• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Wenzhou Garment Enterprises Start Four Steps To Build "Wenzhou Port"

    2010/6/5 11:59:00 55

    Service Enterprises

    In June 10th, the first foreign trade platform of Wenzhou clothing, Wenzhou apparel trade platform in Italy, will officially start operation.

    At the same time, the United States, Turkey and other countries' business platform is also actively preparing for it. With the construction of several offshore business platforms, our clothing will quickly reach the overseas consumer market.


    "Wenzhou name purchase" and "Wenzhou port", these two domestic and overseas business channel innovation can roughly outline the "roadmap" of Wenzhou's garment industry upgrading.

    Zheng Chenai, President of the Wenzhou clothing trade association, often attributed the brilliance of Wenzhou's garment industry to the success of the "business channel". He thought that he should also solve the problem of pformation and upgrading at the moment.


    And "Yi Yi faction" leads the business innovation mode, integrates the crisis into the international supply chain, reports the bird BONO to test the water network marketing, and Mori Mahide's creative industry......

    Wenzhou's clothing companies have been summoned to "get through the business channel" action.


    And through this increasingly clear "road map", the effectiveness of the restructuring efforts made by Wenzhou's clothing industry is beginning to show, and the future format is blurred.


    Route 1: dominant enterprises "control" resources


    Since the beginning of last year, the Yi school, born with the golden key, has been subjected to multiple policy preferences and has been expanding for a year.


    "In the future, the development of garment industry is not based on quantity expansion, but on quality and efficiency."

    Peng Xing, chairman of the fine Garment Group Holdings Limited, believes that the organizational structure of the domestic garment industry is changing, and the brand concentration is improving. This creates space for the development of the dominant brand.


    Moreover, with the advent of the high cost era of manufacturing industry, small and medium enterprises with low added value and over reliance on exports are facing more pressure. Market advantageous resources are gathering to enterprises with channels, brands and core competitiveness, and limited export orders are also concentrating on dominant enterprises.


    Under the innovation and guidance of the Yi school, the home life hall and snow dream are also being rapidly integrated and developed, while Wenzhou is encouraging the formation of a number of integrated reorganization enterprises, and striving to produce more than 1 billion yuan enterprises (Group) 5 in 2012.


    Route two: deep integration into the international supply chain


    A pile of overseas M & A events have constantly stimulated the public's attention. The most important concern in the clothing industry is Wen Shangsun's acquisition of the famous French fashion brand Pierre Cardin.


    For the time being, the controversy over its successful operation of world famous brands has been left aside. At least, the financial crisis has made Wenzhou's apparel industry confidently walk ahead of international brands.

    Since the financial crisis, many countries are facing a serious shortage of funds, forming an urgent demand for foreign capital. These countries have increased their willingness to cooperate with China, relaxed investment restrictions in some areas, and increased investment or acquisition of high-quality assets and advanced technology.


    Recently, the Wenzhou clothing trade association has organized more than 40 shoe and clothing enterprises such as CHO ton and George Bai to go to Italy to participate in the exchange activities organized by Italy official organizations, and to negotiate with Italy shoe and garment enterprises. One of them is related to the acquisition of brand cooperation.


    Wenzhou has also issued corresponding policies to encourage enterprises to actively introduce international famous brands through the form of stock purchase, buyout, agency and authorization, and gradually grasp the high-end of the industrial chain through efforts.


    Route three: virtual operation grafting "fashion creativity"


    Leading apparel industry in Wenzhou has quietly begun to march towards fashion and creative industries.


    Semir Semir has joined hands with Hollywood to cooperate with the iron man II, and has launched the Iron Man series costume, playing with fashion ideas.

    This way of cooperating with Hollywood blockbusters is the usual business practices of famous international companies such as Nike, Pepsi Cola, BMW, Samsung and so on. Wenzhou clothing industry began to use clothing as a fashion brand to promote the vision of consumers and keep the brand of clothes fresh all the time.


    Route four: "network marketing" can not be avoided


    There is no doubt that the rise of the Internet economy and the development of e-commerce have enabled more and more traditional enterprises and clothing markets in Wenzhou to recognize the role and power of the virtual market platform.

    The Internet has not only become the lifestyle of the new generation of consumers, but also the formation of the Internet market is one of the unavoidable markets of Chinese garment enterprises.


    In the past, Wenzhou shoes and clothing brands were busy selling stores all over the country. Nowadays, the Wenzhou clothing enterprises headed by BONO, a news bird, are turning their attention to the network, busy in the layout of the network, and living more consumers in the "circle".


    With the creativity of the younger generation in Wenzhou, the Internet marketing market is enriched with great entrepreneurial enthusiasm and fresh ideas.

    These new attempts may bring unexpected new ideas, new ideas and profit points for the traditional clothing industry, clothing market and clothing channel.


    In the recent reform and upgrading action plan of Wenzhou clothing industry, it is pointed out that enterprises should encourage enterprises to adapt to the change of market consumption mode and the rapid growth trend of clothing e-commerce, establish the online trading platform of Wenzhou clothing industry, support brand enterprises to develop e-commerce, compress product circulation cycle, reduce product marketing cost and expand domestic and foreign markets through innovation of marketing model.

    • Related reading

    Wuhan Contemporary 900 Million Yuan To Buy Anhui Huamao Group

    Local industry
    |
    2010/6/5 11:12:00
    71

    Beijing Department Store Set Off Low Carbon Environmental Protection Tide

    Local industry
    |
    2010/6/5 11:12:00
    62

    Guangdong Footwear Association Actively Promotes Shoe Industry Development

    Local industry
    |
    2010/6/5 11:11:00
    26

    Shishi Textile And Garment Industry Has Resumed Its Order Meeting.

    Local industry
    |
    2010/6/5 11:08:00
    69

    Take The Road Of New Industry Design &Nbsp; Create A New Brand Of Self Management.

    Local industry
    |
    2010/6/5 11:06:00
    64
    Read the next article

    Analysis Of Counterfeit Goods Market, Clothing, Foreign Trade And Retail, Why Are Tears Flying?

    In most people's view, because of the export of foreign trade garments, the standards for implementation are also stricter than those in the domestic market, so the quality is higher than that of similar products, resulting in a considerable portion of foreign trade becoming the object of panic buying by consumers. According to statistics, at present, there are a few foreign trade clothing retailers in Hangzhou. They are divided into two categories. One is the low-end route. The price of clothin

    主站蜘蛛池模板: 中文字幕精品1在线| 国产中文字幕一区| 亚洲国产精品成人精品小说| 99精品在线视频| **一级毛片在线直播| 欧美精品免费在线| 在线播放精品一区二区啪视频| 国产又粗又猛又爽又黄的免费视频| 亚州无吗黄瓜视频有直播的不 | 国产乱视频在线观看| 亚洲国产美女精品久久久久| 91亚洲一区二区在线观看不卡| 欧美牲交a欧美牲交aⅴ图片| 国产美女口爆吞精普通话| 亚洲日韩欧洲无码av夜夜摸| 最近免费中文在线视频| 欧美japanese孕交| 国产成人精品日本亚洲直接| 久久国产精品亚洲综合| 久艾草国产成人综合在线视频| 最近新免费韩国视频资源| 国产成人精品2021| 久久久免费精品re6| 麻豆果冻国产91在线极品| 日本乱人伦电影在线观看| 国产影片中文字幕| 久久久99久久久国产自输拍| 羞羞视频免费看| 天天爽夜夜爽每晚高澡| 亚洲狠狠婷婷综合久久久久 | 精品一区二区三区在线观看l| 天天射天天干天天舔| 免费播放哟哟的网站| 97福利视频精品第一导航| 爱豆在线观看网址91|免费| 国产精品欧美视频另类专区| 久久综合综合久久| 老司机精品视频免费| 女人被免费视频网站| 亚洲影视自拍揄拍愉拍| 黄色一级视频在线播放|