Let The Phone Really Become A Good Helper To Improve Your Performance.

Preparation before telemarketing

We call the telephone marketing and the traditional channel marketing, the emerging direct selling, the network marketing together is called the four big marketing pattern, we according to the company scale, the product, the marketing idea is different, will choose two to three kinds of marketing patterns, as the company's comprehensive sale pattern, the telephone marketing has become four kinds of marketing modes the indispensable basic pattern, therefore, will the phone call has become a concrete manifestation of the salesperson ability. Now I will talk about telemarketing from different angles, step by step.

I see a lot of salesmen think there is no difficulty in calling the business, and some salesmen are engaged in telemarketing. They do telephone marketing. They have no performance for one or two months. It is very distressing. Some salesmen do not know how to make a phone call because they do not understand the product. There are also many salesmen who make endless calls every day, that is, there is no order customer. The shortage of these salesmen lies in the inadequate preparation before the telephone marketing. How can we make preparations before marketing?

First, we should be familiar with products and identify the selling points of products. No matter when, our salesmen have to remember that the purpose of calling is to sell products instead of calling them to make phone calls. Therefore, in the process of familiarize themselves with products, we should learn to ask ourselves questions: if I am a customer, I will be interested in those selling points of products. How can I introduce products to impress customers? When you can answer these two questions, try to write them into their own languages.

Our voice, we must ensure that every word in the phone should be clear and accurate. First, Putonghua should be as standard as possible and speak at a moderate speed. Every word must be clearly spoken. I often receive calls from many salesmen. He has finished saying a sentence, but I have not heard a word. The reason is that the Mandarin is not standard, and the speed is too fast. When I encounter this situation, I want to finish the call as soon as possible. So, as a telemarketing salesperson, we must have self practice until the speed of your speaking can be heard clearly by the other person. Secondly, we must learn to send emphasis, generally speaking, the product names, company names and names should be increased, which will help the customers to remember. Two, pronunciation exercises, self training. Since we are doing telemarketing, customers can only hear us when they contact us.

Three, accurate collection of customer information can make your sales get twice the result with half the effort. I have found many phone salesmen selling sales calls with a try attitude. This is not only inefficient but also offensive. The right thing to do is to read the customer information on the Internet carefully, and then make a sales call to your customers. Then you can make a definite answer. If you can't find the customers on the Internet, see if you can get information through traditional channels. If not, you should prepare a phone call for trial.

I think the above 4 aspects should be carefully prepared before telephone sales. Especially, self training is very important. Only by constantly improving the ability of telemarketing can we improve our performance in order to become an excellent telemarketing salesman.