Home Textile Dealers Popular Single Store Orders?

Single store ordering is a trend in recent years. The previous order is basically the order of distributors and agents. Why do we have to set up terminal stores now?

Taking into account his grasp of the trend of our shop, he can more accurately understand the data of our terminal, so single shop order has become an efficient and precise ordering mode, and is also a trend of future orders.

A single store

The general trend of performance is single store ordering. The operation of single store order is to let our dealers take the owner and store manager of the store to join our order at the headquarters of our brand so that the order can accurately grasp the terminal.

Second single shop order capability is the guarantee of our single store sales ability.

We said that ordering is for us to fight for more and more bullets, and scientific multi top is a very important concept.

The third is that we should according to how many stores we have opened, how many shops are there under one of your distributors, these stores should be aggregated, and the performance of each store will be summarized as the target of our sales.

So many brands are bought according to how many stores you buy this year, and then how many stores are added, so you add more percentage to your sales target this year.

Fourth, the era of intensive farming has arrived. We have repeatedly stressed the whole process of marketing. Before it was a feast for all, it is now a combination of boxing. Now you are a combination of boxing. You need to put all kinds of marketing actions into terminal sales. Then, the maintenance of terminal requires us to concentrate on intensive cultivation. The purpose of intensive farming is to analyze every index we sell, and rely on which actions to increase our sales. We emphasize that the purpose of ordering is to sell goods. If you want to sell the goods well, then you must first analyze the indicators of the market accurately, and the analysis of single store is a very important means.

* terminal wins -- accurate control of terminal.

* single shop ordering capacity is to increase single store

* according to the number of stores opened by a single store, the sales target is set.

* the advent of intensive farming -- terminal maintenance

Two, the precondition is established, and it is not expected to be abandoned.

Single shop order is more accurate content of our scientific order, and we need a comprehensive order plan.

We said "three pat", beat the head, beat the chest, and beat the thighs. Sorry, all of these told us that we need to have a detailed plan when ordering. The detailed planning is based on your overall thinking. If you want to do well in the overall planning, the teacher Guo told us that one move is to bring a notebook with us to integrate our resource points, and finally draw a conclusion on how we do it.

The second is to have a co-ordinated system of thinking ability, also known as "precondition" and "no plan".

Three, thinking and doing the right thing.

Before we do anything, we need to have a correct thinking, the whole filtering and the whole inventory and the overall planning. Therefore, thinking is the premise for us to do the right thing. I would like to ask you what is the most important in terms of strategy and tactics. If the strategy is wrong, you will have problems with your tactics.

I must look up at the direction when I am immersed in the road.

We call the choice in sales more important than the effort. Choosing the right direction is the most important. Then, when you order, the position you choose becomes very important. So doing the right thing is our third aspect.

The content of project specification is inseparable from terminal data.

If you want to do a good job in a single store order, you must have a concept of the terminal data, especially the business district and different city level. His sales capacity is different, including whether your street is in the core business circle or two categories of business circles or three types of business circles, and the key indicators such as people flow rate, enter rate, turnover rate, marketing rate and turnover rate should be well understood.

1.

(city level, street location, traffic volume, enter rate, turnover rate, marketing rate, turnover rate)

2, shop area (200/150/120/80/60/50/30/ square meters)

The area of your shop is large. The area of the shop determines the area of your display. The area of the display determines that you get a display volume and determines the quantity of your order.

(size class)

3, shop display

(total display volume, different styles, product proportion of different seasons)

4, speaking

(daily report, weekly report, quarterly report, annual report)

To make money, it is necessary to make money from accidental profits to make money, and occasionally to make money by luck. This year, you hit it. But if you touch it year after year, it has a probability problem. If you bump into it next year, you will not necessarily bump into it. You need to find out the rules and summarize the rules so that you can make money by chance.

A single shop order can not be separated from the concept of terminal data, so that our order is more scientific and the accidental things become inevitable.

Single store order, merchandise plan is prerequisite.

1, breaking the goods is suicide.

The most feared thing in a shop is to break the goods and sell them very well. No later, it will not depend on the production capacity of the manufacturers. If the manufacturers do not have the time to make the production, or the amount of replenishment required is not high, the manufacturers will probably give up production. At this time, you will not be able to make up for it.

Two, it may be hard to make up, but the time has passed, we often say that the day lily is already cold, this time is not the best time to sell.

We emphasize that sales is a sensual thing. By feeling, it is not the same at that time. Breaking the goods is equivalent to committing suicide. This requires us to make sufficient orders when ordering the goods, and the goods can be rotated. With a large quantity of goods, we have many sales promotions and our sales means can be used.

2, the commodity plan is based on four aspects.

(reasonable inventory, merchandise management, sales dynamics, holiday promotion)

3. Composition of commodity plan

(structure, quantity, listing batch, listing tracking, goods allocation)

4, relevance

(expected sales target, terminal freight capacity, climate characteristics, sales speed)