Old Professional Market Enters New Era

2010/7/19 16:52:00 33

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With the rapid expansion of the two or three tier cities and the continuous updating of business models, how the old professional market faces the new era, how to pform scientifically and effectively, and how to adapt and develop after "pformation" has always been a hot topic of discussion among the market leaders and industry experts and scholars.

The pformation of the old professional market faces many problems, such as diversification of models, strength of competitors, specialization of modes, and diversification of results.

We will explore the "new life story" of the old professional market pformation and pformation from a number of areas and perspectives.

Hanzheng Street enjoys "new face" brought about by "changing face"

In Hanzheng Street, a pair of white sports socks is 3 yuan, while in Yiwu, Zhejiang, it sells only 7 brands with the same brand, 100 pairs of cotton swabs, 1.2 yuan in Hanzheng Street, and 0.19 yuan in Yiwu.

Why?

Yiwu

The price of goods is so low? The secret lies in the cost reduction of local factories.

With the unique development path of "market driven industry, industry supporting market, and market and industry linkage", Yiwu people turned the market into a huge reactor, triggering continuous fission of capital, manpower and information.

At present, there are three modes in the market: the place of origin market, the market for sale and the intermediary market.

farm market

It is to buy locally and sell the whole country; the market for selling land is to buy the whole country and sell the local market; the intermediary market is to buy the whole country and sell the whole country.

Nowadays, China's market economy has evolved from simple "dumping goods elsewhere" to regionalization and large-scale competition, and the industry has become the driving force to support the sustainable development of the market.

The pure intermediary market of the whole country is facing atrophy, because pure intermediary market is the product of traffic underdevelopment age.

The flow of goods has evolved from the original layers to the point of docking between the place of origin and the place of sale.

Yiwu

It has created a more competitive market leading the business model of industrial development.

Prior to that, Yiwu also bought the whole country and sold the whole country, but now more than 40% of Yiwu's goods are real estate, and then sold to the whole world.

In recent years, clothing and other industries around Hanzheng Street are the hope of Hanzheng Street.

At present, the turnover of Hanzheng Street has reached 26 billion yuan, and the turnover from Hanzheng Street to the surrounding production base has exceeded 10 billion yuan.

In 2000, Hanzheng Street launched the "two pioneering work" with the core content of "reshaping the brand, remodeling the mechanism, reshaping the layout and reshaping the environment", promoting the upgrading of the market, and building the Hanzheng Street business and tourism area in an all-round way.

The original plan of Hanzheng Street business district tourism area pformation was planned in three phases, with a total investment of 5 billion yuan.

The first phase of the first Hanzheng Street road project invested 1 billion 500 million and was opened in August 2006.