Heshan Footwear Association And Footwear Headquarters Base To Carry Out Strategic Cooperation

On May 10th, according to the shoe industry headquarters base, more than 30 members of the Heshan municipal government and Heshan footwear industry association visited the world footwear industry headquarters base in April 28th. The two sides actively discussed the technology development, application, promotion, brand management, information exchange and promotion of the footwear industry, and signed a strategic cooperation ceremony.

Li Zuopeng, President of Heshan footwear industry association, attended the signing ceremony of more than 20 enterprises, including Heshan shoe industry chamber of Commerce and supervisors.

The two sides agreed that first, the footwear industry in Heshan will take the chamber of Commerce as the whole, design offices in the headquarters base, deal with the specific matters of Heshan Footwear Association members in Dongguan; two, set up a brand exhibition area in the world shoe industry headquarters base (undertake domestic and export orders and domestic sales channels), and set up a board for developing men's shoes in the world footwear industry headquarters base, and will be released through the platform carrier of the world shoe base; three, the Heshan footwear industry association and the Dongguan footwear brand alliance will jointly expand the domestic and foreign marketing channel operation plan.

President Li introduced that footwear industry is one of the six pillar industries in Heshan.

In May 30, 2008, Heshan was identified as "Guangdong men's shoes production base" and created "China Men's wear shoes production base".

At present, there are more than 410 shoe making enterprises, including 110 Enterprises above Designated Size and more than 50 thousand employees.

President Li said he was very optimistic about the world shoe industry headquarters base project, and hoped that the project could be completed and developed at the early stage of the gathering effect of the industry platform, so as to provide information, R & D and trade services to the footwear enterprises in the Pearl River Delta.

It is understood that, following the two "world footwear development forum", Huarui world shoe industry headquarters has set up an interactive platform for global foreign trade purchasers, nationwide domestic purchasing groups and Dongguan international brand shoe suppliers.

At present, the world shoe industry headquarters base is the world shoe industry science and technology entering China's upgrading and undertaking platform, the import and export trade platform for China's footwear industry to enter the world, and the high-speed service platform for the world footwear industry.

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