Hung Guo Industrial &Nbsp; First Line Brand
Hong Guo group is an industrial and international industry group, which is based on Hong Guo Industrial Group Co., Ltd.
It is involved in fashion consumer goods industry, book culture industry, real estate industry, financial investment, international trade and other fields.
The group has nearly 10000 employees and brings together talented people from all walks of life.
The management of collectivization can share the comprehensive resources among enterprises within the group, and the overall resultant force can be improved, and the scale efficiency can be reflected.
Hong Guo group has four major industrial groups: Hong Guo international, Hong Kong culture, Hong Kong construction and Hong Guo investment.
Various industrial groups have established a number of brand influential enterprises in various forms such as sole proprietorship, joint ventures and Sino foreign joint ventures. They have high industry status in China, and have formed better economic and social benefits.
Among them, hung Guo International Holdings Limited was listed on the main board of the Singapore Stock Exchange in June 2003. It is the first overseas listing enterprise in Jiangsu province.
Beautiful China Enterprise (Nanjing) Co., Ltd. is the main body of Hong Guo International Holdings Limited, which is listed overseas. It is a diversified enterprise integrating R & D, production, sales and integration.
C.banner is the main business under the company of beautiful China (Nanjing) Limited.
brand
Because of the successful operation of the brand, it has become a successful example in the group.
The company has now set up 2 production bases and 1 R & D purchasing centers in mainland China.
The R & D procurement center established in Guangzhou is a comprehensive development and management department integrating development, raw material procurement, cost control, quality inspection, logistics and pportation, and develops more than 1200 items every quarter.
fashion
Novel
product
。
It provides a strong guarantee for the quality of "C.banner thousand degrees" products. "C.banner thousand degrees" has become a national exemption product in 2002.
At present, "C.banner thousand degrees" has about more than 300 self operated outlets and more than 200 affiliate outlets in mainland China. It has basically covered the inland areas of China, and the marketing network is extensive and deep.
Clear and accurate positioning is one of the key factors of brand success.
The C.banner brand is located in elegant taste of life and appropriate fashion pursuit. The target consumer group is the 25-35 year old fashion white-collar woman.
The design style of the brand is fashionable, simple, comfortable, and full of youthful vitality. It is highly European and synchronized with the fashion trend of the world.
Caring for women and creating high quality life is the core concept of brand management.
Since its entry into the mainland market in 1995, the brand has achieved impressive results in just a few years. According to the survey data of China industry and enterprise information release center of China National Bureau of statistics, the market ranking of "C.banner thousand billion" in Chinese women's shoes brand has been ranked from eighth in 1998, seventh in 1999, fifth in 2000, fourth in 2001, 2002 to 2003, and third in 2004. At the end of 2004, it was named "Jiangsu famous brand product".
In the summer of 2004, the company successfully invited multi life star Qu Ying as the spokesperson for "C.banner".
- Related reading
- Industry dialysis | Cotton Price Crazy &Nbsp; Fabric Enterprises Change
- Footwear industry dynamics | Shoe And Garment Industry Is Developing Vigorously And Informatization Is Unstoppable.
- Global Perspective | Japan Is Optimistic About The Development Prospects Of Industrial Textiles
- Shoe Market | "Hole Shoes" Again &Nbsp &Nbsp; Businessmen Take Advantage Of Illegal Profits.
- Footwear industry dynamics | Children'S Shoes Three Bases Cross Regional Cooperation To Achieve Complementary Resources Advantages
- policies and regulations | Taiwan Attaches Importance To Textile Supervision, Causing Shishi Enterprises To Attach Importance To It
- Power flow analysis | Summer Wear Sets Off A Beautiful Wind "Leopard"
- Star wardrobe | Celebrities Get Together And Wear LV&Nbsp; Louis Weedon's Artistic Journey.
- Shoe Market | Sales Of Outdoor Footwear, Clothing And Other Products Increased Significantly In The United States
- Shoe Express | Outdoor Shoe Brand Pathfinder Promotes Special Event Marketing
- Introduction Of The Thirteenth China Qingdao International Textile And Garment Export Fair 2010
- Guangdong Spot Checks Casual Wear Children'S Clothing 4 Home Enterprises Black List
- Summer Comfort And Cool Drag To Accompany You On A Leisurely Vacation.
- Turkey Denim Sandblasting Workers Protest Occupational Injuries
- Whitening Tips: It'S Very Simple.
- Tianshan Textile Insider Trading Rumors Have Been Constant?
- Starlings Launched Thousands Of Stores To Seize Tickets Through Modest Fans.
- A Thin Layer Of Cleansing Mask Can'T Cover A Man'S Ugly Face.
- Shanghai Police: When The Security Check, The Odds And Ends Should Be Placed Centrally.
- New Brun "N-Ergy Calls" Brand New Activities In Beijing