Shoe Companies Gather: Where Does The Peacock Fly Southwest?

　　正當浙江鞋企在“西部鞋都”重慶璧山走到拐點之時，東莞的臺資鞋企卻悄然扎堆進駐南寧。2010年5月14日一早，知名制鞋集團麥斯集團聯手包裝龍頭企業聯聚集團，又與南寧—東盟經濟開發區簽約，增加投資逾10億元。

On the same day, the Guangxi Beibu Gulf Economic Zone (Dongguan) industrial development "sincere chamber of Commerce", heard from the shoe enterprises also more than 10.

From quietly to the gathering of shoemaking enterprises, the overnight success of "Guangxi shoes capital" has become bigger.

Shoe companies: where does the peacock fly southwest?

In May 13th, Jiang Zhiqiang, chairman of the Mais group headquarters in Hengli Town, Dongguan, was wearing a black Chinese coat. First, the members of the Guangxi Beibu Gulf Industrial Development Investment inspection delegation were introduced into the exhibition area: ASH, Jolin, Xun Zhou and S.H.E favored by Madonna; from OEM to the top price of the brand from the middle price to the UnitedNude.

Under his introduction, the public was amazed.

Jiang Zhiqiang introduced that from leather to factory to package, a pair of shoes had to pass more than 450 people's hands.

Taiwan MAEs group is the only enterprise in the world that has foundry industry and produces high-end brand in the world. The senior women's shoes are distributed in the mainstream markets of Europe, America and Asia. Its headquarters are in Dongguan, with annual turnover of over 400 million dollars, with over 10000 employees, and export 20 million pairs of high priced women shoes in Europe and the United States every year, and the annual increase is still over 20%.

At the end of 2007, after nearly a year's investigation, Jiang Zhiqiang decided to invest in the Nanning ASEAN Economic Development Zone in Wuming.

Today, with the mace footwear industry in Taiwan as the leader, 8 projects with a total investment of 1 billion 150 million yuan on the upper and lower reaches are located in the park.

"I am giving up the invitation of my native place, Shaoyang, Hunan, to Nanning!"

Jiang Zhiqiang said, "Nanning's cultural environment and urban environment are very good, people here are simple and happy."

Of course, there are more reasons for the shift of shoe companies to the West.

In the past two years, under the external economic downturn, a large number of Eastern shoe factories that have been looking at orders for meals have been struggling.

RMB appreciation, labor costs rise, and the implementation of the labor contract law, let them choose to do export market at the same time, began to actively plan to expand domestic sales space, and considering the lower production costs in the western region to seek development.

When he entered the Nanning ASEAN Economic Development Zone, a large Taiwanese shoe making enterprise, international director, said that the development of footwear industry in the future must go to the central and western regions, and the international production capacity in the next two years will reach 40% in the central and western regions. In the next 5 years, 70% of the capacity will be placed in the central and western regions.

Nanning's increasingly prominent location advantages and favorable investment environment, and the good platform of China ASEAN Expo are beginning to be valued by more and more Taiwan funded enterprises.

The advantages of the Nanning ASEAN Economic Development Zone in terms of land, pportation and labor force, honesty, efficiency and pragmatism have also become important weights for attracting Taiwanese enterprises.

"Now Guangxi is speeding up infrastructure construction with pportation as its key point, and the logistics environment has gradually improved, which makes it easier for us to accelerate the entry into the mainland market.

Nanning's labor cost is relatively low, Guangxi Guangdong has similar geographical proximity, similar customs and language, easy to manage, and overall logistics costs are lower than Guangdong, and enterprises have room for sustainable development.

Jiang Zhiqiang said that after the completion of the China ASEAN Free Trade Area in 2010, Nanning will become the focus of the future strategic layout of mace.

Park: leading enterprises

Activate new thinking of development

"This" sincere business "action, is locked in leading enterprises, the introduction of the whole industry chain, this is also to take very strong, very measures, change the important achievements of attracting investment work.

Li Bin, director of the Nanning ASEAN Economic Development Zone Management Committee, said in an interview with reporters.

In December 2007, the Maas group jointly signed a contract with a total investment of 1 billion 36 million yuan with the mace shoe factory (maxpi factory), Nanning Da Bang shoes company, Guan Quan Enterprise Co., Ltd., United Poly International Co., Ltd., Dongguan joint pport shoe Limited by Share Ltd and Dongguan fly shoes shoes Co., Ltd., according to the plan, the total output value of the project will reach over 2 billion 500 million yuan, and more than 30 thousand people will be employed.

Many enterprises entered Nanning at the same time, and also the first large-scale enterprises in Nanning to lead the related industries in the first place.

In May this year, 14 of the contracts were signed. In order to support the mace shoe industry, the Taiwan union group invested the US $3 million 800 thousand project in the Nanning ASEAN Economic Development Zone. The project is expected to be completed by the end of this year. The output value will be 80 million yuan, and the annual profits tax will reach 10 million yuan. At present, many related supporting enterprises have expressed strong investment intentions.

"Leading enterprises such as this are stationed in large quantities and will greatly promote the implementation of Nanning's undertaking of the eastern industrial pfer strategy after they have settled down."

Xiao Zhigang, vice mayor of Nanning, said.

"The park will also do all kinds of services through investment in industry and business investment."

Jeky introduced, "Taiwan (Nanning) Textile Industrial Park infrastructure projects of 10 sub projects, the total investment of 400 million yuan, this year Nanning will further improve and optimize the park infrastructure, direct service has entered the park, and for the intention of the more than 30 light textile enterprises to solve the land space.

"Next, we will focus on building an industrial demonstration park in Taiwan, Nanning, and introduce leather, footwear, leather goods, bags, fur clothing and all kinds of raw and auxiliary materials into the park, expand the industrial chain and promote the gathering of light textile industry."

Li Bin said.

 　　   政府：破解難題

Planning for the development of a jump grade

In order to better undertake eastern industrial pfer, in May this year, Guangxi specially organized the Beibu Gulf Industrial Development investment delegation to Guangdong. The team specifications are high, and there are many participating departments, few in recent years.

After arriving in Guangdong, the inspection group directly approached the local government, went deep into the enterprise inspection, held a "sincere chamber of Commerce", and answered questions at the scene, highlighting the importance and pragmatism of Guangxi's emphasis on the development of key industrial parks, and many Guangdong entrepreneurs also praised them.

On the "sincere chamber of Commerce", Ceng Yixiang, chairman of Dongguan Guan Quan shoes industry, has come to the point of doubt: in terms of employment, the enterprise went into operation last year and employed 800 people. But after the Spring Festival, only more than 500 people left, and the work was insufficient. In terms of logistics, there are no bulk fixed flights at present, and all the shipping is pported to Hongkong, Shenzhen.

At this time, Xiao Zhigang, deputy mayor of Nanning, boasted "mayor of recruitment", and said that the problem would be solved as soon as possible.

At the meeting, more than 10 departments and people in charge of land and municipal government responded to the funding for technical pformation, the reduction of social security fees, the return of taxes, the clearance of different places, and the inspection and quarantine.

After listening to these, Zhang Qinghong quickly released his heart.

Chen Wu, member of the Standing Committee of the Autonomous Region Party committee and vice chairman of the autonomous region, further said that Guangxi is now speeding up the construction of a land, sea and air modern pportation network focusing on pportation and ports as the leader, speeding up the construction of the Nanning Guangzhou high speed railway and the Nanning Kunming high speed railway, and a number of key industrial parks, including Taiwan (Nanning) light textile industrial park, which are also being planned and constructed.

In the future, Guangxi will continue to improve its investment environment in accordance with national policies, so that all merchants can stay in Guangxi and become rich.