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"Dream Of The Tang Dynasty" Old Beijing Cloth Shoes Grafting Traditional Chinese Culture And Fashion

2010/6/1 16:26:00 215

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Nowadays, "low carbon" sword has become the darling of the market. Low carbon is for environmental protection and emission reduction. It aims to create a good environment for the earth's sustainable development. Cloth shoes, as a product with traditional culture, have been praised by everyone.

　　中國布鞋的發展歷程

From thousands of years ago, the warriors of the Qin Dynasty to the Eight Route soldiers during the war of resistance against Japan, and then to the soldiers before liberation, to the fashion youth at the moment, they did not love their cloth shoes. Why? Because cloth shoes symbolize a culture, a culture that has thousands of years in China and has an irreplaceable role in Chinese history with Confucianism and Buddhism.

Cloth shoes have condensed the history and culture of China for more than 3000 years. According to textual research, the earliest handmade cloth shoes were cloth shoes worn by the Knights of the Western Zhou Dynasty who were unearthed in Houma, Shanxi.

Before the founding of the people's Republic of China, cloth shoes were mainly traditional handwork, embroidered cloth shoes and so on. Because it is handmade, it has soft, comfortable, breathable and moisture absorption characteristics, and is loved by Chinese people. After the founding of the people's Republic of China, many cloth shoes factories have been set up in all parts of China, and a large number of production mechanism cloth shoes are concentrated. The famous brands are Shanghai double gulls, Beijing area, Shanghai small garden and so on. This is the heyday of the Chinese cloth shoes. After the reform and opening up, cloth shoes gradually fade out of the main stage of the footwear market, but still maintain great vitality.

After entering the twenty-first Century, people's concepts tend to be natural and healthy, and nostalgia has also become a pure feeling of coexistence of modern people's hearts. Putting on a pair of appropriate cloth shoes has become the fashion trend for many young men and women to catch up with.
　　

　　“夢回唐朝”老北京布鞋將中國的傳統文化與時尚潮流結合

"The dream of the Tang Dynasty" old Beijing cloth shoes is a product of the Han and Tang footwear industry. Why did they name their cloth shoes "dream back to the Tang Dynasty"? Zhang Chang, the Investment Promotion Department of the company, said that the economic development of the Tang Dynasty played a decisive role in the world at that time, and poetry was the impassable peak of other dynasties in ancient China.

Then, how did the old Beijing cloth shoes "dream back to the Tang Dynasty" inherit the Chinese traditional culture well? The head of the marketing department of the Han Tang footwear industry Co., Ltd. said that cloth shoes had a natural flavor of returning to the original style and returned to the traditional flavor. In ancient China, the ladies in the mansion wore various kinds of cloth shoes with fine quality, but nowadays the young people's ideas are changing quietly, so they can praise the comfort and health of the cloth shoes and admire the traditional Chinese culture.

However, if we want to better develop, we must cater to the market, and the working group is out of place in traditional old Beijing shoes. Therefore, it is necessary not only to make the embroidered shoes and manual thousand layers of Chinese traditional culture have market demand, but also to combine the fashion trend, the leather shoes, sandals styles, colors, high heels, slope heels and cloth shoes, and design and produce some cloth shoes that can be worn by women and men in office. It is reported that the old Beijing shoes have already come into fashion with the fashionable products.

At present, Internet marketing has become a battleground for every industry. It is understood that "dream of the Tang Dynasty" old Beijing cloth shoes will spare no effort to enter the network marketing, the next step, Han Tang Footwear Co., Ltd. will be the old Beijing cloth shoes e-commerce as a key business.