Yao Brand 2010 Autumn And Winter New Product Order Meeting
The successful hosting of the 2008 Beijing Olympic Games quickly focused the world's attention on China, and let the world see an increasingly powerful Chinese nation. The convening of international events such as Shanghai World Expo and Guangzhou Asian Games in 2010 promoted the national spirit and sense of honor of the Chinese people to a new height.
In the face of the great opportunities given by the times and the new situation of the world economy as a whole, China's sporting goods industry is facing new opportunities for the development of the industry.
In May 5, 2010, Yao brand of Fujian Kai Fan Group Co., Ltd. held the "Yao brand 2010 new product order meeting" in Huian's Sai Sha Wan Hotel.
Agent
Participate in the event with distributors to discuss the development strategy and marketing direction of Yao brand in 2010.
Yao brand 2010 autumn and winter orders will be on-site {page_break}
The order will be based on the theme of "China YAO win", which conveys Yao's brand's national spirit, and at the same time leads to Yao's brand's goal of winning and winning through homophonic.
According to Mr. Zhao Tao, deputy general manager of Kai fan company, in the Yao's brand development plan in 2010, he formulated a clear brand strategy and targeted it. He took advantage of the great opportunity of exhibiting 2010 Shanghai World Expo, and launched a series of activities in a targeted manner to further promote the role of brand promotion and expand the popularity and influence of the brand.
Through these strong actions, we will continue to develop brand trends and enhance the terminal construction and market coverage. We should further strengthen the communication of the national spirit concept and open up a new era of brand operation in the building of brand image.
In May 6th, kayfan group and its national agents and franchisees jointly organized the love activities for donations to the people in the disaster area of Yushu, Qinghai, not only to further consolidate their national spirit, but also to implement the responsibilities and obligations of Yao brand as a national brand, laying a solid foundation for achieving the ultimate goal of its internationalized national brand.
Yao brand is to seize the opportunity under the premise of its own efforts, win the market confidence with practical action, create its own profit model, and drive the partners to win better development with the brand, win the future and win the world in a harmonious and win-win atmosphere.
Collection site for Qinghai Yushu disaster area {page_break}
Mr. Zhao Tao, deputy general manager of Kai fan company, delivered a speech at the ordering meeting.
In strong slogans, shouting and detailed.
brand
In planning, Yao YAO has made substantial efforts in its products.
At the moment of advocating health and comfort, it is the best choice for many businesses to arm products with technology. Yao brand is no exception. Under the premise of increasing R & D costs, we will use internationalized advanced quality management system to create better products.
First of all, seamless splicing is used in process development, which not only improves the appearance of shoes, but also increases their movement function. The choice of fabrics is mainly nano and ultra fiber, while the surface fabric of net running shoes is changed from the original half web cloth to the whole net cloth, which enhances the permeability of products. The cool and generous style design accords with the aesthetic needs of consumers. I believe that the brand of Yao can walk in the front of the sporting goods industry under such a careful construction of Kai fan company.
The brand new strategic management mode and the high quality guarantee will make preparations for Yao's brand to start the strategic goal of internationalized national brand. I believe that soon, in the cry of "China YAO win", a star of national sporting goods will soon rise.
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