Low Carbon Trend, Shoe Enterprises Scramble For Beach

　　 Continuation of the strong trend in 2009, domestic shoe enterprises in the first quarter of this year, the performance is significantly stronger than the market average level, showing strong resilience, of which environmental footwear products shine in the market.

As the trend of "low carbon and environmental protection" is getting stronger and stronger, the shoe enterprises are moved. Every brand has launched an action around the "low-carbon society", and has launched a series of low carbon products, such as environmental protection raw materials, energy saving, recyclable products, etc. as a brand promotion and attracting consumers, it can be said that it has done enough work.

As we all know, the concept of low carbon economy is first put forward to control greenhouse gas emissions and slow down the pace of global warming. The second is to deal with the crisis of non renewable energy that will eventually be exhausted under the accelerated consumption of mankind. At the same time, this issue has received particular attention in the context of the global financial crisis. In fact, it reflects the competition for various industries to seize the commanding heights of development. While Chinese footwear enterprises are under the dual pressure of global warming and the right to compete for development, they will make great progress in developing new energy, energy saving and emission reduction products, and become a big winner in the market.

Authorities have pointed out that at present, the expansion of China's shoemaking industry is far more urgent than the previous policy and economic demands. In this year's "structural adjustment" as the main tone of the economic environment, China's footwear enterprises are vigorously developing strategic emerging products and regional economic revitalization, showing a relatively better development foundation and faster growth rate, and its high growth makes the whole market still have good opportunities for development. The scope of low carbon can be seen in every aspect of life. Obviously, "low carbon" shoes should become the most important aspect of people's attention.

It is understood that after the popularity of environmental protection shoes, Jill shoes have achieved excellent results in the Chinese market. Among them, the massage shoes have the most accurate subdivision products and the quality of gold medals, and have won a number of technical patents, and sales doubled in 09 years.

It is reported that in the future, Jill will continue to integrate global resources, and introduce more precise products and solutions in accordance with different types of customers. This will enable consumers to acquire more accurate product value. Through the further segmentation and innovation of their products, the expansion of the application solutions and cooperation with channel partners, the development of Jill reaches the peak, and its overall business has increased by nearly 100% compared with the previous year.

It can be seen that the great trend of low carbon economy has been formed. This will be another industrial revolution that can be compared with the industrial revolution and the information revolution. This will mean the full abandonment of traditional production methods and products, and the emergence of new shoe products and new leading shoe enterprises.