yet been able to fight, as a model propaganda, even if he is being detected by the detective, accumulating evidence and waiting for the best time to solve the pyramid scheme units, so long as he is very hot today, look!
I and he are the same system and mode, he is so lively, I can not be more enthusiastic.
If his model is finished, he can quote the next typical enterprise that has not yet been able to strike. As a new model, he can fool people who are not well-informed.
In line with the theory of success in learning, we should inculcate new friends with intensive ideas so as to change the original ideas and attitudes of the participants, so that they lose their basic rationality and blindly follow the pyramid schemes.
7, the MLM's subscription and subscription products are delivered to the local branches.
What is the name of the division?
It's easy to create too many packaging designs.
The secret of this innovation is to pfer criminal behavior to all parts of the country to carry out the task of breaking up the whole, so that they can shoulder the responsibility of pulling the hair off the exhibition line, and organize pyramid selling networks from all over the place. They can still maintain the wealth of disguised entry fees from the offline to the internal redistribution of the founder of the organization, and continue to form a vicious circle of the original pyramid selling behavior.
Let the branch shops, points, offices and offices bear the responsibility of paying for the bonus system of the multiplayer team, and settle and bribe the local relations well. Which area is not exposed to the relationship, and the headquarters immediately announces that he has nothing to do with the head office, but only the individual illegal dealers do, and the general department immediately disposes him.
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