2010 Second Quarter Shoe Purchase Market Remains Stable 1
first quarter
The spring flower has laid a good foundation for the second quarter. The increasing order of the enterprises in the industrial chain of footwear industry makes us feel that "labor shortage" and the economic crisis are fading away.
The development and Reform Commission said that in the first few months, China's economy started well, the GDP grew relatively high, the foundation of the economic operation was further consolidated, while the investment in fixed assets maintained a relatively fast growth, while the consumption growth continued to accelerate, the demand for foreign trade also resumed growth. The three major demands for boosting the economy were developing towards the direction of coordinated growth, and the quality of the economic operation has improved.
The economic environment has improved the footwear industry to a fast recovery process.
Second quarter shoe purchase
market
To maintain a stable state, the April shoe market was extraordinarily active, and the purchase market was stable in the 5 and June.
Analysis of popular search keywords in shoe market in the second quarter of 2010
Gym shoes The top second hottest keywords in the shoe market were unchanged from the first quarter. In 2010, it is the world of sports shoes. At the beginning of the year, the broadcast of the guidance of the general office of the State Council on accelerating the development of the sports industry aroused the earthquake in the sports industry. The world cup in four years added a fire to the sports shoes market, so that the high frequency exposure rate of the sports shoes has always been high. The sixteenth Asian Games and NBA events in the second half of this year will also bring a wave of sports shoes market.
The attractive shoes are just like a strong black horse. In the first quarter, casual shoes only ranked twelfth, and the second quarter quickly jumped to second place.
As early as 2009, professionals predicted that leisure style will dominate the domestic market this year, mainly because casual shoes and sports shoes cover a wide range of shoes, sandals / wooden soles and casual boots, including ballet shoes, slippers, ship shoes, laced shoes, short boots, etc. the broad classification provides a great market for casual shoes.
Although casual shoes have been developing since the 80s of last century, they have been making slow progress.
This also reserved a larger space for casual shoes.
The future will be the world of casual shoes.
Regular leather shoes and ordinary leather shoes have been shrinking with the change of consumption habits.
Leather shoes also dropped slightly in the list.
The difference is that functional footwear continues to boom in the first quarter, which is the top 20 of the list.
Leather and synthetic leather in shoe making materials have not changed much, and are still popular products in raw materials.
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