• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Lining: The Energy Field Of Shadow Leaders

    2010/7/13 15:02:00 46

    Finance

    Yes

    Lining

    The interview is arranged in the chairman's office of Li Ning Co headquarters in Tongzhou, Beijing.


    In the office, the black bookshelf is long and high against the wall, and there are not too many books on the shelves, decorated with several decorations.

    Beyond the bookshelf, there is only one desk and a sofa seat for guests.

    Desk clean and clean, no computers and folders.

    There are only a few small frames on the table and window to tell who is the owner of the office; besides, there are not many traces of the host in the room.

    Lining said he didn't spend much time in this office.


    If there is no fire in the 2008 Beijing Olympic Games, I believe Lining will be rejected by her company's front desk lady.

    As a founder, Lining has rarely been involved in specific day-to-day operations.

    Li Ning Co has been planning brand remolding for three years since 2007.

    In the meantime, in the impression of CMO Fang Shiwei, a brand reinventing Project Co ordinator, there were few meetings that Lining personally participated in the discussion and decision-making, most of which were related to the determination of new trademarks.

    And specific business objectives, organizational adjustment,

    brand

    DNA brainstorming, mainly the company CEO Zhang Zhiyong chaired and led the internal discussion, at this time Lining, hidden in the board of directors.


    Hidden but not exposed to most China

    Private enterprise

    As for the chairman, it is a great challenge for role fixing.


    In the Chinese business community, it is often heard that the founder and chairman of the company are a workaholic. Often in the early hours of the morning, they discuss business with executives of a company responsible for the company.

    So Lining, who crossed the border, became a "heterogeneous".

    He used a marriage analogy to explain his role in the company. "Not married is not my decision, but I decide to participate in the making of the clown, then who marries specifically and how to get married, that is what matters to them."


    In a word, first of all, he participates in the decision of the company's major development strategy, but not a single person.

    The above self explanation can be corroborated in some seemingly minor events.


    There are three proposals for Li Ning Co's selection of new trademarks.

    According to the rules, the new trademark can be approved by the chairman Lining and CEO Zhang Zhiyong.

    At the first meeting, Zhang Zhiyong voted for one of the trademarks.

    When it was Lining's turn, he asked euphemistically about his staff, "can I not choose" because of a relapse of lumbago.

    Interestingly, most of the trademarks in the first batch of proposals were subversive innovations in the original trademark.

    Lining chose an oriental way of expression to convey his opinion rather than paternalistic authoritarian management.


    At the end of 2008, the Li Ning Co launched a large-scale supply chain pformation, leading the upstream suppliers including fabric suppliers and footwear manufacturers to move to Hubei, and set up thousands of acres of Lining Industrial Park in Jingmen.

    When it comes to multi party cooperation, neither the supplier nor the local government in Jingmen is talking about the round of rounds between themselves and Zhang Zhiyong and Li Ning Co COO Guo Jianxin. Lining's name is rarely mixed up. It seems that people should not bother the former gymnastic prince with the business.


    In the interview, Lining is more interested in the design of the system structure than the specific operational problems such as account period, inventory and channel in the business.


    In 1997, Lining handed the position of general manager to Chen Yihong (now the founder and chairman of Chinese trend), and then came to Peking University for four years. His major was law.

    The intrinsic impulse of learning is to understand the rules of social operation. He said he had personal interest in it.

    After completing the law undergraduate course, he continued to study some business school courses.


    Lining's willingness to empower his style is closely related to his personal interests and personality.

    Lining used a very simple answer to explain the problem of Corporate Governance: if you can not achieve your own strength, you must establish and develop the energy of the system.

    The key is whether the system can exert its energy.

    "With the development of the company, it is becoming less and less to impose some of my ideas on a product, or impose on a business mode."


    On the other hand, those close to Lining thought he was a man of temperament.

    In his own words, he will get used to trusting partners.

    Lining believes that to build a business platform that can carry more large-scale business, we need to go to a personalized corporate governance structure.


    As for how to set rules with the help of the board of directors, and how to ensure that the board can use rules to guide the company, Lining does not have enough brilliant logical statements.

    As for the business experience, Lining said that it was a bit of a shock, as if all the karma in this place should have been seen as follows.

    Just like he said that he had been puzzled by starting his own business until now, he was very cheerful and open-minded, which would make you feel confused and should be the normal life.


    But one thing he should not be puzzled is that even if he continues to fade away, the word "Lining" will always be everywhere in this company named after him.

    • Related reading

    Analysis On The Price And Future Trend Of Primary Products In The International Market In Half A Year

    Finance and economics topics
    |
    2010/7/13 15:01:00
    47

    The Development And Reform Commission Openly Solicited Opinions On Penalties For Price Violations.

    Finance and economics topics
    |
    2010/7/13 14:59:00
    34

    The 140 Word "Virus Marketing" Begins With "Marketing Game".

    Finance and economics topics
    |
    2010/7/13 14:41:00
    86

    Giordano Is Reduced By 790 Thousand Shares By Templeton

    Finance and economics topics
    |
    2010/7/12 17:59:00
    32

    British Media: Chinese Taste Dominates Japanese Business Strategy

    Finance and economics topics
    |
    2010/7/12 17:53:00
    32
    Read the next article

    The New Strategy Of Anywalk Is Published.

    On the evening of June 18th, a famous brand of Hongkong's Walker international garments Co., Ltd. was held in Fujian, Shishi group. The new brand AnyWalk Strategy Conference was held in Shishi.

    主站蜘蛛池模板: 3d动漫精品一区二区三区| www国产精品| 热久久视久久精品18国产| 国产精品一区二区久久| 丰满人体bbw| 欧美高清在线视频在线99精品| 国产成人久久777777| 一个人看的www免费高清中文字幕 一个人看的www免费高清中文字幕 | 中文字幕一区二区三区精彩视频| 91大神娇喘女神疯狂在线| 日韩精品久久无码中文字幕| 免费高清理伦片在线观看| 欧美又粗又长又爽做受| 巨龙肉色透明水晶丝袜校花| 亚洲午夜无码久久| 精品少妇无码AV无码专区| 国产精品丝袜久久久久久不卡| 中国在线观看免费的www| 欧美国产亚洲日韩在线二区| 双女车车好快的车车有点污| 窝窝影院午夜看片| 巨大挺进湿润黑人粗大视频| 亚洲AV无码国产一区二区三区| 精品久久久无码中文字幕边打电话| 国产男人午夜视频在线观看| xxxxx.av| 日本爽爽爽爽爽爽在线观看免| 亚洲精品无码专区在线| 亚洲色欲色欲www| 妞干网手机免费视频| 亚洲欧美日韩精品久久奇米色影视 | 国产一国产一区秋霞在线观看| 99re6热视频精品免费观看| 无翼乌全彩无遮挡动漫视频| 亚洲大尺度无码无码专区| 精品国产免费观看久久久| 国产成人精品高清在线观看99| 99在线精品视频在线观看| 无码不卡av东京热毛片| 亚洲va久久久噜噜噜久久男同| 男人操女人网站|