Happy Launch Of The Fashion Parity Store Type Sales Mode
In October 28, 2009, Fujian Jinjiang shoe enterprises music and sporting goods Co., Ltd. (hereinafter referred to as "Yue Le brand") to find a suitable breakthrough road for the music brand, fully realized the blueprint for the development of the music brand, and the music brand launched a 5-99 yuan / 5 - 12 9 yuan fashion and cheap warehouse sales mode in the 2010 spring and summer new product order meeting.
According to the survey data, this mode has been widely noticed in the market and has resonated in the industry.
At the same time, the reporter learned from the responsible person of the music brand that with the movement market situation and the consumption demand of the whole consumer moving down, the value of the 5-99 yuan /5 129 yuan model launched last year will be upgraded on the occasion of the autumn and winter ordering meeting in 2010. It will start the strategy of parity sale and win the sales strategy. With the "parity movement" as the cornerstone of the brand, it will pry the market boiling point: parity strategy, differentiated terminal mode, high-quality and fashionable commodity combination, and three blades will attack at the same time, creating opportunities in the market's cries of "depression".
Chen Liangxing, director of marketing for music brand, told reporters: "the rise of the adverse market - a win-win partnership with the music brand partners is the ultimate goal of the launch of the parity model in 2010."
The reporter learned that the 2010 KPF games and the autumn and winter new products conference will be held in Jinjiang, China's brand capital, from April 11th to April 15.
At that time, agents and dealers from all over the country will come together to witness this unprecedented fair event.
As we all know, as a famous sports brand in China, we always insist on seeking innovation in the development, creating a style in difference, and always regard quality, fashion and parity as the characteristics of enterprise gravity development.
In 2009, facing the generally depressed industrial environment under the global financial crisis, the music brand quickly adjusted its operation, changed its brand strategy in a timely fashion, and gained victory after another.
In addition, in the spring and summer order meeting in 2010, in order to find a suitable sprint road suitable for the music brand as the breakthrough point, and for the full realization of the development of the music brand, the entertainment initially launched the 5-99 yuan / 5 - 12 9 yuan fashion parity store type sales mode. After this model was launched, it was approved and strongly supported by the agents' friends.
In other words, we always dare to be the first music brand in the industry. This order will further upgrade the parity sales mode on the basis of the parity sales mode, and launch the parity sales strategy. Taking the "parity movement" as the cornerstone of the brand, with the "parity", "fashion" and "high quality" as the three core strategies, we will create new opportunities for development in the depressed market environment.
Parity is the core demand of the public. Sports is a new way of life that can not be denied. The music brand is well versed in this way. If it wants to borrow this order, it will gather with the national agents, dealers, industry insiders and friends who are interested in parity sports in April 11, 2010. It will be gathered in the brand capital of Jinjiang. It will witness the event of the 2010 plus price event, and win the sales plan and achieve the blueprint for success.
With the continuous upgrading of market demand, in the exploration and summary of the music brand, the goal is to create "the first sports brand of mass fashion".
I believe that the prepared music will win in the future market competition.
At the same time, we believe that the consumers are always concerned about the trend of the brand 2010. This fair sports meeting and the new autumn and Winter Conference are even more eagerly awaited.
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