Home >
XTEP Develops New Sports Marketing Strategy To Expand Sales Ratio
In the face of the huge development prospect of the domestic sporting goods market, all sporting goods manufacturers have stepped up sports marketing efforts to enhance brand and influence. As the pioneer of sports brand, XTEP's sports marketing strategy should not be underestimated. It is understood that XTEP announced that from 2010 to 2012 became the only designated equipment supplier of the IAAF Diamond League ShangHai Railway Station. In addition to sponsorship fees, XTEP will also provide special sports equipment for the IAAF Diamond League referees, organizing committee staff, security personnel, volunteers, mattsmen athletes and coaches. It will enhance the reputation of XTEP brand in sports field. Ding Shuibo, President of XTEP, emphasized that XTEP will adopt a differentiated strategy in product development and pricing, and will take sports marketing as a very important marketing tool to further expand the proportion of sales.
- Related reading
- Local hotspot | British Crown Prince Charles Bought Fashion Clothes For His Daughter-In-Law.
- Industry standard | China'S Export Tax Rebate Policy Adjustment Favorable Textile Industry
- Recommended topics | European Cup Soccer Shoes And Clothing Sponsors Competition, Adidas Spain Win The Race
- City Express | "Miss Chongqing" Contest Staged A Visual Feast
- financial news | The Industry Calls For The Issuance Of Cotton Import Quotas To Save The Lost International Market.
- quotations analysis | How Will The Entangled Cotton Market Develop In The Near Future?
- Dress culture | The History Of Cheongsam In The Past Century
- Recommended topics | 鞋服企業(yè)的知識(shí)產(chǎn)權(quán)保護(hù)，無(wú)形資產(chǎn)無(wú)重視
- financial news | July 2, 2012 Institutional Watch - Cotton Futures
- Industry standard | "Service Specification For Professional Garment Manufacturing Enterprises" (Trial Implementation) Will Be Published Recently
- 2010 Dealer Control In The Economic Crisis
- Shoes Brand Carol Chi Brings The World Cup New Product To Zhengzhou.
- 2010 Cotton Textile Enterprises Urgently Need Information Construction
- Footwear Headquarters Marketing Center Will Move To Guangzhou On Saturday.
- 2010消費(fèi)者：杜拉拉升職記山寨服裝出貨速度驚人
- 2010皮革制鞋行業(yè)大型牽手活動(dòng)介紹
- 美國(guó)第一季度GDP同比增長(zhǎng)3.0%，失業(yè)率仍然高企
- Kooba New Summer Single Shoes 2010
- "61" Is Coming To Fujian To Supervise Children Clothing Inspection.
- 紹興紡織基地期盼打造“紹派服裝”