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The Early Development Of Guangzhou'S "China Light Textile Headquarters Economic Zone" In May 25Th

2010/5/25 11:32:00 30

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China

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Since 1995, the total production volume and total export volume have ranked first in the world.

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Power.

The newly unveiled "China Light Textile headquarters economic zone" is the largest in the world.

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Product and

clothing

accessories

R & D,

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Exhibition Park, her opening to China

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Industry expansion

paction

Platform and expansion

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Channel, consolidate in the world

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The leading position of the industry; the rich format and prosperity of Guangzhou's commerce and trade; especially for Guangzhou.

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Upgrading and upgrading is of great significance and demonstration effect.

The so-called headquarters economic zone is actually a hot commercial term at present. Its appearance represents the pformation and upgrading of the national economic development. It is a notable feature of the commercial development. The author has been engaged in the light textile industry for many years and combined with the operation of the "China Light Textile Headquarters Economic Zone" project to talk about the development path of China Light Textile headquarters economic zone.

I. concept explanation of Headquarters Economic Zone

Headquarter economy refers to a region's unique advantages in attracting resources, attracting the cluster layout of enterprises, forming the cluster effect of headquarters, realizing the separation of the headquarters and manufacturing links, and concentrating on R & D and sales. The production and processing bases are arranged in low cost peripheral areas or fields through various forms, thus forming a reasonable value chain segmentation, thus driving the high-end economic form of the regional economic development.

Four characteristics of Headquarters Economic Zone

Feature 1: enterprise headquarters concentration

Corporate headquarters is responsible for management, R & D, marketing, investment and financing, procurement and other functions, and occupies the high-end link of the enterprise value chain.

The agglomeration effect and spillover effect of these high-end departments in the Headquarter Economic gathering area make the regional economic development towards high-end and large-scale.

Feature two: high-end elements gathering

As the gathering place of the high-end links of the enterprise value chain, the headquarters economic gathering area also has very intensive high-end elements.

In particular, high-end elements and strategic resources such as talent, information and finance have been flowing to the corporate headquarters.

Feature three: service system developed

Corporate headquarters has different functions such as management, R & D, marketing, investment and financing, procurement and so on, and the realization of these functions has a strong impact on the corresponding service industry.

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Demand has become an important part of the development of these services.

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Power.

Not only the modern service industry such as financial insurance, accounting and auditing, legal services, information technology, advertising, intermediary, etc. is growing rapidly, but also the traditional service industries such as catering, express delivery, supermarkets and so on. The headquarters gathering area will become the most complete area of the urban service industry system.

Feature four: innovative atmosphere

Headquarters, as the "command and control center" of enterprises, focuses on the highest knowledge content in the enterprise value chain of R & D, marketing, strategic management, capital operation and so on, and its core is independent innovation.

In the headquarters economic gathering area, the high-end links of enterprises are exchanged with each other, and the technology continues to expand and infiltrate to the surrounding area. At the same time, enterprises must continue to carry out technological innovation and pformation in order to maintain their common interests and enhance their competitiveness.

Two. Distribution of China's textile industry

As we all know, in the strategic layout of China's textile business circles, Guangzhou Zhongda textile business circle and Zhejiang Keqiao textile business circle are the core bases of the domestic textile and light products trade distribution.

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Bellwether.

The two major business circles have their own characteristics. The Guangdong textile industry has unique advantages in the field of knitwear. Zhejiang's textile industry is far ahead in the field of shuttle textiles.

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accessories

paction

In the field, the big and middle business circles are spinning at home and abroad.

paction

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China occupies an absolute leading position.

Guangzhou Zhongda textile business circle started in the early 90s of last century. After nearly twenty years of accumulation and development, it has gathered more than 30 specialized textile market and more than 15000 light textile manufacturers. The total annual turnover has exceeded 30 billion yuan, which has truly become the "geomancy treasure land" of China's textile industry.

Guangzhou Zhongda textile business circle, the second largest textile trade base after Keqiao textile circle, can be described by the rapid expansion of the market. Several new super large textile cities, Guangzhou International Textile City, Guangzhou Yangtze River (China) Textile City and Zhujiang International Textile City are introduced. The emergence of these super large procurement platforms will upgrade the business circle to a trading platform serving Chinese and foreign buyers, operators and supporting industries.

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Order

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Region

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Chain

Join in

International textile, which combines various forms of pactions, such as online pactions.

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Trading platform.

Throughout the layout of the whole textile industry, the design and production of most enterprises are concentrated together, resulting in many enterprises unable to keep up with the forefront of the development of the industry, and lose the opportunity to communicate with the latest textile technology at home and abroad.

If we want to get out of this predicament, we must synchronize the design, research and development with the market, and keep abreast of the market dynamics. The solution is the restriction of the design, research and development and sale of the enterprise from the production base, and this needs to provide a platform for the design, development and marketing of many textile enterprises. This platform is the headquarters economic zone.

Three, the concept of "China Light Textile headquarters economic zone"

In the development process of China's light textile industry, both Keqiao textile circle and China Textile circle are mainly embodied in the paction of goods in the process of spontaneity.

After the abolition of trade quotas in 2005, the international competition is quite fierce. The R & D and marketing of enterprises must be divorced from the old ones, so that the high-end platform of "light textile headquarters economic zone" has been created.

The concept of "China Light Textile headquarters economic zone" comes from the "Guangzhou Yangtze River (China) Textile City", which was set up in the China textile industry.

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Manufacturer,

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Dealers, the people of China's textile industry.

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To create a super platform for exhibition trading, to achieve the strategic goal of "based on Guangzhou, linking Hong Kong and Macao, covering all China, affecting the whole world".

To this end, "Guangzhou Changjiang (China) Textile City" according to China's light textile

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The requirements of the development of enterprises and the marketing characteristics of light textile industry, through the scientific and reasonable zoning and supporting service functions, make the "China Light Textile headquarters economic zone" achieve four main connotations: "China light textile marketing headquarters", "China light textile business headquarters", "China Light Textile Information headquarters" and "China Light Textile headquarters" and "China Textile and textile headquarters".

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Headquarters.

Four, the construction and current situation of "China Light Textile headquarters economic zone"

The "China Light Textile headquarters economic zone" project is made up of buildings in the north and south of Shuangcheng. There are 5 floors on the ground and 2 stories on the ground, with a total area of 400 thousand square meters, 6000 standard berths, plus tens of thousands of square meters of design office buildings.

The seven meter wide air ring driveway goes directly to all levels of shops; there are more than 10000 square meters of loading and unloading area on each floor; more than 3000 parking spaces in the air, ground and underground parking system; and nearly 10000 square meters of logistics freight area.

Relying on the first-class configuration of hardware facilities and complete and complete supporting service functions, relying on the core position and large scale industrial agglomeration effect of the big business circle, "China Light Textile headquarters economic zone" started in December last year.

Attract investment

The emergence of the "hot spot" scene of the textile industry has emerged. Not only Guangdong's light textile enterprises, but also Zhejiang, Fujian, Henan and other places of "light textile predators" have gone south, and occupy a place in the "China Light Textile headquarters economic zone", and the north and South Shuangcheng shop area has almost all "full".

Famous brand enterprises in the industry, such as "Rainbow Village", "massive", "East America" and "Jianye", have been stationed. Some 1-3 floors have been vertically opened and installed "private elevators".

In "China Light Textile headquarters economic zone", "shopping", because it can fully appreciate the strength of China's textile industry, and appreciate the strong brand awareness of Chinese textile enterprises.

The "China Light Textile headquarters economic zone" is reasonably arranged according to the characteristics of the industry in the operation function zoning: the negative 2 tier parking and the freight pfer area, the negative 1 tier.

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Square, knitted plush area in North District, woven silk area and Design Park in south area.

Since the official opening of the project in January 4, 2010, more than 3000 industry brand merchants have been stationed in business, and the active entry of many brand merchants has made the "China Light Textile headquarters economic zone" has become the headquarters of the textile industry.

Five, the prospect of "China Light Textile headquarters economic zone"

The "China Light Textile headquarters economic zone" is improving all kinds of supporting services, which will provide high-quality service for the development of enterprises, provide convenient financial services for enterprise trade, provide comprehensive information services for enterprise marketing, provide the latest technological support for enterprise innovation, provide one-stop service for enterprise business, and truly play the function of "headquarters of marketing", "business headquarters", "information headquarters" and "brand headquarters".

According to the future planning, "China Light Textile headquarters economic zone" will become the largest brand headquarters in China's textile industry in 3 years.

Six. The role of China Light Textile Headquarter Economic Zone in regional economy

The emergence of the "China Light Textile headquarters economic zone" fills the gap of the whole China's textile industry lacking the headquarters Economic Zone, and provides a brand new idea for the development of the light textile professional market, and promotes the pformation of the whole textile industry to high-end.

The economic impact of "China Light Textile headquarters economic zone" has a great impact on the region's economy. It provides the most advanced and most advanced business platform for the textile enterprises in the Pearl River Delta region, and improves the high-end competitiveness of enterprises. Regardless of the Pearl River Delta region or the central and large business circles, it will promote the economic competitiveness of the whole region because of the emergence of the "China Light Textile headquarters economic zone", and it will provide a strong role in promoting regional economic growth.

Seven, postscript

As China's headquarters economic zone construction is still in the exploratory stage, there are inevitably some flaws in the operation of the China Light Textile Headquarters Economic Zone, but this does not affect our confidence in building China's light textile headquarters economic zone. In the near future, a mature and branding economic zone with headquarters will stand in Guangzhou, China.