Cloth Shoes Become A Bright Spot In The Clothing Market This Summer.
"Cloth shoes are coming, let's claim them!" At noon yesterday, miss white collar walked into the office with a big box and asked her colleagues to unpack. There were altogether 12 pairs of cloth shoes of different colors in the box. After finding the pair that I ordered, Miss Ma and her colleagues immediately changed.
"This is the third batch of cloth shoes ordered this summer, and at least 60 pairs have been bought before and after," Miss Ma said.
The reporter understands, cloth shoes have become a highlight of this summer clothing market, after the business re packaging, the traditional cloth shoes are no longer the preference of the middle-aged and old consumers, they are also more and more liked by young people, and frequently appear in formal occasions.
In a shoe store on the road to Fuzhou, there are not only traditional thousand floor shoes, but also Cloth Sandals for summer wear.
The salesmen said they were old brands in Beijing, but most of the styles are now aimed at young people.
Among them, the sales of wedding shoes with red and golden brocade as the main material have been very stable. Casual cloth shoes and cloth sandals are new products this year. Although they are cloth shoes, they have western style designs, and also have fashionable styles such as high heels and sloping heels, which are more popular among young people.
These cloth shoes are used in traditional production processes. Most of them are made of pure cotton fabrics, which are characterized by health care, breathability, light weight, sweating and deodorization.
The clerk said, "many white collar workers wear leather shoes or high-heeled shoes on their way to work. It's hard all the way. When they arrive at the office, they change their cloth shoes, which are both generous and comfortable."
Reporters also found that a number of supermarket stores also coincide with the introduction of the old brand shoe counters, business has been good since the summer.
There are more cloth shoes on the Internet than the physical stores.
Reporters in Miss Ma often visited the shop to see, cloth shoes style up to hundreds of species.
In addition to the traditional Beijing "thousand layer bottom", men's cloth shoes include new styles such as square mouth, round mouth, elastic cloth shoes, sports shoes and so on.
The fashion elements in women's shoes are more abundant, including fabric, suede, silk, lace and so on. Heels are divided into flat heels, slope heels, middle heels and so on; flower patterns are gorgeous and elegant; while the traditional and modern styles are evenly distributed, and some products are integrated with Chinese and Western styles. The western style lace is grafted with Chinese embroidery and brocade, and the design is very bold.
Many of these products refer to the design of western style women's shoes, so they can also be fitted with cloth shoes when wearing formal suits and trousers.
From the sales volume, the registered shop in Ji'nan has more than 800 sales in one month, which is better than the shoes sold in the solid shop.
Reporters noted that the price of cloth shoes in online shops is quite affordable, with only a dozen yuan per pair.
Online shop "small profits but quick turnover" attracted many fashion lovers who are "new and old".
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