2010 China Clothing Forum Focus: Explore Global Vision

2010 China Fashion Forum is scheduled to be held in Beijing China Hotel on from March 29th to 30th.

The theme of the forum focuses on finding the direction of the clothing brand and exploring the Chinese clothing brand that will create a global perspective and the world pattern. The topics include organizational change, new consumerism, R & D and green concept, network marketing, aesthetics and culture.

The structural analysis and service strategy of new consumerism will become one of the important topics of this forum.

This is an era when the "outdated sales proposition" is out of date. As the only competitive advantage, the product is no longer obvious. How can the enterprise maintain its competitive advantage?

In the future, success belongs to enterprises that can guide customers to new consumption patterns. They create new business value sources, maintain competitive advantages, create innovative products, more energy efficient or cleaner production processes, and create new brands of value in the new era.

Building a global view and world pattern of Chinese clothing brand is based on the global vision and the world pattern of Chinese clothing brand team building.

What kind of spirit should entrepreneurs have in different development cycles and different economic backgrounds?

How to maintain organizational flexibility?

From the angles of spirit, wisdom, methods and tools, the forum will discuss how to build up the overall organizational capability and sustainable talent strategy in the new situation from the perspectives of industry, enterprise and professional.

The permeation of digital living space and behavior is unstoppable, and the channel change and consumption mode pformation caused by it also make entrepreneurs have to think about what brand direction and brand shape needs the consumer group will bring to the enterprise in the future.

The wide application of information technology may reverse the development of business models.

Technology brings the brand's material creativity and brand efficiency to the brand, as well as the enhancement of core competitiveness.

How to promote innovation through science and technology, increase efficiency through innovation, and enhance the added value of brand by technology has become a common concern of garment enterprises.

This forum will discuss topics such as fashion brand and information technology, high-end brand and new material technology, business brand and management technology, and technology for different types of brand building.

Aesthetics and design have the same blood relationship, which is a big problem to solve the brand character.

In the new era, brand design emphasizes the integration of design resources, and design management has been promoted to the height of brand development.

Therefore, aesthetic culture's shaping of brand soul, design management and nurturing of brand health will become the focus of this forum.

It is understood that in the evening of March 30th, the fashion forum will give an important contribution to the development of China's creative industries (including film and television literature, art, music, fashion operators, etc.).

The head of the China clothing forum said that the China clothing forum will be a smiling forum, a Thanksgiving forum and a green forum.

The person in charge said that the mood of optimism will be the most vivid expression of the Forum; the smile between people and people will make each participant keep a smile from the heart in two days, and gather confidence and strength through a smile.

He said: the forum, with gratitude, thanks to the new friends who have grown up with the forum in the past 15 years, thanks to those who have contributed to the various fields of China's garment industry, thanks to the "Heroes" who play a leading role in China's creative industries, and also to those who are knowledgeable in promoting social development and guiding positive outlook on life and social development.

In addition, this forum will also convey a green breath, advocating "low-carbon lifestyle", expressing a high degree of importance to environmental protection, and thus leads to the topic that the forum will discuss. - green environmental protection concept and low carbon lifestyle have become a global trend. The knowledgeable people of clothing industry will actively explore the way and direction of brand development after entering the era of environmental protection.