• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Jinjiang Shoe Enterprises Look At Marketing Hotspots In The World Cup

    2010/4/14 13:53:00 35

    Jinjiang Shoe Enterprises

      在營銷界,福建企業向來以擅于抓住體育營銷機遇而聞名,已經成功打造出眾多全國龍頭服裝、鞋類、食品和電器品牌。目前,福建地區擁有近百個馳名商標,位列全國前五。


    Among the many well-known clothing and footwear brands in China, Fujian enterprises occupy a large part of the country. These brands are mainly concentrated in Jinjiang.

    They are recognized sports marketing masters in the industry, and are good at promoting brand awareness and reputation quickly by sponsoring sports events and endorsing sports stars.


    Beginning in 2003, Anta, XTEP, 361 degrees, Lu You, Mei Ke, mingle, Philharmonic, Hengsheng company respectively sponsored CBA, WCBA, the National Men's Volleyball League, women's Volleyball League, Table Tennis Super League, extreme sports elite, Trampoline Championship, digital sports CIG, China Cuba Women Volleyball match, and successively worked with national badminton team, gymnastics team, weightlifting team and men's volleyball team, women's volleyball team and women's hockey team, which accelerated the growth of the brand.

    It is worth mentioning that with the help of the world cup platform, through close cooperation with strong media, it is also one of the leading brands of Jinjiang brand.

    In the last two world cups, they all had eye-catching performance.


    In 2002, Fujian enterprises such as Jin Ba and Qipai seized the opportunity of the world cup and made breakthroughs.

    These words are so familiar to us that "who is able to fight, who is able to fight!"

    In 2006, the Fujian enterprises, including the seven wolves, the powerful drivers, the dances with the wolves, the Li Lang, and so on, who had tasted the sweetness of the world cup promotion, attacked again and again, and took many high-quality resources of CCTV into the arms.

    In recent years, Jinjiang enterprises, which are renowned for their sports marketing, have achieved remarkable results and boosted the economic development of Fujian as a whole.

    Jinjiang has become a well-known brand base for shoes and shoes in the whole country. It is famous for its dairy industry in Inner Mongolia, Guangdong's household appliances, daily chemicals and Zhejiang's food brand base.


    In the capital market, after years of accumulation, as more and more Jinjiang enterprises successfully listed, the Jinjiang plate is becoming more and more shaped.

    Five years ago, only two listed companies in Jinjiang had reached twenty-one by the year March 2010, including Anta, seven wolves, XTEP, 31st degree, Li Lang and Xi De long.

    At the same time, it also has eighty listed reserve enterprises, including strong, seven, Yaku, Fuma, Jordan, del Hui, and so on.


    As the world cup in South Africa draws near, Fujian enterprises begin to aim at the world cup and prepare for advertising marketing.

    In April 9th, "CCTV 2010 World Cup South Africa Program advertising resource briefing" was held at Seaview Resort Xiamen.

    After the meeting, Hu Chengchu, vice president of Li Lang, general manager of Malata marketing, Xiao Qinghua, yako's national brand promotion manager, Peng Fei and other business executives, and He Haiming, deputy director of CCTV advertising department, talked face-to-face about the World Cup advertising strategy.


    In the past World Cup marketing, Fujian enterprises showed a keen market sense of smell.

    Fujian enterprises fully agree with the brand communication power and influence of the world cup, and give positive feedback to the CCTV advertising project of the world cup in South Africa.

    In the process of communication, according to their own development and the needs of brand communication strategy, they discussed with He Haiming, deputy director, the strategic direction of the World Cup advertising cooperation, and initially made clear the advertising project.


     

    • Related reading

    Huian Shoe Companies Are Changing From Foundry To High-End Brands.

    Distributor Training
    |
    2010/4/14 9:43:00
    21

    吉爾達大力招商實施《金網工程》

    Distributor Training
    |
    2010/4/14 9:30:00
    17

    Daphne'S "Chess High Trick" To Build Factories In Villages To Avoid Pformation Risks

    Distributor Training
    |
    2010/4/14 9:14:00
    51

    Shoe Maker Mace Wants To Create Shoe Legend

    Distributor Training
    |
    2010/4/13 10:07:00
    19

    Brand Awareness Of Chinese Shoe Companies Awaken Scenery And Go Abroad

    Distributor Training
    |
    2010/4/13 9:29:00
    24
    Read the next article

    ESEY Exhibits CHIC Ten Years Grinding Sword Debut

    主站蜘蛛池模板: 99久久精品九九亚洲精品| 亚洲资源最新版在线观看| 久久久久亚洲精品中文字幕| 成人福利小视频| 日韩精品内射视频免费观看 | 老师的圣水女主小说网| 日日摸日日碰夜夜爽97纠| 国产午夜三级一区二区三| 久久久精品久久久久久96 | 中文字幕动漫精品专区| 美女大胸又爽又黄网站| 性感美女视频免费网站午夜| 午夜精品视频5000| stoya在线观看| 波多野结衣免费视频观看| 国内精品久久久久久久久蜜桃 | 中文字幕一区二区三区乱码| 翘臀少妇被扒开屁股日出水爆乳| 成人爽爽激情在线观看| 免费的毛片网站| 99re热精品视频国产免费| 欧美日韩动态图| 国产成人精品高清不卡在线| 久久精品亚洲一区二区三区浴池| 蕾丝视频在线看片国产| 影音先锋亚洲资源| 亚洲色欲或者高潮影院| 曰批视频免费40分钟试看天天| 杨幂精品国产专区91在线| 国产亚洲欧美日韩v在线| 一边伸舌头一边快速喘气音频原声| 福利深夜小视频秒拍微拍| 国产馆手机在线观看| 亚洲www在线观看| 花季视传媒app下载| 少妇愉情理伦片丰满丰满| 亚洲精品国产精品国自产网站| 午夜小视频免费| 无码国产精品一区二区高潮| 免费大片黄在线观看| 24小时日本韩国高清免费|