Zhejiang Style Men's Clothing Represents The Brand New Brand Of Men's Clothing.

Although the global economy has been getting warmer in 2010, domestic and international Economic pressure Still, the potential threat of inflation can not be ignored. With the increasing development of domestic demand, China's garment industry is also facing many opportunities and challenges. How to reform and innovate, how to improve and break through is a common concern of the whole industry at present. It is also a brand enterprise, especially men's clothing. enterprise Top priority.

As the "time-honored brand" of Zhejiang men's wear brand, the Hao man dress, founded in 1985, undoubtedly has the undoubted right to speak in innovation. 25 years of market sharpening, let Hao men dress from a small factory to grow into today's annual production of more than 80 suits of Western-style clothing professional Western-style clothing production enterprises, and has formed shirts, trousers, casual pants, T-shirt, jacket and other large enterprises. Exquisite craft, elegant and fashionable edition, accurate and reasonable positioning and unique taste are the foundation for Hao men's clothing to stand firmly in the men's clothing market with strong hands. It is understood that the company has introduced heavy money to introduce advanced suit production equipment such as Germany, Japan and Italy, and has chosen the most advanced IT software to carry out systematic, meticulous and scientific management of the whole operation link. The marketing network has already spread to more than 20 provinces and cities in Zhejiang, Jiangsu, Anhui, Hubei, Jiangxi, Henan, Shandong and so on, and has continuously expanded to overseas markets. But the outstanding achievements of high growth have not broken the shackles of the financial crisis. The rapid development of men's wear brands has reached the awkward situation of no innovation and no way out.

Therefore, the "Zhejiang School" Men's wear The representative brand, Hao men's clothing, will be held in Dongyang, Zhejiang, from May 15, 2010 to 18. It will hold a new start point, "Hao Nan 2010 Marketing Summit and autumn and winter new product conference", and will jointly hold the "2010 China Men's clothing brand marketing innovation forum" with the China Marketing Association and the China brand association.

{page_break}

With the theme of "brand marketing innovation of Chinese men's clothing" as the theme, this forum aims to create a new brand image, enhance brand competitiveness and create a new marketing structure. It aims to create a historical interactive exchange conference for a marketing elite, a high-end learning conference and a display exhibition of brand demeanour, thus effectively promoting resource sharing, mutual benefit and win-win results. Zhejiang Hao men's clothing will also attack hard and make a comprehensive and three-dimensional upgrade to the brand. The "new starting point" means the new strategic layout of Ho men's clothing in operation and development, the comprehensive upgrading of the inherent brand image, the new breakthroughs in the market promotion, and the new customer service system that pays more attention to the harmonious and win-win situation in the management of the channel. In order to achieve the goal of achieving a harmonious and win-win situation, we should focus on quality and service as the new goal, and sublime the customer value as the new mission. It is also worth our expectation that, at that time, there will be Mr. Ding Yi, President of the China Marketing Association, Mr. Yu Mingyang, President of the China brand association, and Mr. Hou Changwu, the famous brand operation expert, and other senior marketing personages. They will go to the forum to face the dialogue directly, and the market elites will gather together to conduct in-depth exchanges, bringing together the frontiers of ideas, displaying the concept of masters, gaining the talents of all families and concentrating the essence of wisdom. Through this forum, I believe we will bring a pleasant surprise to us and let us look forward to this successful feast.

Since its establishment, Hao men clothing has won the honor of "China famous trademark", "ten famous brands of Zhejiang city market", "Zhejiang consumer satisfaction brand" and the national quality supervision and inspection center "excellent products" and other honors. The company has passed the "ISO9001 international quality management system certification". It is a well-known trade name in Jinhua and a member unit of China chain operation association. It has been selected as "the 50 best employer in China's clothing industry" by China apparel talent net.

Looking back on the road of 25 years of wind and rain, Hao men's clothing brings us the yearning and persistence of Chinese men's clothing enterprises to become an international brand. Among them, exploration and reflection will become the immeasurable spiritual wealth of the whole industry. It can be expected that in the new round of international competition, the international men's wear brand will set off a new gold rush in China. Product innovation is the basis for sustainable development of menswear brand, and it is also an effective way to solve the homogeneity of menswear brand products and simplification of product structure.