Shop Online Five Steps &Nbsp; Let You Shop Successfully.
Sell a cell phone every 1 minutes, sell a piece of jewelry every 30 seconds, and sell a T-shirt every 10 seconds. Amazing sales performance of online shops is obvious to all. You don't need to pay rent, you don't need hundreds of thousands of start-up funds. You can sell things and earn money by moving your mouse in front of the computer. The low threshold of online shops and good returns are attracting more and more entrepreneurs. As a simple and fast third industry, do you also want to open your shop and start your own business? It is not difficult to open a shop online. The difficulty is how to run the store well and really profit from it. How to open a store successfully? The navigator is fighting for you today. Online shop is divided into five steps.
It's difficult to start everything. It's not complicated to open an online shop. But as a novice, you must be clear about the process of opening a shop before opening a shop, and have the best preparation for the difficulties encountered in opening a shop.
Learn the following 5 steps to make it easy for us to start our own business online.
1. Ready action
1. make a detailed master plan.
Before you are ready to develop your own online business, don't rush to register online.
First, meditate in your mind. What kind of shop do you want to open?
For example, what to sell, how to sell, how much to invest, how to get benefits, where your advantages are, and so on. On these issues, there is no difference between open shop and traditional shop. Comprehensive plan and adequate mental preparation will make the work twice the result with half the effort.
2. choose your own sales platform.
You need to choose a good sales platform.
Websites like eBay, Taobao, pat, and ah are all well known shopping websites.
However, relatively speaking, at present, the largest number of customers, the most suitable for beginners or Taobao.
So today we take Taobao as an example to start our online shopping trip.
Two, the first source of supply
Shop opening, once the paction is to be shipped, so early preparation of the source of goods is the foundation of the shop.
1., product positioning must be planned.
To open a shop on the Internet and open a physical store under the net, the most different thing is to do business on the Internet.
Generally speaking, sales on the Internet can take two routes, one is to sell things that are most familiar with and like, or to have their own sources of goods and to know the goods in a clear way.
The other is to sell some rare limited products, such as handmade products, special crafts, limited edition baby, and so on, which is consistent with the principle of "having characteristics and having market".
2. sales price should be fixed.
Buyers are most concerned about the price, so the price must be cheaper than under the net.
When you choose the source of goods, you can go to other stores to browse, and consult the price of others. When opening, you can first attract customers by low price.
In addition, you have to locate the grade of the merchandise you sell, which directly determines what kind of source you are looking for.
3. novice looking for goods must have a way.
Many beginners didn't have the experience of purchasing before, so they need to hurry up and make up for missed lessons.
(1) you can go to some large commodity wholesale markets first.
There are five love markets in Shenyang. Such a large convenience resource is a great advantage for the local sellers in Shenyang.
(2) if you have a very comprehensive plan and location for the goods you want to sell, you can also directly contact the manufacturer so that you can reduce intermediate links and increase your profits.
(3) brand goods are very popular on the Internet. There are a lot of backlogs on some brand goods. If you can get these stocks at a lower price, it is not difficult to get a certain profit.
(4) wholesale goods directly online are also a new way of buying goods.
Online purchase is more efficient, and it saves time and money to go to the store in person.
But before you purchase, you must choose a reputable business.
(5) it is not uncommon for goods to be cheated.
Especially on the Internet, you must be more careful. You must not be cheap on goods, and you must be careful with super low priced goods.
Three, registration display
1. to apply for the opening of a website, first you need to handle a bank card and open the online payment function.
Then, open Taobao, register a Taobao account.
At the same time, you will be prompted to register a Alipay account.
These two accounts are bundled together according to a hint.
Bind Alipay and bank card account. Alipay is the money you use to collect money. When you succeed in trading, the money will go to your Alipay.
After you click cash, the money will go to the bundled bank card.
Be sure to register Alipay and bank accounts with the same person.
To open a shop and sell things, you must verify the real name, scan your ID card to Taobao, and verify the success, then you can sell things.
Next, download and install Ali Wangwang to communicate with buyers.
Click on "I want to sell", according to the steps to input the information you want to sell, after you upload more than 10 items (Taobao must have more than 10 items to open shop), to "Taobao" page left, "I am the seller" has a "free shop" button, click to complete.
You need to fill out the classification of the goods provided by your shop so that your target users can find you accurately.
Then you need to set up a name for your store. The click of a store in a list often depends on whether the name is attractive.
Therefore, the name of creative and good memory is top grade.
Personal data should be truthful to increase trust.
2. good products should be sold well.
"Men depend on clothes, horses on saddles!"
Beautiful shops not only attract customers' eyeballs, but also enjoy themselves. Therefore, online shops also need careful decoration.
At this point, you can find a shop decorator to help.
If you don't plan to spend the money, you can also use Taobao's own templates to arrange your products according to your favorite style.
When placing a commodity, it must be based on the principle that "the main product is the first to be promoted, and the characteristic product is the main push". The store mainly finds the favorite and most recommended products as the main products, and puts them in the most conspicuous and easiest places to be searched by buyers.
Don't forget to create an unforgettable slogan, and write a good introduction to the store.
In addition, online shopping buyers mainly understand the goods by displaying pictures, so it is very important to take a perfect picture for the goods.
Good photos directly determine sales volume, and require high light and angle. If you are a new beginner and do not have enough funds to hire professional photographers, you must learn more photography skills. Many times you will find that you are also selling clothes, but other houses hire more beautiful network models to take pictures, resulting in several times more sales than you do.
If you don't have the money to look for models, it's a good idea to show them on your own or to find relatives and friends as models.
Four, marketing promotion
1. advertising investment
In the early days of the store, advertising should be properly invested, such as the position of "hot commodity recommendation" on a page with large website traffic, and the name of the goods on the list of goods is thickened and added to attract the eye.
2. use of network resources
QQ, MSN, forum, post bar, blog, micro-blog and other Internet tools must be fully utilized.
According to the customers' characteristics of the products they sell, they can be publicized in places such as the forum they often go to.
3. design keywords
When setting up product names, you must use more commonly used keywords, so that buyers can notice your stores and products in search.
The most attractive words are the lowest price and preferential.
Five, service first
1. meticulous service is the key to success.
In Taobao, the biggest advantage of novice sellers is service.
First of all, timely delivery is the basic service that sellers should do.
After the buyer photographed the product, you should deliver the goods to the "sold treasure" to fill in your invoice number.
This is your certificate of delivery. Don't forget it.
When the buyer receives the confirmation of the goods, the money will be pferred to your Alipay.
2. good faith management
If you want to be a successful seller, you need to be an honest person first.
This requires you to ensure the quality of goods in the links such as organizing the supply of goods and sending goods, rather than making money or selling fake and inferior products to consumers.
Only by forming a good reputation of good faith management can shops have long-term development.
Daren story
A good source of goods is the foundation of success.
The seller "suddenly" started her own online venture in December 2007, when she had just finished giving birth and felt that she had a market for baby products and began selling.
She has sold a popular bedpan for children, 70 yuan and one wholesale, and sold 100 pieces on the Internet.
But this kind of thing is not well packaged, and the pportation is inconvenient. Once the customers received the bedpan, they were in tatters.
Later, "suddenly" shifted to the clothing market, because the express delivery of clothes was safer, and the largest month earned tens of thousands of pieces.
Da Xin Jing: the novice who opens the shop must find the product suitable for their own operation.
In addition, there must be a good source of familiarity and trust. If you do not have a good source of goods, you can go to Taobao or Alibaba to make a demand online.
If you encounter bad reviews, you should also serve patiently.
"Selling while crying" since the shop opened, every day and conscientiously guarding the side of the computer, even the toilet is afraid of losing business, hard work is not worth taking care of, shop operation for 2 and a half months sellers are commended, sales are booming.
But once, in a jeans trade, she was criticized by a client.
100% of the hard won comments were broken, but she still insisted on patiently serving buyers.
It is necessary to keep the records of Wangwang or QQ, which is the most powerful evidence for buyers and sellers to solve complaints.
If there is a bad review, we must make a detailed explanation below.
Many customers see that they will have a clear understanding of the specific situation of the review and give their judgement to enhance the buyer's interest in the seller.
Learn more about communication skills, and even let buyers change their minds.
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