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    If Enterprises Want To Be Bigger And Bigger, They Must Create Their Own Brands.

    2010/7/19 13:53:00 49

    Debt CrisisTrade FrictionInternational Competitiveness


    On July 19th, this year is the key year for the strong recovery of China's foreign trade enterprises. With the change of the external environment such as the European debt crisis and trade friction, the uncertainty of the foreign trade trend has increased obviously. The superposition of labor force price increase, export tax rebate and exchange rate fluctuation has also caused some foreign trade enterprises to have a headache, and the road of China's foreign trade development is still difficult and dangerous. How to get out of the trough and accept the challenges facing the shoe industry is becoming the focus of the industry.


    It is well known that domestic exports Shoes products Most of them are processed for others. brand There is no added value. And generation processing can never create a country's international competitiveness, only to make the wedding dress for others forever. The history of the developed countries has repeatedly proved that only the strong brands will have strong country, and only by making the brand will they earn more profits than the processed ones. Brand going abroad is foreign trade. Shoe enterprises The only way to be bigger and stronger is to take risks. Therefore, we must carry out detailed research and subdivision of the target market, then attack all kinds of new markets with brand image, attract more market eyeballs and become bigger and stronger.

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