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ECCO, The World'S Top Shoe Brand, Sponsors World Expo.

2010/5/24 14:24:00 26

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　　隨著2010世博會的正式開幕，北歐航標指向了最后的沖刺階段。

From Denmark, Finland, Iceland, Norway, Sweden and Nordic countries joined hands. The Nordic buoy, a joint exhibition hall for the construction of the world's water gate in the Bund, northwest of the Bund, has been ready for development. With its unique exhibition hall's "5 plus 1" concept and the ingenious application of three spatial design elements, such as water, light and cloud, we strive to make the Chinese people experience the pure Nordic lifestyle without going abroad.

The world's top shoe brand ECCO from Denmark will be a sponsor of the Nordic buoy during the Expo. It will bring different Scandinavian customs to visitors every month after the opening of the Nordic navigation mark in May 12th.

ECCO is one of the few companies in the world that fully achieves vertical integration of resources, from the production of leather raw materials to design research and development and product manufacturing, and every link is directly supervised by ECCO.

Especially valuable is that ECCO owns its own tanning factory to ensure the supply of high quality leather raw materials.

As one of the three largest leisure footwear brands in the world, ECCO is committed to creating more comfortable and excellent shoes. With the help of the Expo Nordic exhibition hall, this shows the lifestyle of Nordic people: constantly innovating, attaching importance to people and nature, devotes themselves to the sustainable development and utilization of natural resources, and actively protects the life attitude and design spirit of the environment.

Nordic design has long been characterized by simplicity and high quality. ECCO, as a world-renowned shoe shoe brand, has been successful in integrating exceptional comfort and fashion sense with its reliable product quality and innovative technology level.

The concept of "all foot needs" set out by ECCO coincides with the design style of the Nordic navigation aids, which is a brilliant life. It has successfully integrated the comfort and fashion sense of the north, bringing more beautiful and smart life experiences in northern Europe to China, and allowing visitors to immerse themselves in the scene and experience a quality living environment like northern Europe.

Interpret the theme of "Better City, better life" in a distinctive way.

The Nordic buoy is closely linked to the 2010 Shanghai theme of World Expo. The museum will hold exhibitions and interactive activities continuously, echoing the Pudong Nordic Expo Pavilion and presenting "Scandinavian customs" to the public.

During the exhibition in World Expo, ECCO will also take part in the "Nordic Fashion Week" activity. Through the display of the latest ECCO series shoes, it will show the beauty of fashion in all aspects of innovation and comfort.

As the highest goal that ECCO looks forward to, always do the best, the sponsorship exhibition of ECCO joining the Nordic buoy exhibition will bring a brilliant impression to the Expo.