![]()
Liv Taylor, a famous movie star of the Hollywood and the spokesperson of the global image of G-STAR RAW (Liv Tyler), went to the scene. At 3 o'clock p.m. on May 28th, she opened the ribbon for the "G-STAR RAW Gallery Shanghai" and received interviews from the domestic media. Then Liv Taylor and the guests gathered in Brown Sugar to witness the celebration.
RAW Gallery is the essence exhibition hall displaying the G-STAR RAW brand story.
Before the continuation of the strong heat in Europe, G-STAR RAW Gallery first landed in Shanghai, China, and continued to show its deep brand connotation of G-STAR RAW to Chinese consumers with its novel forms and concepts, highlighting its strong driving power in the trend of jeans industry.
RAW Gallery is an exhibition hall designed for the use of glass, native wood and steel. The designer shows the pure visual sense of the G-STAR RAW products with simple raw materials.
The "G-STAR RAW Gallery Shanghai" shows classic brands such as the symbolic Arc Denim Styles, High-end RAW Essentials Collection and the global image spokesperson Liv Taylor participated in the design of the G-Star Essentials series.
At the same time, G-STAR RAW's superb craftsmanship also shows the brand story to Chinese consumers through the specially ordered cowboy jacket and three brand information wall displayed in the exhibition hall.
Earlier, G-STAR RAW Gallery successfully displayed its craftsmanship and the most advanced cowboy clothing technology in Tokyo designers week in 2008 and 2009.
In June 2010, after the successful exhibition in Shanghai, G-STAR RAW Gallery will be shipped to the Pitti Immagine Uomo exhibition in Florence, Italy, as a showcase for the 2011 spring summer new series of fashion.
The G-STAR RAW Gallery will be displayed in the atrium of the landmark shopping mall in Xujiahui, Shanghai, which is built in 2005, which is up to 52 floors in Hong Kong Hui square. It will be shown from June 1st to June 1st.
At the same time, there are G-STAR RAW shops on the first floor of Hong Kong Hui square. Besides the shops of G-STAR RAW Hong Kong Hui square, G-STAR RAW has 30 franchised chain stores in China, and can find G-STAR RAW's footprints in 134 multi brand stores.