A New Terminal Marketing Mode For Children'S Products Industry Arises At The Historic Moment.

Recently, at the new conference of Bumblebee children's products Co., Ltd., as the latecomer of Jinjiang children's shoes, the conference of wasps was not concerned by the industry.

Surprisingly, in this low attention conference,

Coincidentally, at the beginning of spring, many two or three line cities in China, like flowers blooming overnight, increased dozens of children's living rooms.

This year, foot friends will focus on the two or three line cities to increase small and medium-sized children's living rooms. These shops are closer to the living area, with a moderate area, but they are definitely the priority choices for mass consumer shopping and have a strong profit margin.

In order to enhance the confidence of agent franchisees, all of you have put on more products in 2010. The children's life hall will provide one-stop shopping service for 0~16 year old people. With children's shoes and clothing as the leading factor, toys, schoolbags, stationery and other products of various categories can be assisted. Through the diversification of the exclusive store profit system, the franchisee's single store profits will be in good condition.

At the same time, a number of Quanzhou enterprises, including Jinwei, are also interested in building their own "children's living hall" system through the combination of several kinds of children's products. There are indications that the concept of "children's living hall" is rapidly permeated in the children's products industry in Quanzhou, and children's shoes, children's clothing and other children's products terminal changes are quietly forming.

No one can deny that children and teenagers in China have gone through the comic age. At the same time, almost all children's clothing and children's shoes are brand names with cartoon images in the occupation of children's products, such as Altman and Mickey Mouse cartoon characters.

However, after a few years of popularity, some enterprises are not just relying on a cartoon image to beat the world.

The current children's products industry is facing a common theme in the domestic market. Some enterprises have begun to abandon the old concept of "all comics will be able to sell", but focus on brands.

This is a new starting line. It requires not only quality inspection, but also a spirit of individuation and innovation.

"Children's life hall" came into being under this background.

Because of the emergence of the "living museum", the terminal mode, children's shoes, children's clothing, toys and bags are being integrated into the same eaves.