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State Support Policy Helps Shenzhen Shoe Industry Overcome Difficulties

2010/2/25 20:25:00 24

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Learned from the Shenzhen customs, this year, Shenzhen port shoe exports showed a rapid growth trend.

According to statistics, in 2009 1-11 months, 1 billion 950 million pairs of shoes exported from Shenzhen port were 11.7% higher than the same period last year. The value was 4 billion 480 million dollars, an increase of 8.5%.

In November, when the Shenzhen port exported 190 million pairs of shoes, it was basically the same as last month's export volume, and the average monthly export level rose 160 million times in fifth months, up 27.4% over the same period last year, which is 15.7 percentage points higher than that in the first 11 months.

Customs statistics show that the export mode of shoes at Shenzhen port is general trade mode export.

In the 1-11 month of this year, 1 billion 610 million pairs of shoes exported by general trade mode at Shenzhen port increased by 19.4%, accounting for 82.6% of the total export volume of shoes exported to Shenzhen ports in the same period (the same below).

In addition, 190 million pairs of goods exported by bonded warehouses and exported goods dropped by 17.9%, and 130 million pairs were processed and exported by 11.7%.

Shenzhen port exports to ASEAN, Latin America and Africa and other emerging markets this year showed substantial growth.

In 1-11 months of this year, 400 million pairs of shoes exported to ASEAN from Shenzhen port increased by 87.5%, making ASEAN surpass the United States and the EU to become the largest market for shoes export at Shenzhen port, accounting for 20.5%.

Over the same period, Latin America and Africa exported 250 million double and 220 million pairs, respectively, by 75.7% and 41.1% respectively.

In addition, the United States and the European Union exported 340 million pairs and 210 million pairs, respectively, by 12.1% and 7.4% respectively.

According to China economic net reporter, this year, Shenzhen port

shoes

Among the export enterprises, private enterprises occupy a leading position, and foreign-funded enterprises grow significantly.

In the 1-11 months of this year, private enterprises exported 1 billion 190 million pairs of shoes from Shenzhen port, an increase of 11.1%, accounting for 61%. During the same period, foreign investment enterprises exported 490 million pairs, an increase of 40.9%, while state-owned enterprises exported 190 million pairs, down 23.1%.

Industry insiders believe that Shenzhen port 1-11

shoes

The rapid growth of export volume is mainly due to the following main reasons:

First, export to emerging markets has become the main growth point.

In the first 11 months of this year, 870 million pairs of export shoes were exported to 3 emerging markets in ASEAN, Latin America and Africa at Shenzhen port, accounting for 44.6% of the total export volume of Shenzhen ports in the same period, and the contribution rate to export growth reached 175%.

Two, the state support policy has achieved remarkable results.

The two increase was made at the end of last year and in June this year.

shoes

The export rebate rate of such products has been promulgated.

Industry

Adjust the revitalization plan.

Under the stimulation of policies, the export enthusiasm of production enterprises has been greatly improved.

Since the second half of this year, the export volume of shoes at Shenzhen port has been increasing year by month for 6 consecutive months, except for August. The increase in other months is over 10%.

It is worth noting that although China's shoe exports are growing at a relatively fast pace, several problems affecting the development of footwear industry still deserve attention.

everything

Anti-dumping

Shadows linger.

November 19th, the European Union

Anti-dumping

The committee voted against Chinese footwear products.

Anti-dumping

Tax.

However, the European Commission ignored this result and insisted on extending its recommendation to the Council of Ministers of the European Union for extension to China.

leather shoes

Product

Anti-dumping

15 months, according to the latest news, the proposal is likely to be passed after the opposition in Germany, Austria and Malta.

It is estimated that if

Anti-dumping

If the measure is extended for another 15 months, the total anti-dumping duty will exceed 1 billion euros, and is expected to continue to bring high cost pressure to China's shoe products export to Europe.

Two, the competitiveness of the footwear industry of the neighboring countries is constantly improving.

China's neighboring Southeast Asian countries such as Vietnam and Thailand have vigorously supported the development of footwear industry in recent years, coupled with their low labor costs, and continuously improved their competitiveness.

It is worth mentioning that Vietnam's direct depreciation of Vietnam's shield at the end of November was 5%, and its export advantage was even more obvious.

Three, the structure of export products needs to be optimized.

Although China is already the largest shoe producing country and exporter in the world, it is undeniable that most of our shoe export products are still at the lower end level.

According to customs statistics, the average price of shoes exported from Shenzhen port was only $2.3 per pair during the 1-11 menstrual period, while the average price of imported shoes imported from Italy and France in the same period was 101 US dollars and 76.1 US dollars per pair respectively at Shenzhen port.

Depressed by market demand

Trade protection

As a result, China's shoe products have met with some resistance to the export of European and American markets, and the domestic private enterprises have achieved remarkable results by developing their emerging markets in Asia, Africa and Latin America on the basis of their flexible operation and sharp information.

To this end, the Shenzhen customs recommends that we should implement policies and measures to support the development of footwear industry, actively reduce burdens for enterprises, encourage enterprises to increase their efforts in developing new markets, diversify their export channels, and diversify their trade risks; guide industries to accelerate industrial upgrading, optimize the structure of export products, and gradually shift from "win the price" to "win by quality".