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    Blue Village Shoe Industry Promotes Rapid Development Of New Countryside Construction 3

    2010/7/2 15:04:00 45

    Leather Shoes Industry

    While guiding and encouraging leather shoes enterprises to create their own brands, blue village attaches great importance to the creation of regional brands. On the basis of the establishment of the "shoe manufacturing industry base in Shandong province", it also declared the title of "national shoe making industrial base" through the Qingdao Municipal Commission of letters and the Shandong light industry office.

    In order to expand the influence of the industrial area, the government has taken the lead in publicizing the special edition of the media inside and outside the province, setting up a promotion platform to attract the key enterprises to "promote together", which not only saves the propaganda cost for the enterprises, but also expands the brand influence of the whole region.


    The role of the government in the development of township industries -- breaking through the bottleneck of development and strengthening the service function


    The government's services are multi-layered and multi-faceted.

    In order to speed up the modernization of leather shoes industry, the blue village has actively implemented the strategy of "retiring the village into the area" and set up a first-class development platform for the leather shoes industry. On the basis of it, it has also introduced incentive policies to give priority to the registration of leather shoes processing households, give priority to loan support to large production and business households, and create a relaxed environment for foreign investment entrepreneurs to solve the problems of Hukou, business places and children's enrollment.


    At the end of 2008, at the beginning of the global financial crisis, the enterprises in blue village were faced with financial difficulties. The relevant leaders of the Jimo municipal Party committee and municipal government coordinated the relevant departments to come to blue village to help enterprises solve the loan problem. The investment company of the municipal government implemented loan guarantee business for blue village, and Minsheng Bank, rural credit cooperative and Huaxia bank broke the Convention to solve the problem for shoemaking enterprises.

    On the basis of thorough investigation, based on the fact that the industry cluster is high and the industry chain is long, but most enterprises do not have the actual conditions of mortgage loan conditions, the enterprise joint insurance loan business has been launched. More than 3 enterprises can loan together, the single household credit line is 3 million yuan, and the total credit limit for the leather shoes industry reaches 200 million yuan, so that the output value of leather shoes industry has been in an upward trend.


    Strengthening the construction of public service platform.

    Blue town has set up a town logistics center, focusing on solving the sales problems of leather shoes enterprises, and establishing a sales network covering the whole country.

    At present, the blue village leather shoes have been sold to more than 20 provinces, municipalities and more than 150 cities in China, and some products are also exported to the countries such as Russia, Korea and Africa.

    Blue village has become the largest leather shoes pfer station in Jiangbei, which is an important source of shoes and hat wholesale stores in Shijiazhuang, Hebei.

    The leather shoes sent to Shijiazhuang by the logistics center at 3 p.m. every day will be delivered to the wholesalers before second a.m. on the second day.


    In order to improve product quality and promote industrial upgrading, blue village attaches great importance to the quality inspection of leather shoes. With the support of Jimo municipal government and quality supervision department, this year plans to invest 9 million 600 thousand yuan to build a provincial quality supervision and Inspection Center for leather and footwear products.

    After completion, shoemaking enterprises can enjoy authoritative quality inspection, shoe detection and other services without going out of town, and can carry out R & D and technical cooperation to provide technical support for the establishment of "national shoe manufacturing industry base".


    We are planning to build a comprehensive trade city.

    According to

    General plan of leather industry in blue village

    In order to improve the industrial chain matching and service system, the government has begun to discuss with the customers of Houjie, Wenzhou and other places in Guangdong to build a comprehensive trade city. The trade city includes four functional zoning: product exhibition and Exhibition Center, leather and leather accessories Center, material flow storage and pportation center and Traders Hotel entertainment center.

    After the operation of the comprehensive trade city, it will not only provide supporting services for the development of the blue shoe leather industry, but also radiate the industrial development of the surrounding provinces and cities, laying a solid foundation for building a national shoe making industrial base and building a regional economic development center.


    Focusing on long-term development, they are trying to provide talent and technology services for the cluster industry.

    The Dezhou Academy of science and technology in the towns of blue towns and settled towns has been working together. On the one hand, some key enterprises have been selected to provide internship places for students. On the other hand, the college has established a shoe-making specialty by combining the characteristics of local industries and the demand for labor force, and has trained high-level professionals for the development of leather shoes industry.

    At present, there are more than 2000 R & D personnel in the blue village shoemaking industry, and more than 5000 new products and new processes are designed and developed each year. The huge R & D team and good R & D technology enable all leather shoes enterprises to adjust their product structure in a timely manner according to the requirements of different markets and different periods, and actively develop products with high added value and marketability.


    "This year, the new plan for the development and construction of Qingdao hi tech Zone has been promulgated. Our blue village has been included in the planning and construction scope.

    A new road will be paved from the direct blue village of Qingdao hi tech Development Zone. After completion, it will take only half an hour's journey from blue village to Qingdao. The convenience of pportation will further enlarge the location advantage of blue village and promote the development of the industry.

    This is the biggest tilt and support from the two level governments of Qingdao and Jimo to the blue village.

    Mayor Qiu Xing said.


      

    New countryside

    What is the starting point and foothold of the Construction -- paying attention to the people's livelihood and improving the quality of life


    Walking on the wide cement street in the villages of the blue towns, a beautiful picture of a harmonious socialist new countryside opens up: blue sky, clear water, birds singing, green trees, red leaves, spacious buildings, interwoven concrete roads, and smiling peasants.


    "Planting one place, green one, creating one side and the United States" is a specific requirement for the construction of ecological development towns while the Party committee of the blue towns and villages are committed to economic development.

    After the five projects of hardening, greening, beautification, lighting and purification have been up to standard, we must adhere to the principle of local conditions and classified guidance, and actively implement the construction of "ecological blue village" and "green blue village" according to the location, economic foundation, natural ecology and cultural environment of every village.

    The construction and greening works of four main trunk roads along Jiaoji Railway and blue smoke railway have been completed by the high standards. All the street lights have been installed. 36 garbage pfer stations have been built, and centralized disposal and disposal of garbage have been carried out, so that the villages and roads and main streets of every village in the whole town have realized the "five modernization" standard.

    At the same time, the Qingdao Academy of art and design was hired to set up signs for villages along 11 villages along the road to enhance the external image of the village.


    Mind the masses and solve practical problems solidly.

    The masses are the most important and practical people.

    The new central middle school and the Central Primary School of 20 million yuan make all the primary and secondary schools of Qingdao reach the standard of the city and city level, greatly improve the educational and teaching conditions of the whole town, invest 12 yuan in community health service stations and improve the medical treatment conditions for the masses; for the eligible two villages, they have reached the endowment insurance for the landless peasants, the insured rate has reached 93.16%, and the land expropriated peasants have not lost their land; the free training for the rural labor force has already carried out free training for the rural labor force; 900 peasants have realized the non-agricultural employment; the investment fund has been set up by the 120 thousand yuan to set up the rescue fund for the serious illness medical students and the poor students. The township party committee and the government invested 8 million yuan to build a water supply plant, so that the local government departments and enterprises, as well as 35 thousand villages in 25 villages, drank qualified tap water.


    Guide farmers to form a healthy and civilized way of life.

    Urbanization is not only from thatched cottage to spacious buildings, from scattered villages to a unified community, but more importantly, to improve the quality of farmers and form a healthy and civilized way of life.

    A series of cultural projects have been implemented in the town of blue. The town has built 17 cultural squares and 21 cultural centers.

    To speed up the popularization of cable TV, the cable TV entry rate of the whole town has reached 87%, ranking the first in the towns of the whole city, and has created a good environment for enriching the cultural life of the masses.

    At the same time, we should pay attention to the management of rural communities with the concept of city, establish a new urban management mode, and create a civilized and clean living environment for the vast number of farmers.

    In a healthy and civilized cultural atmosphere and living environment, the majority of residents are changing from traditional farmers to modern citizens.


    Start from the bottom and look at the distance.

    With the rapid development of leather shoes as the leading industry, the blue villages and towns have taken a welcome step in the process of new rural construction, so that farmers can get real benefits and make them live with dignity and happiness.

    At the end of the interview, Yu Yi, Secretary of the town Party committee, told us: "the new blueprint of the new blue village, the new vision of Jingxin.

    We have worked out new development plans and goals, and the next step is to seek truth from facts and take the first step in order to make the development of blue village more solid, more effective and better for the whole town.


      

    Visiting notes


    In the Jiaodong Peninsula, the blue village is a kind name.

    For a long time, as the intersection of the two major railway lines running through the Jiaodong Peninsula, the Jiaoji Railway and the blue smoke railway, the blue village has become a pportation hub linking Jiaodong hinterland to the whole country on the Jiaodong peninsula.

    Now, by vigorously cultivating industrial clusters, the blue village has developed into the "Jiangbei leather shoes first town", thus becoming a new coordinate in the commercial geography map. What's even more gratifying is that in the great cause of the new rural construction, which is related to the well-being of millions of people and the harmonious development of China, the blue village is also carrying out fruitful exploration and practice.

    We are looking forward to the untiring explorations and efforts of the blue village, which will create a new case with a benchmarking significance for the new rural construction in the villages and towns.


    Expert commentary


    The new rural construction is a systematic project, which needs the integration and optimization of all fields and levels.

    From the case of the new rural construction in blue village, we can see that the local Party committee and government have made full use of the unique advantages and industrial foundation of blue village, guided by the circumstances, cultivated the industry, molded the brand, strengthened the service and paid attention to the people's livelihood, found the supporting point, starting point and foothold of the new rural construction, found the starting point and the starting point of its own work, played the role of planners, promoters and leaders of the integrated innovation well, and outlined the clear path of the new rural construction in the villages and towns.

    The development of blue villages and towns is remarkable, and the experience of new rural construction has reference significance.

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