Shishi Children'S Clothing Attracts Haibo'S Gaze.

　　　多個“第一”彰顯抱團發展決心 

The thirteenth Cross Straits textile and Clothing Fair has just come to a close. No matter from the scale of exhibitors or from the content of the exhibition, Shishi children's clothing is the biggest highlight of this Haibo conference. It has made many first. The first time the industry association organized enterprises to participate in the exhibition, the first set up a special children's wear exhibition area, the first time children's clothing enterprises reached nearly 80.

Similarly, it is the first time that dozens of trade associations have been invited to invest in all parts of the country.

So many "first" shows not only the good momentum of the development of Shishi children's clothing enterprises, but also the successful step of the industry associations in the marketization way, which indicates that the operation of the industry is in line with the internationalization.

Government Association set up the platform together

In the past 20 years, most of the earliest established enterprises in Shishi started from Haibo, and gradually developed and expanded.

However, with the development of society, the mode of exhibition needs the participation of industry associations.

A senior business community of the Shishi textile and Clothing Industry Association introduced that in Taiwan and even abroad, the exhibition was held by the industry organization to carry out commercial operation, and the government provided certain support. He said that in the first stage of the industry, the enterprises were still relatively weak, and this time needed the support and guidance of the government. After the development and expansion, the enterprises had the strength and experience, the higher requirements of the trade exhibition, the leading role of the government will be gradually weakened, the industry organization will go to the front desk, and the bridge and link between enterprises and governments, enterprises and enterprises between enterprises and industries and between industry and industry.

In one fell swoop, we took the more than 200 booths of the two floor of the main exhibition hall of the Haibo exhibition hall and launched a successful organization of about 80 member enterprises to participate in the exhibition. A group of 30 investment teams composed of the vice presidents and the above staff were successfully organized to conduct investment promotion and publicity. Unified design of exhibition styles, unified organization of more than five children's wear shows at the Expo, and more than 300 Chinese and foreign businessmen in the children's clothing industry were invited to the site of the Expo. Before that, in order to let children's clothing enterprises broaden their horizons and broaden their minds, they also accumulated some experience for participating in the Expo. At the end of March, the children's wear association also organized dozens of member enterprises' bosses to visit and study in Beijing China International Clothing Fair to increase their knowledge. The thirteenth sea Expo was the first large-scale exhibition organized by Shishi children's wear Association after its establishment. With the support of the government of Shishi, the children's wear association has arranged the exhibition together.

This series of measures has not only made the Shishi children's clothing enterprises shine for a long time, but also added a touch of color to the Expo. What's more, it has gone out of the way of a joint exhibition of government and industry associations. At least, it has narrowed the distance from the world in the exhibition, and has also provided a good reference and reference for the future development of the Expo.

  　　企業客商實現雙贏

In April 19th, the children's clothing association held a thank you party. The vice president of the Shishi children's wear Association and the business owners and hundreds of businessmen gathered together to communicate face to face. The atmosphere was very warm.

A field dealer said that it was not an easy task to recover the lost market. But through this Expo, I feel that the development of Shishi children's wear has made a good start. We also have confidence in our children's clothing.

During the Expo, there are many businessmen who can consult and discuss in children's wear exhibition area. There are many foreign businessmen.

Wolfgang Wang, the chief executive of wolf star children's clothing, said that he had taken part in the three seas Expo. The effect was the best. One day, he could receive several foreign merchants to see the goods in the factory. The chief executive of the children's clothing told reporters that he mainly made the middle class children's clothing products in the domestic market, and the customers were basically fixed. He responded positively to the number of the association and invited him to participate in the exhibition. On the one hand, he did a good job in displaying the image and attracting customers. What's more, it showed the determination of the development of Baotuan. Small leather children's clothing was one of the few enterprises in Shishi children's clothing enterprises who took part in many domestic exhibitions. This time the Haibo won 12 booths in one fell swoop.

It's the first time to participate in such a large-scale Expo.

Huang said that attending the Haibo fair is mainly to show the strength of the team. After all, the strength of an enterprise is limited, and it is possible for us to unite and develop together. In recent years, Wu always takes part in the Shanghai Expo every year. This time not only shows his clothes, but also promotes his popular clothing network. He said that his "Wang Wang clothing net" has made great achievements in serving the garment enterprises, and the economic benefits have also appeared.

On the afternoon of 19, some children's clothing enterprises also participated in the information conference on the trend of international children's wear held by the British online fashion forecasting and trend analysis service provider (WGSN). After the meeting, the head of the children's wear association also held a preliminary consultation with the head of WGSN in the name of the association.

It can be said that a large number of children's clothing enterprises as a whole appeared in the Expo, not only showing the overall image and strength, most enterprises have also achieved tangible results in attracting investment, and have broadened their horizons.

Wu Hang's confidence in Wan Hang children's clothing is full: "follow the trend of development and stick to it. After three years, there will be a big change in Shishi children's wear."

Through the operation of the Expo, Shishi children's wear association can be described as: a small test and a sharp win. This undoubtedly increases the confidence of the association and enterprises.

In a conversation with reporters, Wang Wenjun, the president of the association, put forward a more daring assumption: this time the Shishi children's wear of the Haibo fair was taken down a exhibition area. At the next exhibition, we should not only strive to win a pavilion, but also consider holding the children's Wear Exhibition independently.

Although this is still an idea, this idea can be realized with many efforts. We believe it!

This year's first show of children's wear attracted many audience's attention.